Website Traffic Demographics – Russell Brunson’s New Book Revealed!

Traffic Secrets Book & Course

The Online Marketing world is a buzz … Russell Brunson will release his brand-new book Traffic SecretsWebsite Traffic Demographics

Composing a review about a book that has not been launched is a little challenging – but what is essential to understand is the background of Traffic Secrets.

Website Traffic Demographics Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has evolved into the brand-new Russell Brunson book about to be released.

Most notably, why should you care? Isn’t this simply another marketing book by a so called internet master to make money?

If know anything about Russell Brunson, and if you don’t I hope this post changes that, you will understand that Russell never does anything unless it includes a substantial quantity of worth to the reader. His whole marketing and sales viewpoint is how can he stack the value in favour of the purchaser – which is a truly rejuvenating view.

However more importantly he is now talking about the topic which must be at the heart of all business. How do you get traffic, prospective clients, to your organisation?

Let’s discover out.

What Is “Traffic” and Why Is It So Essential?

There are lots of reasons why an organisation may not make it through – however by far one of the greatest is an absence of traffic! With no paying consumers, or traffic, you merely do not have a service.

And yet it is among the locations that is both over-looked, and tough to define. I believe it is because it is a hard subject, a lot of entrepreneur just neglect it. They take the “build it and they will come” technique – which clearly does not work.

It does seem insane that with all the “traffic” on the web why isn’t every online organisation crushing it! Daily there is close to $7 billion exchanged with individuals purchasing services and items online – in every specific niche possible. For a lot of online organisations they feel like they are in the middle of the desert – not swimming in the unlimited ocean of paying consumer traffic.

Why is that the case?

Why do some online entrepreneurs and service make it look so easy and appear to have an endless supply of traffic? A lot of remain stuck and struggling?. Website Traffic Demographics

That is the Secret of Traffic in a sales funnel. That is why it is so important and basic to a business success, and why everyone in company must be purchasing education around this topic.

Right now there are a substantial number of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. Tapping into one of these should be simple? That is not the case otherwise everyone would have split it.

Let’s say that you have actually discovered a traffic source and your organisation is doing excellent. What would occur if that source was shut down – or more likely Zuckerberg decides he’s had enough of other’s making excessive money and increases the cost of advertising by x10. What would you do then?

That is why you need to understand traffic at a comprehensive level. See once you comprehend it, how it works and where you can get it (from multiple sources), you get rid of the shackles. You are now in control of your business and totally free to take it anywhere you desire.

So Who Is Russel Brunson Website Traffic Demographics

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has actually handled to do that.

Russel Brunson
Russell Brunson

Russel has written numerous books which are incredible worth each on their own. I strongly suggest you include it to your todo list if you have not read them!

Russel developed the ClickFunnels platform on the principle of making sales funnels basic. How can you take an intricate job or concept and make it basic.

It is often stated that there is nothing brand-new – and that the more things change, the more they stay the exact same. This holds true with much of Russell’s products.

You see much of what Russell sells are actually ideas and principles that another person produced. Does this mean that he “took” the ideas – no I don’t think so, as he ALWAYS gives credit to where the idea originated from.

Russell has actually stayed a student – which is definitely the finest way to be. In any discipline he has set his mind to, he has made sure he studies it in detail, surrounds himself with fantastic mentors, and ends up being a master of it. In doing so he will get essential concepts.

Russell is likewise a remarkable story teller. He has an extraordinary ability to take ideas that might be difficult to grasp, and retell them in a simple, simple to comprehend manner. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a method to craft your email sequence to take the reader on a journey – moving them from where they are stuck to where you have an option for them.

The SOS sequence truly came from Andre Chaperon, who Russell does really discuss and give the credit. His way of retelling what the SOS series is, and how you can utilize it, now has his name mostly associated with it.

Russell is deep in the trenches as an internet marketer. When he takes a concept and retells it – he does it from a place of understanding how it works in the genuine world.

What does this suggest?

I think it suggests that nearly anything Russell has a hand in producing is of the greatest worth. He takes the very best of the very best and replays it to us in a manner that we can execute and comprehend into our organisation.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat different background than the majority of Russell’s other products.  Website Traffic Demographics

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was a product developed by John Reese, the famous online marketer who as soon as made $1 million dollars in 18 hours. John was developing an online business back when the majority of us barely knew what the Internet even was!

The item that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John quickly ended up being popular, a minimum of in the fairly small tight web marketing circle – as it was back then. And he became someone Russell looked up to, and followed carefully.

The real fascinating part of the story is that several years later Russell still saw the big value in the traffic secrets course – and he handled to persuade John to offer it to him … for another cool $1 million dollars!

As Russel always does, he took something currently offering, and turned it on it’s head. Rather of continuing to sell it as a stand alone item, it became an upsell to his other products. He found a way to use it to develop a lot more worth in his sales funnels … in normal Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for top ClickFunnel’s affiliates), and the initial feedback has actually been incredible.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now provides the last piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are generally readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first released back in 2015.

DotCom Secrets Book

The book was launched at a time when many so called expert’s were trying to keep everything about online success a trick. In normal Russell Brunson design, he released all the secrets available for anyone who took the time to understand the book and check out.

It contains a detailed actionable blueprint for any who is brand-new to online marketing.

Some of the principles covered consist of;

  • The Value Ladder; how to develop increasing worth in your sales process to enhance your item sell price.
  • How to discover your dream customers; how to turn possible clients into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your ideal customers so they wish to hear what you are promoting.
  • The well-known Soap Opera Sequence; How to hook your possible consumers and have them excitedly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and finest usage one.

This book has been called “life-altering” by so numerous people, including the similarity Steve Larson, who has actually gone on to produce his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a must check out book for any entrepreneur – particularly if you prepare to construct an online company. It shares the secrets around creating a regional following of fans who will end up being repeat buyers of your items.

Expert Secrets Book

Some of the core ideas covered consist of;

  • Creating your mass movement; Building on the idea f an appealing character, how do you start to get your message out in the right method to attract individuals.
  • Creating belief; How to produce a belief in people that they can accomplish the result you are offering. Many people are merely stuck, which is why they have not bought yet – so this procedures gets them moving.
  • Hero’s Journey; The art of informing a story, that both attracts, then engages the audience taking them on a journey. The destination naturally is the point where they understand they definitely need the item you are promoting.
  • Selling with Authenticity; This is ensuring that the worth your client is receiving is much greater than the amount they spend for it.

In lots of ways this book is a script for how Russell has actually learnt to market and sell over lots of years online. It is the same process and tools he uses daily in his company to make it the substantial success that it is.  Website Traffic Demographics

Traffic Secret Course Review

While we are all awaiting the brand-new Traffic Secret’s Book to be launched, I though I ‘d give a fast run down on the existing Traffic Secret’s course. As I’ve discussed the key themes and topics will be taken from this original course – so it’s an excellent place to begin.

The original John Reese Traffic Secrets course is incredibly comprehensive – with 24 rather detailed modules! Let’s take a fast appearance what is covered in each one.

Traffic Secrets Course

You require to keep in mind this is John’s course, so it’s John that is in fact the one providing the subjects.

Module 1 – The Foundation: This is the foundation of the course and presents to basic concepts that will be constructed on. These include domain names, branding and target markets. , if your are a newbie to online marketing this very first module is so crucial to begin that gentle introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to learn about discovering your target audience, including where they hang out, the keywords to discover them and the advertisement copy that they will react to. You also discover the very best traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is quickly neglected. It’s one thing to get traffic to your service, however if your copy is bad, they will recover out once again – quicker than a seagull chasing a chip! This is more of an introduction to copywriting. You are best to have a look at Jim Edwards book, Copywriting Secrets for a deeper look into copywriting.

Module 4 – Keyword Science: Now this is a very crucial subject, and one close to my heart as I enjoy utilizing SEO as a key traffic source in my business. Do this part right and you have unlimited free traffic for years. You will discover the basics of keyword research, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable property and traffic source, and you’ll need to find out how to grow it and also look after it as it grows. This module teaches tested email marketing techniques and strategies that work. You’ll discover how to automate email campaigns and produce traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not pay for it up until there is a sale! Start an affiliate program, hire affiliates to promote for your organisation and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains amazing strategies that you can use to produce traffic via e-commerce. You will discover how you can use Amazon’s product marketing API to improve the reliability of your own e-commerce site.

Module 8 – Traffic Formulas: This is an extremely important module as it teaches you the fundamental theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the 3 core methods to grow an organisation consisting of, lower your cost per visitor, boost traffic volume and raise your average spend per consumer.

Module 9 – Buying Media & Sponsorships: Here you’ll discover exactly how to purchase media Ads and sponsorships. John likewise shows you how to get your Ads running throughout significant news websites like CNN, Fox News, and ESPN. And, you’ll discover proven methods for running all sorts of advertisements like banner ads, sponsorships, text ads etc.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It contains over 2 lots specific lessons on how to utilize the Google Ads platform to drive traffic to your site.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now neglected. Podcasts can and still do drive a massive quantity of traffic to your site. This module reveals you what you require to begin, including how you can outsource the whole thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of people daily. Imagine if you had an app individuals were utilizing, that could drive traffic to your business! You’ll learn how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, but focused particularly on software and widgets throughout platforms. The crucial idea is to use it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to learn about Facebook ads. Marketing on the Facebook platform is challenging, and while this module does cover all the basics, if it is something you are eager to master, you will most likely require to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a possible consumer, who visited your website without buying? That is what you are taught here – how you retarget individuals who have pertained to your website, but not yet purchased. If you are utilizing paid advertising to get them there in the first location, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your deal into international markets, including various languages. Frequently there are untapped markets simply due to the truth t that they do not speak English. Translate your offer into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the backbone of a lot of online marketing. It has actually ended up being the significant source of traffic and leads for most online entrepreneur. Here John walks you through the major social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your website visitors into lead magnets themselves to deliver other warm traffic. Particularly you learn methods like leveraging Facebook likes and shares, and incorporating various social media accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is without a doubt my preferred technique! John covers the essential principles such as on and off-page SEO. While some of the tools gone over are a little outdated, the methods have actually truly stayed the exact same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can develop quality material that will rank in the search engines and provide worth to your audience. If this isn’t your thing, you are likewise shown how to outsource the writing aspect.

Module 21 – Content Curation Methods: How do you lawfully utilize other individuals’s content? Well this module reveals you how, consisting of concepts like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second biggest online search engine (behind Google), it stands to reason it ought to be such a high traffic source for any organisation. That and the truth that it is actually owned by Google suggests it is a platform that all organisation must be leveraging somehow for traffic. How do you optimise your channel, keywords and content for Youtube? Find out in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is extremely important to spread your risk across other traffic sources.

Module 24 – The Master Plan: Here we bring everything together. With all that understanding it would be extremely easy to become overwhelmed and distracted. {So a well laid-out a master plan to help you stay focused and organised is truly essential.

Phew that is a lot! When you break it down throughout all the module, it actually is incredible value. Anyone of these modules would blow away the training programs appearing by “experts” who have actually just been around for a couple of months!  Website Traffic Demographics

Just How Much Does Traffic Secrets Cost?

Today we are still waiting to discover the final pricing for the Traffic Secrets book. While it looks like it will be available from book resellers (like Amazon), it will be at a premium provided the material.

As usual it looks like Russel and the team will be releasing the book online complimentary, plus the expense of shipping. There are also rumours that there will be a box set of all three “secrets” books – which is some unique!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the specific modules. Presently there is no way to purchase the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is just readily available as part of a package or an upsell from among the other ClickFunnel’s products.

Probably the simplest and most cost efficient method to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you have not taken the challenge yet, then what are you thinking???!!! It is among the finest training programs for anyone attempting to wrap their head around online marketing in general. Examine out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is typically available for $297 as an upsell to the OFA difficulty. This truly is amazing value for what you get, and is an excellent compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Of course there are pros, and cons, with the course that people have actually discovered.

What People Like About The Course?

Explore the whole world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get detailed, actionable online marketing suggestions from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for offer big value.

What People Don’t Like So Much?

Some info and tools gone over in the course are a bit out-dated and need to be revitalized. However it is expected that will be repaired in Russell’s new book.
The module on copywriting is a little light – offered how crucial this topic is.
You can’t buy the Traffic Secrets course only. It is just readily available as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post turned out so long!  Website Traffic Demographics

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Website Traffic Demographics - Traffic Secrets Book

Overall, the Traffic Secrets course might be the most detailed course on traffic generation and acquisition ever produced. This is why Russell saw value in purchasing it for $1 million dollars years after it was very first launched.

While it’s not best it is among the fastest methods to find out about the numerous various traffic sources offered on the internet. It is of massive value for any service owner or business owner aiming to build and increase their online traffic.

Based upon Russell’s previous books, and his worth driven method, I can just assume that the brand-new Traffic Secrets book will be amazing.