Website Traffic Plugin WordPress – Russell Brunson’s New Book Revealed!

Traffic Secrets Book & Course

The Online Internet Marketing world is a buzz … Russell Brunson is about to launch his new book Traffic SecretsWebsite Traffic Plugin WordPress

Composing a review about a book that has actually not been launched is a little tricky – but what is essential to understand is the background of Traffic Secrets.

Website Traffic Plugin WordPress Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has progressed into the brand-new Russell Brunson book about to be introduced.

Most significantly, why should you care? Isn’t this just another marketing book by a so called web expert to make money?

If understand anything about Russell Brunson, and if you do not I hope this post changes that, you will understand that Russell never ever does anything unless it adds a big amount of value to the reader. His entire marketing and sales philosophy is how can he stack the worth in favour of the buyer – which is an actually rejuvenating view.

However more significantly he is now discussing the topic which should be at the heart of all service. How do you get traffic, prospective clients, to your organisation?

Let’s discover.

What Is “Traffic” and Why Is It So Vital?

There are many reasons that a business may not survive – however without a doubt one of the most significant is a lack of traffic! With no paying clients, or traffic, you simply do not have a company.

And yet it is among the areas that is both over-looked, and tough to define. I believe it is due to the fact that it is a difficult topic, a lot of company owner merely disregard it. They take the “build it and they will come” approach – which plainly does not work.

It does appear crazy that with all the “traffic” on the web why isn’t every online service squashing it! Daily there is close to $7 billion exchanged with people purchasing services and items online – in every niche possible. For most online businesses they feel like they are in the middle of the desert – not swimming in the unlimited ocean of paying customer traffic.

Why is that the case?

Why do some online business owners and organisation make it look so easy and appear to have an endless supply of traffic? Most stay stuck and having a hard time?. Website Traffic Plugin WordPress

That is the Secret of Traffic in a sales funnel. That is why it is so crucial and fundamental to a service success, and why everyone in company ought to be investing in education around this topic.

Now there are a huge number of possible traffic sources for your organisation on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. Tapping into one of these should be easy? But that is not the case otherwise everybody would have broken it.

Let’s state that you have found a traffic source and your service is doing excellent. What would happen if that source was shut down – or more likely Zuckerberg decides he’s had enough of other’s making excessive money and increases the cost of advertising by x10. What would you do then?

That is why you need to understand traffic at an in-depth level. See when you understand it, how it works and where you can get it (from numerous sources), you get rid of the shackles. You are now in control of your company and totally free to take it anywhere you want.

So Who Is Russel Brunson Website Traffic Plugin WordPress

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has managed to do that.

Russel Brunson
Russell Brunson

Russel has written numerous books which are extraordinary value each on their own. I highly suggest you add it to your todo list if you haven’t read them!

Russel built the ClickFunnels platform on the idea of making sales funnels basic. And this seems his technique to whatever. How can you take an intricate task or idea and make it simple. How do you simplify to easy parts that can be executed on and after that repeated to scale.

It is frequently said that there is nothing brand-new – which the more things change, the more they remain the same. This is the case with numerous of Russell’s products.

You see much of what Russell sells are really ideas and ideas that somebody else produced. Does this mean that he “stole” the concepts – no I don’t think so, as he ALWAYS gives credit to where the idea came from.

Russell has stayed a trainee – which is absolutely the very best way to be. In any discipline he has actually set his mind to, he has actually made certain he studies it in detail, surrounds himself with amazing mentors, and becomes a master of it. In doing so he will select up key concepts.

Russell is likewise a remarkable story teller. He has an incredible ability to take ideas that might be challenging to understand, and retell them in a basic, easy to understand manner. This is a genuine present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a method to craft your email sequence to take the reader on a journey – moving them from where they are stuck to where you have a service for them.

The SOS series truly originated from Andre Chaperon, who Russell does in fact offer the credit and mention. His way of retelling what the SOS sequence is, and how you can utilize it, now has his name largely associated with it.

It is more than that. Russell is deep in the trenches as a web marketer. He has done it tough and suffered many numerous set-backs and failures. When he takes an idea and retells it – he does it from a place of knowing how it works in the genuine world. The advice and experience he twists around the principle is invaluable.

What does this indicate?

I think it means that nearly anything Russell has a hand in producing is of the highest value. He takes the very best of the very best and replays it to us in such a way that we can implement and comprehend into our service.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly different background than many of Russell’s other products.  Website Traffic Plugin WordPress

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item developed by John Reese, the famous online marketer who once made $1 million dollars in 18 hours. When most of us barely knew what the Internet even was, John was building an online service back!

The item that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John rapidly became famous, at least in the reasonably little tight web marketing circle – as it was back then. And he became somebody Russell admired, and followed carefully.

The real remarkable part of the story is that several years later on Russell still saw the big value in the traffic secrets course – and he managed to encourage John to offer it to him … for another cool $1 million dollars!

As Russel always does, he took something currently selling, and turned it on it’s head. Instead of continuing to sell it as a stand alone product, it ended up being an upsell to his other products. He discovered a way to utilize it to develop even more value in his sales funnels … in typical Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – however with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the preliminary feedback has been fantastic.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in specific how to tell your story. Traffic Secrets now delivers the final piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are normally readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first released back in 2015.

DotCom Secrets Book

When numerous so called master’s were trying to keep everything about online success a secret, the book was released at a time. But in common Russell Brunson design, he released all the secrets readily available for anyone who made the effort to understand the book and check out.

It consists of a detailed actionable plan for any who is new to online marketing.

A few of the ideas covered include;

  • The Value Ladder; how to construct increasing value in your sales procedure to improve your item sell price.
  • How to find your dream clients; how to turn potential clients into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your perfect customers so they wish to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your prospective customers and have them eagerly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and finest usage one.

This book has been called “life-altering” by many individuals, consisting of the similarity Steve Larson, who has gone on to produce his on multi-million dollar online company.

Expert Secrets

To me, Expert Secrets is a need to check out book for any entrepreneur – particularly if you prepare to develop an online business. It shares the secrets around creating a regional following of fans who will become repeat buyers of your products.

Expert Secrets Book

A few of the core ideas covered include;

  • Creating your mass movement; Building on the idea f an appealing character, how do you begin to get your message out in the proper way to bring in people.
  • Creating belief; How to produce a belief in individuals that they can accomplish the result you are offering. The majority of people are just stuck, and that is why they have not bought yet – so this procedures gets them moving.
  • Hero’s Journey; The art of informing a story, that both brings in, then engages the audience taking them on a journey. The destination naturally is the point where they understand they definitely need the item you are promoting.
  • Selling with Authenticity; This is ensuring that the value your customer is getting is much greater than the quantity they pay for it.

In many methods this book is a script for how Russell has actually learnt to market and offer over many years online. It is the same procedure and tools he utilizes everyday in his service to make it the big success that it is.  Website Traffic Plugin WordPress

Traffic Secret Course Review

While we are all awaiting the brand-new Traffic Secret’s Book to be launched, I though I ‘d give a quick run down on the existing Traffic Secret’s course. As I’ve mentioned the essential styles and topics will be taken from this initial course – so it’s a great place to begin.

The initial John Reese Traffic Secrets course is extremely in-depth – with 24 rather detailed modules! So let’s take a quick appearance what is covered in every one.

Traffic Secrets Course

You require to remember this is John’s course, so it’s John that is in fact the one presenting the topics.

Module 1 – The Foundation: This is the foundation of the course and presents to fundamental concepts that will be developed on. These consist of domain names, branding and target audience. If your are a beginner to online marketing this very first module is so important to begin that mild intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to learn about discovering your target audience, including where they hang out, the keywords to find them and the advertisement copy that they will react to. You likewise find out about the very best traffic sources so you don’t squander time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is quickly ignored. It’s one thing to get traffic to your company, however if your copy is bad, they will bounce back out again – quicker than a seagull chasing after a chip!

Module 4 – Keyword Science: Now this is an extremely important topic, and one close to my heart as I love utilizing SEO as a crucial traffic source in my service. Do this part right and you have limitless complimentary traffic for several years. You will find out the basics of keyword research study, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important property and traffic source, and you’ll require to discover how to grow it and also look after it as it grows. This module teaches proven email marketing tactics and methods that work. You’ll learn how to automate email campaigns and produce traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you don’t pay for it until there is a sale! Start an affiliate program, recruit affiliates to promote for your organisation and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes extraordinary methods that you can utilize to create traffic through e-commerce. You will discover how you can use Amazon’s item marketing API to boost the reliability of your own e-commerce site.

Module 8 – Traffic Formulas: This is a very essential module as it teaches you the standard theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the 3 core ways to grow a business including, lower your expense per visitor, boost traffic volume and raise your average invest per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll learn exactly how to buy media Ads and sponsorships. John likewise shows you how to get your Ads stumbling upon major news websites like CNN, Fox News, and ESPN. And, you’ll learn proven techniques for running all sorts of ads like banner ads, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It consists of over 2 lots specific lessons on how to take advantage of the Google Ads platform to drive traffic to your site.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now neglected. Podcasts can and still do drive an enormous quantity of traffic to your site. This module reveals you what you require to get started, consisting of how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Imagine if you had an app people were using, that might drive traffic to your business! You’ll discover how to get your mobile app made, use it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, but focused particularly on software application and widgets throughout platforms. The key idea is to use it as a lead magnet to increase your email list and create leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to know about Facebook ads. Marketing on the Facebook platform is difficult, and while this module does cover all the fundamentals, if it is something you are keen to master, you will most likely need to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a possible customer, who visited your website without buying? That is what you are taught here – how you retarget people who have pertained to your website, however not yet bought. If you are utilizing paid advertising to get them there in the first location, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your deal into global markets, consisting of various languages. Typically there are untapped markets simply due to the truth t that they do not speak English. Translate your offer into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the backbone of the majority of internet marketing. It has ended up being the major source of traffic and leads for many online company owner. Here John walks you through the significant social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your website visitors into lead magnets themselves to deliver other warm traffic. Particularly you discover techniques like leveraging Facebook shares and likes, and integrating various social networks represent cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my favourite method! John covers the crucial ideas such as on and off-page SEO. While a few of the tools talked about are a little out-of-date, the strategies have really remained the same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality material that will rank in the online search engine and provide value to your audience. You are likewise revealed how to outsource the writing element if this isn’t your thing.

Module 21 – Content Curation Methods: How do you lawfully leverage other individuals’s material? Well this module reveals you how, including concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd most significant online search engine (behind Google), it stands to reason it should be such a high traffic source for any service. That and the fact that it is in fact owned by Google suggests it is a platform that all company must be leveraging somehow for traffic. How do you optimise your channel, keywords and material for Youtube? Find out in this module.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is extremely crucial to spread your threat throughout other traffic sources.

Module 24 – The Master Plan: Here we bring everything together. With all that understanding it would be extremely easy to end up being overloaded and distracted. {So a well laid-out a master strategy to assist you stay focused and arranged is truly crucial.

Phew that is a lot! When you break it down across all the module, it really is remarkable worth. Anyone of these modules would blow away the training programs appearing by “experts” who have actually only been around for a few months!  Website Traffic Plugin WordPress

Just How Much Does Traffic Secrets Cost?

Now we are still waiting to find out the last pricing for the Traffic Secrets book. While it looks like it will be available from book resellers (like Amazon), it will be at a premium provided the content.

But as typical it looks like Russel and the group will be releasing the book online free, plus the expense of shipping. There are likewise rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the specific modules. Presently there is no other way to purchase the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only offered as part of a plan deal or an upsell from among the other ClickFunnel’s items.

Probably the simplest and most cost reliable method to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you have not taken the challenge yet, then what are you thinking???!!! It is among the best training programs for anybody trying to wrap their head around online marketing in general. Take a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is normally offered for $297 as an upsell to the OFA obstacle. This truly is fantastic value for what you get, and is a terrific compliment to the actual OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Of course there are pros, and cons, with the course that individuals have discovered.

What People Like About The Course?

Explore the whole world of traffic generation alternatives with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get comprehensive, actionable internet marketing guidance from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for deal huge worth.

What People Don’t Like So Much?

Some information and tools discussed in the course are a bit out-dated and require to be revitalized. It is expected that will be fixed in Russell’s new book.
The module on copywriting is a little light – given how crucial this subject is.
You can’t purchase the Traffic Secrets course only. It is only offered as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post turned out so long!  Website Traffic Plugin WordPress

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Website Traffic Plugin WordPress - Traffic Secrets Book

In general, the Traffic Secrets course may be the most detailed course on traffic generation and acquisition ever produced. This is why Russell saw worth in purchasing it for $1 million dollars years after it was very first introduced.

While it’s not perfect it is one of the fastest methods to learn about the lots of different traffic sources available on the internet. It is of enormous value for any entrepreneur or business owner looking to develop and increase their online traffic.

Based upon Russell’s previous books, and his worth driven approach, I can only presume that the new Traffic Secrets book will be amazing.