Ways To Increase Website Traffic – Russell Brunson’s New Book Revealed!

Traffic Secrets Book & Course

The Online Internet Marketing world is a buzz … Russell Brunson will release his new book Traffic SecretsWays To Increase Website Traffic

Writing a review about a book that has not been launched is a little challenging – but what is necessary to understand is the background of Traffic Secrets.

Ways To Increase Website Traffic Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has evolved into the new Russell Brunson book about to be launched.

Most importantly, why should you care? Isn’t this just another marketing book by a so called internet master to make money?

If understand anything about Russell Brunson, and if you don’t I hope this post alters that, you will understand that Russell never ever does anything unless it adds a substantial amount of value to the reader. His whole marketing and sales philosophy is how can he stack the value in favour of the buyer – which is a really rejuvenating view.

More significantly he is now talking about the topic which must be at the heart of all service. How do you get traffic, possible clients, to your company?

Let’s learn.

What Is “Traffic” and Why Is It So Significant?

There are many reasons that a service may not endure – however by far among the biggest is a lack of traffic! With no paying customers, or traffic, you just don’t have an organisation.

And yet it is one of the locations that is both over-looked, and difficult to specify. I believe it is since it is a tough topic, many company owner just disregard it. They take the “build it and they will come” method – which plainly does not work.

It does seem insane that with all the “traffic” on the web why isn’t every online service squashing it! Everyday there is close to $7 billion exchanged with people buying product or services online – in every niche you can possibly imagine. Yet for the majority of online businesses they feel like they remain in the middle of the desert – not swimming in the endless ocean of paying customer traffic.

Why is that the case?

Why do some online business owners and service make it look so basic and appear to have an endless supply of traffic? But a lot of remain stuck and having a hard time?. Ways To Increase Website Traffic

That is the Secret of Traffic in a sales funnel. That is why it is basic and so essential to a business success, and why everyone in service must be purchasing education around this topic.

Now there are a substantial number of possible traffic sources for your organisation on the Internet; Facebook, Instagram, SEO, YouTube etc etc. So tapping into one of these should be simple right? That is not the case otherwise everyone would have broken it.

Likewise, let’s state that you have found a traffic source and your company is doing terrific. What would happen if that source was shut down – or more most likely Zuckerberg decides he’s had enough of other’s making too much cash and increases the expense of advertising by x10. What would you do then?

That is why you need to comprehend traffic at a comprehensive level. See once you understand it, how it works and where you can get it (from multiple sources), you eliminate the shackles. You are now in control of your business and complimentary to take it anywhere you want.

Who Is Russel Brunson Ways To Increase Website Traffic

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has composed a number of books which are extraordinary value each on their own. I highly recommend you include it to your todo list if you have not read them!

Russel built the ClickFunnels platform on the idea of making sales funnels easy. How can you take a complicated task or concept and make it basic.

It is typically stated that there is absolutely nothing new – and that the more things alter, the more they stay the same. This holds true with a lot of Russell’s products.

You see much of what Russell offers are in fact concepts and ideas that somebody else created. Does this mean that he “stole” the concepts – no I don’t believe so, as he ALWAYS gives credit to where the concept originated from.

Russell has actually stayed a student – which is absolutely the best method to be. In any discipline he has set his mind to, he has actually made certain he studies it in detail, surrounds himself with incredible coaches, and ends up being a master of it. In doing so he will pick up key ideas.

Russell is likewise an incredible story teller. He has an extraordinary capability to take ideas that may be challenging to grasp, and retell them in an easy, easy to understand way. This is a real gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are stayed with where you have a service for them.

The SOS series actually originated from Andre Chaperon, who Russell does actually point out and provide the credit. But his method of retelling what the SOS series is, and how you can utilize it, now has his name largely associated with it.

Russell is deep in the trenches as a web online marketer. When he takes an idea and retells it – he does it from a place of knowing how it works in the genuine world.

What does this imply?

I believe it implies that nearly anything Russell contributes to producing is of the greatest value. He takes the best of the very best and replays it to us in a method that we can comprehend and carry out into our service.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly different background than most of Russell’s other items.  Ways To Increase Website Traffic

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was a product established by John Reese, the famous online marketer who as soon as made $1 million dollars in 18 hours. When many of us barely understood what the Internet even was, John was building an online service back!

The item that John was offering to break that “4-minute mile” turning point was… Traffic Secrets!

John rapidly became well-known, a minimum of in the fairly little tight web marketing circle – as it was back then. And he became someone Russell appreciated, and followed carefully.

The genuine fascinating part of the story is that several years later Russell still saw the substantial value in the traffic secrets course – and he managed to encourage John to offer it to him … for another cool $1 million dollars!

As Russel always does, he took something already offering, and turned it on it’s head. Instead of continuing to sell it as a stand alone item, it became an upsell to his other items. He discovered a method to use it to create even more value in his sales funnels … in common Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – but with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies already in the wild (some early release copies for leading ClickFunnel’s affiliates), and the initial feedback has been fantastic.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in specific how to tell your story. Traffic Secrets now delivers the final piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are typically readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first released back in 2015.

DotCom Secrets Book

When numerous so called expert’s were trying to keep everything about online success a trick, the book was launched at a time. In typical Russell Brunson design, he released all the secrets offered for anybody who took the time to check out and understand the book.

It includes a step-by-step actionable blueprint for any who is brand-new to online marketing.

A few of the concepts covered consist of;

  • The Value Ladder; how to build increasing worth in your sales procedure to improve your item sell price.
  • How to find your dream clients; how to turn possible consumers into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your ideal clients so they desire to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your possible clients and have them eagerly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and best usage one.

This book has actually been called “life-altering” by a lot of people, including the likes of Steve Larson, who has actually gone on to produce his on multi-million dollar online organisation.

Expert Secrets

To me, Expert Secrets is a need to check out book for any business owner – specifically if you plan to develop an online service. It shares the secrets around developing a local following of fans who will end up being repeat buyers of your products.

Expert Secrets Book

A few of the core ideas covered consist of;

  • Creating your mass motion; Building on the principle f an appealing character, how do you start to get your message out in properly to draw in people.
  • Creating belief; How to create a belief in people that they can attain the result you are selling. Many individuals are merely stuck, which is why they have not bought yet – so this processes gets them moving.
  • Hero’s Journey; The art of informing a story, that both brings in, then engages the audience taking them on a journey. The destination naturally is the point where they understand they absolutely require the item you are promoting.
  • Selling with Authenticity; This is ensuring that the value your client is getting is much higher than the quantity they spend for it.

In lots of ways this book is a script for how Russell has found out to market and sell over lots of years online. It is the same procedure and tools he utilizes everyday in his business to make it the substantial success that it is.  Ways To Increase Website Traffic

Traffic Secret Course Review

While we are all awaiting the new Traffic Secret’s Book to be released, I though I ‘d give a fast run down on the existing Traffic Secret’s course. As I’ve pointed out the key themes and subjects will be taken from this original course – so it’s a great location to begin.

The original John Reese Traffic Secrets course is incredibly in-depth – with 24 rather comprehensive modules! Let’s take a quick appearance what is covered in each one.

Traffic Secrets Course

You require to keep in mind this is John’s course, so it’s John that is actually the one presenting the topics.

Module 1 – The Foundation: This is the structure of the course and presents to basic concepts that will be constructed on. These consist of domain, branding and target markets. , if your are a beginner to online marketing this very first module is so important to start that gentle introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to know about finding your target market, consisting of where they hang out, the keywords to discover them and the advertisement copy that they will react to. You also learn more about the finest traffic sources so you do not waste time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is quickly overlooked. It’s one thing to get traffic to your company, but if your copy is bad, they will bounce back out once again – quicker than a seagull chasing a chip!

Module 4 – Keyword Science: Now this is a really crucial subject, and one near my heart as I enjoy utilizing SEO as a key traffic source in my company. Do this part right and you have endless complimentary traffic for many years. You will learn the basics of keyword research study, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important asset and traffic source, and you’ll require to discover how to grow it and also look after it as it grows. This module teaches proven email marketing techniques and techniques that work. You’ll find out how to automate email campaigns and create traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not pay for it till there is a sale! Start an affiliate program, recruit affiliates to promote for your business and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes incredible tactics that you can use to create traffic through e-commerce. You will learn how you can use Amazon’s item advertising API to enhance the trustworthiness of your own e-commerce site.

Module 8 – Traffic Formulas: This is a really important module as it teaches you the fundamental theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the three core methods to grow an organisation including, lower your expense per visitor, boost traffic volume and raise your typical invest per client.

Module 9 – Buying Media & Sponsorships: Here you’ll find out precisely how to buy media Ads and sponsorships. John also shows you how to get your Ads stumbling upon major news websites like CNN, Fox News, and ESPN. And, you’ll learn proven methods for running all sorts of ads like banner ads, sponsorships, text ads and so on.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It contains over two dozen specific lessons on how to take advantage of the Google Ads platform to drive traffic to your site. It covers whatever from high scoring landing pages, optimise ad copy and making use of tactical keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now overlooked. Podcasts can and still do drive a huge quantity of traffic to your website. This module shows you what you need to begin, consisting of how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of individuals daily. Imagine if you had an app individuals were using, that could drive traffic to your company! You’ll learn how to get your mobile app made, utilize it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, however focused particularly on software application and widgets throughout platforms. The essential concept is to utilize it as a lead magnet to increase your email list and create leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to learn about Facebook ads. Marketing on the Facebook platform is tricky, and while this module does cover all the basics, if it is something you are keen to master, you will probably require to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a possible customer, who visited your site without purchasing? That is what you are taught here – how you retarget individuals who have concerned your website, however not yet made a purchase. If you are using paid advertising to get them there in the very first location, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your deal into international markets, consisting of various languages. Frequently there are untapped markets just due to the truth t that they do not speak English. Translate your deal into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the backbone of the majority of online marketing. It has ended up being the major source of traffic and leads for many online company owner. Here John walks you through the major social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your site visitors into lead magnets themselves to provide other warm traffic. Particularly you discover methods like leveraging Facebook likes and shares, and incorporating various social networks represent cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is without a doubt my preferred technique! John covers the essential ideas such as on and off-page SEO. While a few of the tools talked about are a little outdated, the methods have actually truly stayed the very same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can develop quality material that will rank in the search engines and offer worth to your audience. You are also revealed how to contract out the writing element if this isn’t your thing.

Module 21 – Content Curation Methods: How do you legally leverage other individuals’s content? Well this module reveals you how, including ideas like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd most significant search engine (behind Google), it stands to reason it ought to be such a high traffic source for any company. That and the truth that it is in fact owned by Google indicates it is a platform that all business ought to be leveraging in some way for traffic.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is extremely important to spread your risk throughout other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that knowledge it would be incredibly easy to become overloaded and sidetracked. {So a well laid-out a master plan to help you remain focused and organised is actually crucial.

Phew that is a lot! When you break it down across all the module, it actually is incredible value. Anyone of these modules would blow away the training programs popping up by “experts” who have only been around for a few months!  Ways To Increase Website Traffic

Just How Much Does Traffic Secrets Cost?

Today we are still waiting to learn the final pricing for the Traffic Secrets book. While it appears like it will be readily available from book resellers (like Amazon), it will be at a premium provided the content.

However as typical it appears like Russel and the team will be releasing the book online totally free, plus the expense of shipping. There are also rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the private modules. Currently there is no chance to purchase the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only available as part of a package offer or an upsell from one of the other ClickFunnel’s products.

Probably the simplest and most cost effective method to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you have not taken the challenge yet, then what are you thinking???!!! It is among the finest training programs for anyone attempting to wrap their head around online marketing in general. Examine out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is usually available for $297 as an upsell to the OFA challenge. This really is amazing value for what you get, and is an excellent compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Of course there are pros, and cons, with the course that people have actually found.

What People Like About The Course?

Explore the entire world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get comprehensive, actionable online marketing recommendations from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for deal big value.

What People Don’t Like So Much?

Some info and tools talked about in the course are a bit out-dated and need to be revitalized. However it is anticipated that will be fixed in Russell’s brand-new book.
The module on copywriting is a little light – provided how important this subject is.
You can’t buy the Traffic Secrets course just. It is only available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post ended up so long!  Ways To Increase Website Traffic

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Ways To Increase Website Traffic - Traffic Secrets Book

Overall, the Traffic Secrets course might be the most detailed course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was first introduced.

While it’s not ideal it is one of the fastest methods to learn more about the many various traffic sources readily available on the web. It is of enormous worth for any entrepreneur or entrepreneur seeking to construct and increase their online traffic.

Based on Russell’s previous books, and his worth driven approach, I can only presume that the new Traffic Secrets book will be amazing.