Website Traffic Exchange Software – Russell Brunson’s New Book Revealed!

Traffic Secrets Book & Course

The Online Internet Marketing world is a buzz … Russell Brunson will release his brand-new book Traffic SecretsWebsite Traffic Exchange Software

Composing a review about a book that has not been released is a little tricky – but what is essential to understand is the background of Traffic Secrets.

Website Traffic Exchange Software Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has actually developed into the new Russell Brunson book about to be introduced.

Most importantly, why should you care? Isn’t this just another marketing book by a so called web guru to make cash?

If understand anything about Russell Brunson, and if you do not I hope this post changes that, you will know that Russell never ever does anything unless it includes a substantial quantity of worth to the reader. His whole marketing and sales approach is how can he stack the worth in favour of the purchaser – which is an actually refreshing view.

More notably he is now talking about the subject which should be at the heart of all company. How do you get traffic, prospective customers, to your organisation?

Let’s discover.

What Is “Traffic” and Why Is It So Important?

There are lots of factors why a company might not make it through – but by far among the most significant is an absence of traffic! With no paying customers, or traffic, you merely don’t have a business.

And yet it is one of the locations that is both over-looked, and challenging to define. I believe it is since it is a hard subject, so many entrepreneur merely neglect it. They take the “develop it and they will come” method – which clearly doesn’t work.

It does appear crazy that with all the “traffic” on the internet why isn’t every online organisation squashing it! Everyday there is close to $7 billion exchanged with people purchasing services and products online – in every niche possible. For most online services they feel like they are in the middle of the desert – not swimming in the endless ocean of paying consumer traffic.

Why is that the case?

Why do some online business owners and service make it look so easy and appear to have an endless supply of traffic? Many remain stuck and struggling?. Website Traffic Exchange Software

That is the Secret of Traffic in a sales funnel. That is why it is so essential and basic to a business success, and why everybody in organisation ought to be purchasing education around this topic.

Now there are a big number of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be easy? However that is not the case otherwise everyone would have broken it.

Let’s state that you have found a traffic source and your business is doing terrific. What would happen if that source was shut down – or more likely Zuckerberg decides he’s had enough of other’s making excessive cash and increases the expense of marketing by x10. What would you do then?

That is why you need to understand traffic at an in-depth level. See when you comprehend it, how it works and where you can get it (from numerous sources), you remove the shackles. You are now in control of your organisation and complimentary to take it anywhere you desire.

So Who Is Russel Brunson Website Traffic Exchange Software

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. The concept of sales funnels has been around because there were sales people (permanently!), but that is the power of marketing a message– it becomes your own. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has actually written numerous books which are incredible worth each on their own. If you haven’t read them, then I strongly suggest you include it to your todo list!

Russel built the ClickFunnels platform on the principle of making sales funnels simple. How can you take an intricate task or concept and make it basic.

It is often stated that there is nothing new – and that the more things change, the more they remain the very same. This is the case with much of Russell’s products.

You see much of what Russell sells are really ideas and ideas that somebody else produced. Does this mean that he “took” the ideas – no I do not believe so, as he ALWAYS offers credit to where the concept came from.

Russell has actually stayed a trainee – which is absolutely the very best way to be. In any discipline he has actually set his mind to, he has made sure he studies it in information, surrounds himself with remarkable coaches, and ends up being a master of it. In doing so he will get essential ideas.

Russell is also an incredible story teller. He has an amazing capability to take concepts that may be difficult to understand, and retell them in an easy, simple to understand manner. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a method to craft your email sequence to take the reader on a journey – moving them from where they are adhered to where you have a solution for them.

The SOS sequence actually came from Andre Chaperon, who Russell does really provide the credit and discuss. But his way of retelling what the SOS sequence is, and how you can utilize it, now has his name mainly connected with it.

But it is more than that. Russell is deep in the trenches as an internet online marketer. He has actually done it hard and suffered many numerous set-backs and failures. When he takes an idea and retells it – he does it from a place of understanding how it works in the real world. The suggestions and experience he covers around the principle is priceless.

So what does this imply?

I believe it indicates that practically anything Russell contributes to producing is of the highest worth. He takes the very best of the finest and replays it to us in such a way that we can comprehend and execute into our business.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat various background than most of Russell’s other products.  Website Traffic Exchange Software

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was an item developed by John Reese, the legendary online marketer who as soon as made $1 million dollars in 18 hours. When most of us hardly knew what the Internet even was, John was building an online business back!

The item that John was offering to break that “4-minute mile” milestone was… Traffic Secrets!

John quickly became popular, a minimum of in the fairly little tight web marketing circle – as it was at that time. And he became someone Russell appreciated, and followed closely.

The genuine remarkable part of the story is that several years later Russell still saw the huge value in the traffic secrets course – and he handled to convince John to offer it to him … for another cool $1 million dollars!

As Russel always does, he took something already offering, and turned it on it’s head. Rather of continuing to sell it as a stand alone item, it became an upsell to his other products. He discovered a method to utilize it to create even more value in his sales funnels … in common Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – however with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies already in the wild (some early release copies for leading ClickFunnel’s affiliates), and the preliminary feedback has actually been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in specific how to inform your story. Traffic Secrets now delivers the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are usually available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first introduced back in 2015.

DotCom Secrets Book

When lots of so called master’s were attempting to keep whatever about online success a trick, the book was launched at a time. In normal Russell Brunson style, he released all the secrets readily available for anybody who took the time to comprehend the book and read.

It contains a step-by-step actionable blueprint for any who is brand-new to online marketing.

Some of the principles covered consist of;

  • The Value Ladder; how to build increasing worth in your sales process to enhance your item sell price.
  • How to discover your dream clients; how to turn possible consumers into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your ideal clients so they desire to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your potential customers and have them eagerly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and best use one.

This book has actually been called “life-changing” by a lot of individuals, consisting of the similarity Steve Larson, who has actually gone on to create his on multi-million dollar online company.

Expert Secrets

To me, Expert Secrets is a need to check out book for any business owner – specifically if you prepare to develop an online organisation. It shares the secrets around creating a local following of fans who will end up being repeat buyers of your items.

Expert Secrets Book

Some of the core ideas covered include;

  • Creating your mass motion; Building on the concept f an attractive character, how do you start to get your message out in properly to draw in individuals.
  • Creating belief; How to produce a belief in individuals that they can accomplish the result you are offering. Many people are simply stuck, which is why they have not bought yet – so this processes gets them moving.
  • Hero’s Journey; The art of informing a story, that both brings in, then engages the audience taking them on a journey. The destination naturally is the point where they realise they definitely require the product you are promoting.
  • Selling with Authenticity; This is making sure that the worth your consumer is receiving is much higher than the amount they spend for it.

In many methods this book is a script for how Russell has actually learnt to market and offer over lots of years online. It is the very same process and tools he utilizes everyday in his company to make it the substantial success that it is.  Website Traffic Exchange Software

Traffic Secret Course Review

While we are all waiting on the brand-new Traffic Secret’s Book to be launched, I though I ‘d offer a quick run down on the existing Traffic Secret’s course. As I’ve pointed out the key themes and subjects will be taken from this original course – so it’s a great location to begin.

The original John Reese Traffic Secrets course is exceptionally comprehensive – with 24 rather extensive modules! So let’s take a glimpse what is covered in every one.

Traffic Secrets Course

You need to bear in mind this is John’s course, so it’s John that is in fact the one presenting the topics.

Module 1 – The Foundation: This is the structure of the course and presents to standard ideas that will be developed on. These include domain, branding and target markets. If your are a novice to online marketing this first module is so essential to start that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to understand about finding your target audience, consisting of where they hang out, the keywords to discover them and the advertisement copy that they will react to. You also learn more about the very best traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is among those abilities that is quickly overlooked. It’s something to get traffic to your company, however if your copy is bad, they will bounce back out again – quicker than a seagull going after a chip! This is more of an introduction to copywriting. You are best to take a look at Jim Edwards book, Copywriting Secrets for a much deeper look into copywriting.

Module 4 – Keyword Science: Now this is a very crucial subject, and one near to my heart as I love using SEO as a crucial traffic source in my company. Do this part right and you have unlimited complimentary traffic for many years. You will find out the basics of keyword research, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable property and traffic source, and you’ll require to learn how to grow it and likewise take care of it as it grows. This module teaches proven email marketing strategies and strategies that work. You’ll find out how to automate email projects and create traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you don’t pay for it until there is a sale! It’s called affiliate marketing – where you produce your own affiliate program around your items. , if done right the process is straightforward.. Start an affiliate program, recruit affiliates to promote for your business and await sales to roll in.

Module 7- Shopping Engines & Amazon: This module consists of incredible tactics that you can use to generate traffic by means of e-commerce. You will discover how you can utilize Amazon’s item advertising API to increase the credibility of your own e-commerce website.

Module 8 – Traffic Formulas: This is an extremely crucial module as it teaches you the fundamental theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the three core ways to grow a service consisting of, lower your cost per visitor, boost traffic volume and raise your typical spend per client.

Module 9 – Buying Media & Sponsorships: Here you’ll discover precisely how to buy media Ads and sponsorships. John likewise shows you how to get your Ads encountering major news sites like CNN, Fox News, and ESPN. And, you’ll find out tested methods for running all sorts of ads like banner ads, sponsorships, text ads etc.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It includes over two dozen individual lessons on how to take advantage of the Google Ads platform to drive traffic to your site. It covers everything from high scoring landing pages, optimise ad copy and the usage of strategic keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now ignored. Podcasts can and still do drive a huge quantity of traffic to your site. This module reveals you what you need to get started, consisting of how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of people daily. Imagine if you had an app individuals were utilizing, that might drive traffic to your organisation! You’ll find out how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, however focused specifically on software application and widgets throughout platforms. The essential idea is to use it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to learn about Facebook advertisements. Advertising on the Facebook platform is tricky, and while this module does cover all the fundamentals, if it is something you are keen to master, you will probably require to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a prospective customer, who visited your site without buying? That is what you are taught here – how you retarget people who have actually come to your website, however not yet bought. If you are utilizing paid marketing to get them there in the very first location, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your offer into international markets, consisting of various languages. Often there are untapped markets just due to the truth t that they do not speak English. Translate your offer into their language and you have a massive traffic source.

Module 17 – Social Media Strategy: This is the backbone of many online marketing. It has actually ended up being the significant source of traffic and leads for the majority of online entrepreneur. Here John strolls you through the major social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your site visitors into lead magnets themselves to provide other warm traffic. Particularly you learn techniques like leveraging Facebook shares and likes, and integrating various social media represent cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my preferred strategy! John covers the essential ideas such as on and off-page SEO. While a few of the tools talked about are a little out-of-date, the strategies have truly remained the same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can produce quality material that will rank in the search engines and offer value to your audience. If this isn’t your thing, you are likewise shown how to contract out the writing aspect.

Module 21 – Content Curation Methods: How do you lawfully utilize other people’s content? Well this module reveals you how, consisting of ideas like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd most significant search engine (behind Google), it stands to reason it needs to be such a high traffic source for any organisation. That and the truth that it is actually owned by Google suggests it is a platform that all organisation ought to be leveraging somehow for traffic. So how do you optimise your channel, keywords and content for Youtube? Discover in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is extremely essential to spread your danger across other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that knowledge it would be super easy to end up being overwhelmed and distracted. {So a well laid-out a master strategy to help you stay focused and organised is actually crucial.

Phew that is a lot! When you break it down across all the module, it actually is fantastic value. Anyone of these modules would blow away the training programs popping up by “experts” who have only been around for a couple of months!  Website Traffic Exchange Software

Just How Much Does Traffic Secrets Cost?

Today we are still waiting to discover out the final pricing for the Traffic Secrets book. While it looks like it will be offered from book resellers (like Amazon), it will be at a premium offered the material.

As typical it looks like Russel and the group will be launching the book online totally free, plus the expense of shipping. There are also rumours that there will be a box set of all three “secrets” books – which is some unique!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the specific modules. Currently there is no way to purchase the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is just readily available as part of a package deal or an upsell from one of the other ClickFunnel’s items.

Probably the most convenient and most cost reliable way to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you have not taken the difficulty yet, then what are you believing???!!! It is one of the very best training programs for anybody attempting to cover their head around online marketing in basic. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is normally readily available for $297 as an upsell to the OFA difficulty. This actually is incredible value for what you get, and is a great compliment to the actual OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Naturally there are pros, and cons, with the course that individuals have found.

What People Like About The Course?

Explore the entire world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get detailed, actionable online marketing recommendations from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for offer big value.

What People Don’t Like So Much?

Some details and tools gone over in the course are a bit out-dated and need to be revitalized. However it is expected that will be fixed in Russell’s brand-new book.
The module on copywriting is a little light – provided how important this topic is.
You can’t buy the Traffic Secrets course just. It is just available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post ended up so long!  Website Traffic Exchange Software

There is just so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Website Traffic Exchange Software - Traffic Secrets Book

Overall, the Traffic Secrets course may be the most thorough course on traffic generation and acquisition ever produced. This is why Russell saw worth in purchasing it for $1 million dollars years after it was very first launched.

While it’s not perfect it is among the fastest ways to discover the numerous different traffic sources offered on the web. It is of enormous worth for any company owner or entrepreneur looking to construct and increase their online traffic.

Based on Russell’s previous books, and his value driven approach, I can just assume that the new Traffic Secrets book will be fantastic.