Yourstory Website Traffic – Russell Brunson’s New Book Revealed!

Traffic Secrets Book & Course

The Online Internet Marketing world is a buzz … Russell Brunson will launch his brand-new book Traffic SecretsYourstory Website Traffic

Composing a review about a book that has actually not been released is a little tricky – however what is essential to comprehend is the background of Traffic Secrets.

Yourstory Website Traffic Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has actually evolved into the brand-new Russell Brunson book about to be released.

Most significantly, why should you care? After all, isn’t this just another marketing book by a so called internet master to generate income?

If understand anything about Russell Brunson, and if you do not I hope this post alters that, you will understand that Russell never ever does anything unless it includes a big amount of value to the reader. His whole marketing and sales viewpoint is how can he stack the worth in favour of the purchaser – which is a really revitalizing view.

But more importantly he is now speaking about the subject which should be at the heart of all company. How do you get traffic, possible clients, to your service?

Let’s learn.

What Is “Traffic” and Why Is It So Vital?

There are many reasons a business may not endure – but by far among the greatest is a lack of traffic! With no paying clients, or traffic, you merely do not have a business.

And yet it is among the locations that is both over-looked, and difficult to specify. I believe it is since it is a hard subject, a lot of business owners merely neglect it. They take the “develop it and they will come” technique – which plainly does not work.

It does appear insane that with all the “traffic” on the web why isn’t every online service crushing it! Daily there is close to $7 billion exchanged with individuals purchasing product or services online – in every niche you can possibly imagine. For most online organisations they feel like they are in the middle of the desert – not swimming in the limitless ocean of paying consumer traffic.

Why is that the case?

Why do some online business owners and organisation make it look so simple and appear to have an unlimited supply of traffic? But most stay stuck and having a hard time?. Yourstory Website Traffic

That is the Secret of Traffic in a sales funnel. That is why it is basic and so crucial to a company success, and why everyone in business ought to be buying education around this topic.

Today there are a huge variety of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. Tapping into one of these should be simple? But that is not the case otherwise everyone would have cracked it.

Also, let’s state that you have found a traffic source and your service is doing great. What would happen if that source was closed down – or more most likely Zuckerberg chooses he’s had enough of other’s making too much money and increases the cost of advertising by x10. What would you do then?

That is why you require to understand traffic at a detailed level. See as soon as you comprehend it, how it works and where you can get it (from multiple sources), you get rid of the shackles. You are now in control of your business and totally free to take it anywhere you desire.

So Who Is Russel Brunson Yourstory Website Traffic

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has written numerous books which are extraordinary value each on their own. If you haven’t read them, then I highly recommend you add it to your todo list!

Russel constructed the ClickFunnels platform on the idea of making sales funnels basic. And this appears to be his technique to whatever. How can you take a complicated job or idea and make it basic. How do you simplify to basic elements that can be carried out on and then duplicated to scale.

It is typically said that there is nothing new – which the more things change, the more they stay the very same. This holds true with a number of Russell’s products.

You see much of what Russell offers are really concepts and principles that another person created. Does this mean that he “stole” the ideas – no I do not think so, as he ALWAYS provides credit to where the idea originated from.

Russell has actually stayed a student – which is definitely the very best method to be. In any discipline he has actually set his mind to, he has made certain he studies it in detail, surrounds himself with fantastic mentors, and becomes a master of it. In doing so he will select up crucial concepts.

Russell is likewise an amazing story teller. He has an incredible capability to take ideas that might be tricky to comprehend, and retell them in a basic, easy to understand way. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a method to craft your email series to take the reader on a journey – moving them from where they are adhered to where you have a service for them.

The SOS sequence truly came from Andre Chaperon, who Russell does really mention and give the credit. His way of retelling what the SOS sequence is, and how you can use it, now has his name mainly associated with it.

It is more than that. Russell is deep in the trenches as an internet marketer. He has actually done it tough and suffered many lots of set-backs and failures. When he takes a concept and retells it – he does it from a location of understanding how it works in the genuine world. The advice and experience he covers around the idea is valuable.

What does this imply?

I believe it indicates that practically anything Russell contributes to producing is of the highest value. He takes the finest of the finest and replays it to us in a method that we can understand and carry out into our company.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat various background than the majority of Russell’s other products.  Yourstory Website Traffic

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was a product established by John Reese, the famous online marketer who as soon as made $1 million dollars in 18 hours. When most of us hardly knew what the Internet even was, John was building an online service back!

The product that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John rapidly ended up being well-known, a minimum of in the reasonably little tight online marketing circle – as it was back then. And he became somebody Russell admired, and followed carefully.

The genuine fascinating part of the story is that numerous years later on Russell still saw the huge value in the traffic secrets course – and he managed to persuade John to offer it to him … for another cool $1 million dollars!

As Russel constantly does, he took something already selling, and turned it on it’s head. Instead of continuing to sell it as a stand alone product, it became an upsell to his other items. He discovered a way to utilize it to create much more value in his sales funnels … in normal Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – but with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies already in the wild (some early release copies for leading ClickFunnel’s affiliates), and the initial feedback has been incredible.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in specific how to tell your story. Traffic Secrets now provides the final piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are typically offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first released back in 2015.

DotCom Secrets Book

When lots of so called guru’s were trying to keep whatever about online success a secret, the book was launched at a time. In typical Russell Brunson style, he released all the secrets available for anyone who took the time to understand the book and check out.

It consists of a detailed actionable blueprint for any who is new to internet marketing.

Some of the principles covered consist of;

  • The Value Ladder; how to develop increasing value in your sales process to enhance your item sell price.
  • How to find your dream customers; how to turn prospective consumers into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your ideal consumers so they want to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your possible consumers and have them eagerly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and finest use one.

This book has actually been called “life-changing” by so many individuals, consisting of the likes of Steve Larson, who has gone on to create his on multi-million dollar online company.

Expert Secrets

To me, Expert Secrets is a need to read book for any business owner – particularly if you plan to construct an online company. It shares the secrets around producing a regional following of fans who will become repeat purchasers of your products.

Expert Secrets Book

A few of the core concepts covered include;

  • Creating your mass motion; Building on the idea f an attractive character, how do you begin to get your message out in the proper way to draw in people.
  • Creating belief; How to produce a belief in people that they can achieve the outcome you are offering. The majority of people are merely stuck, and that is why they haven’t bought yet – so this procedures gets them moving.
  • Hero’s Journey; The art of narrating, that both brings in, then engages the audience taking them on a journey. The location naturally is the point where they understand they definitely require the product you are promoting.
  • Selling with Authenticity; This is ensuring that the worth your customer is receiving is much higher than the amount they spend for it.

In many methods this book is a script for how Russell has found out to market and sell over many years online. It is the exact same process and tools he uses everyday in his company to make it the big success that it is.  Yourstory Website Traffic

Traffic Secret Course Review

While we are all waiting on the brand-new Traffic Secret’s Book to be launched, I though I ‘d provide a fast run down on the existing Traffic Secret’s course. As I’ve pointed out the key themes and subjects will be taken from this original course – so it’s an excellent location to begin.

The initial John Reese Traffic Secrets course is exceptionally comprehensive – with 24 rather extensive modules! So let’s take a quick look what is covered in every one.

Traffic Secrets Course

You need to keep in mind this is John’s course, so it’s John that is in fact the one providing the topics.

Module 1 – The Foundation: This is the foundation of the course and introduces to basic ideas that will be built on. These include domain, branding and target markets. , if your are a rookie to online marketing this first module is so essential to begin that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to understand about discovering your target audience, consisting of where they hang out, the keywords to find them and the advertisement copy that they will react to. You also learn more about the very best traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is easily ignored. It’s one thing to get traffic to your organisation, but if your copy is bad, they will bounce back out again – quicker than a seagull going after a chip!

Module 4 – Keyword Science: Now this is an extremely crucial topic, and one close to my heart as I like using SEO as a crucial traffic source in my service. Do this part right and you have limitless complimentary traffic for several years. You will discover the fundamentals of keyword research, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable possession and traffic source, and you’ll need to discover how to grow it and likewise take care of it as it grows. This module teaches proven email marketing strategies and methods that work. You’ll discover how to automate email projects and create traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not pay for it until there is a sale! Start an affiliate program, recruit affiliates to promote for your organisation and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module consists of extraordinary tactics that you can use to produce traffic by means of e-commerce. You will discover how you can utilize Amazon’s product advertising API to improve the reliability of your own e-commerce website.

Module 8 – Traffic Formulas: This is a really important module as it teaches you the basic theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the three core methods to grow a service including, lower your cost per visitor, boost traffic volume and raise your typical invest per client.

Module 9 – Buying Media & Sponsorships: Here you’ll discover exactly how to purchase media Ads and sponsorships. John likewise shows you how to get your Ads stumbling upon major news websites like CNN, Fox News, and ESPN. And, you’ll find out tested strategies for running all sorts of advertisements like banner advertisements, sponsorships, text ads and so on.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It consists of over 2 dozen individual lessons on how to take advantage of the Google Ads platform to drive traffic to your website. It covers whatever from high scoring landing pages, optimise advertisement copy and using strategic keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now neglected. Podcasts can and still do drive a massive amount of traffic to your site. This module reveals you what you need to begin, consisting of how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of individuals daily. Think of if you had an app people were utilizing, that could drive traffic to your organisation! You’ll find out how to get your mobile app made, use it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, however focused particularly on software application and widgets throughout platforms. The essential idea is to utilize it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to understand about Facebook advertisements. Marketing on the Facebook platform is challenging, and while this module does cover all the essentials, if it is something you are eager to master, you will probably require to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a potential customer, who visited your site without purchasing? That is what you are taught here – how you retarget people who have actually concerned your site, however not yet purchased. If you are utilizing paid marketing to get them there in the first place, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your deal into global markets, consisting of various languages. Typically there are untapped markets just due to the truth t that they don’t speak English. Translate your deal into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the foundation of a lot of internet marketing. It has actually ended up being the major source of traffic and leads for most online company owner. Here John strolls you through the major social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your site visitors into lead magnets themselves to deliver other warm traffic. Specifically you discover strategies like leveraging Facebook shares and likes, and integrating various social media accounts for cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is without a doubt my favourite method! John covers the crucial principles such as on and off-page SEO. While some of the tools talked about are a little out-of-date, the strategies have actually really stayed the exact same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can produce quality content that will rank in the search engines and provide value to your audience. If this isn’t your thing, you are also revealed how to contract out the writing element.

Module 21 – Content Curation Methods: How do you lawfully leverage other people’s material? Well this module shows you how, including concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd most significant search engine (behind Google), it stands to reason it should be such a high traffic source for any organisation. That and the fact that it is really owned by Google suggests it is a platform that all business should be leveraging in some way for traffic. So how do you optimise your channel, keywords and content for Youtube? Discover in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is really crucial to spread your danger throughout other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that understanding it would be extremely easy to become overwhelmed and sidetracked. {So a well laid-out a master plan to help you remain focused and arranged is really essential.

Phew that is a lot! When you break it down throughout all the module, it actually is fantastic value. Anyone of these modules would blow away the training programs popping up by “gurus” who have actually just been around for a few months!  Yourstory Website Traffic

How Much Does Traffic Secrets Cost?

Now we are still waiting to discover out the final pricing for the Traffic Secrets book. While it appears like it will be readily available from book resellers (like Amazon), it will be at a premium provided the content.

However as normal it appears like Russel and the group will be launching the book online free, plus the cost of shipping. There are also rumours that there will be a box set of all three “secrets” books – which is some unique!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the specific modules. Currently there is no chance to purchase the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only readily available as part of a bundle deal or an upsell from one of the other ClickFunnel’s items.

Probably the most convenient and most cost effective method to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you haven’t taken the obstacle yet, then what are you thinking???!!! It is one of the very best training programs for anyone attempting to wrap their head around online marketing in basic. Take a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is normally offered for $297 as an upsell to the OFA difficulty. This really is remarkable value for what you get, and is an excellent compliment to the actual OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Naturally there are pros, and cons, with the course that individuals have discovered.

What People Like About The Course?

Explore the whole world of traffic generation alternatives with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get comprehensive, actionable online marketing recommendations from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for offer big value.

What People Don’t Like So Much?

Some info and tools gone over in the course are a bit out-dated and need to be revitalized. It is expected that will be repaired in Russell’s new book.
The module on copywriting is a little light – given how essential this topic is.
You can’t purchase the Traffic Secrets course just. It is only readily available as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post turned out so long!  Yourstory Website Traffic

There is just so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Yourstory Website Traffic - Traffic Secrets Book

In general, the Traffic Secrets course might be the most detailed course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was first launched.

While it’s not perfect it is among the fastest methods to discover about the many various traffic sources readily available on the internet. It is of huge value for any business owner or entrepreneur looking to develop and increase their online traffic.

Based on Russell’s previous books, and his value driven approach, I can only assume that the brand-new Traffic Secrets book will be incredible.