Traffic Website Software – Russell Brunson’s New Book Revealed!

Traffic Secrets Book & Course

The Online Marketing world is a buzz … Russell Brunson will launch his brand-new book Traffic SecretsTraffic Website Software

Composing a review about a book that has not been launched is a little difficult – however what is necessary to comprehend is the background of Traffic Secrets.

Traffic Website Software Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has progressed into the new Russell Brunson book about to be released.

Most importantly, why should you care? After all, isn’t this just another marketing book by a so called internet guru to generate income?

If understand anything about Russell Brunson, and if you don’t I hope this post alters that, you will understand that Russell never ever does anything unless it includes a big quantity of worth to the reader. His entire marketing and sales philosophy is how can he stack the worth in favour of the buyer – which is a really revitalizing view.

More notably he is now talking about the topic which needs to be at the heart of all business. How do you get traffic, possible customers, to your company?

Let’s discover out.

What Is “Traffic” and Why Is It So Essential?

There are numerous reasons that a service might not make it through – but by far among the most significant is a lack of traffic! With no paying clients, or traffic, you just do not have a company.

And yet it is among the locations that is both over-looked, and challenging to specify. I think it is since it is a challenging subject, a lot of entrepreneur merely disregard it. They take the “construct it and they will come” technique – which clearly does not work.

It does appear insane that with all the “traffic” on the internet why isn’t every online service crushing it! Everyday there is close to $7 billion exchanged with people buying items and services online – in every niche you can possibly imagine. For a lot of online services they feel like they are in the middle of the desert – not swimming in the endless ocean of paying client traffic.

Why is that the case?

Why do some online business owners and service make it look so easy and appear to have an unlimited supply of traffic? The majority of stay stuck and having a hard time?. Traffic Website Software

That is the Secret of Traffic in a sales funnel. That is why it is basic and so essential to an organisation success, and why everyone in organisation must be purchasing education around this subject.

Today there are a substantial variety of possible traffic sources for your organisation on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. So using one of these should be simple right? That is not the case otherwise everyone would have broken it.

Likewise, let’s state that you have actually discovered a traffic source and your service is doing fantastic. What would occur if that source was shut down – or most likely Zuckerberg decides he’s had enough of other’s making excessive money and increases the cost of advertising by x10. What would you do then?

That is why you need to comprehend traffic at a comprehensive level. See once you comprehend it, how it works and where you can get it (from several sources), you remove the shackles. You are now in control of your organisation and complimentary to take it anywhere you want.

So Who Is Russel Brunson Traffic Website Software

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. The idea of sales funnels has been around because there were sales people (forever!), however that is the power of marketing a message– it becomes your own. And Russel has managed to do that.

Russel Brunson
Russell Brunson

Russel has actually written numerous books which are amazing value each by themselves. I strongly recommend you include it to your todo list if you haven’t read them!

Russel built the ClickFunnels platform on the concept of making sales funnels easy. How can you take a complicated task or concept and make it easy.

It is frequently stated that there is absolutely nothing brand-new – which the more things change, the more they stay the very same. This holds true with much of Russell’s items.

You see much of what Russell sells are actually ideas and ideas that somebody else created. Does this mean that he “stole” the concepts – no I don’t believe so, as he ALWAYS offers credit to where the idea came from.

Russell has actually remained a student – which is definitely the very best method to be. In any discipline he has actually set his mind to, he has made sure he studies it in detail, surrounds himself with remarkable mentors, and ends up being a master of it. In doing so he will get crucial ideas.

Russell is likewise a remarkable story teller. He has an extraordinary capability to take concepts that might be difficult to grasp, and retell them in a simple, easy to comprehend way. This is a real gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a method to craft your email sequence to take the reader on a journey – moving them from where they are stuck to where you have a service for them.

The SOS series really originated from Andre Chaperon, who Russell does really provide the credit and mention. However his method of retelling what the SOS series is, and how you can use it, now has his name mainly connected with it.

It is more than that. Russell is deep in the trenches as an internet online marketer. He has done it difficult and suffered many numerous set-backs and failures. When he takes a concept and retells it – he does it from a location of understanding how it works in the real world. The guidance and experience he twists around the idea is invaluable.

So what does this suggest?

I believe it suggests that nearly anything Russell has a hand in producing is of the greatest worth. He takes the very best of the very best and replays it to us in a manner that we can comprehend and carry out into our company.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat different background than the majority of Russell’s other items.  Traffic Website Software

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was a product developed by John Reese, the legendary online marketer who as soon as made $1 million dollars in 18 hours. When most of us barely knew what the Internet even was, John was building an online organisation back!

The product that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John quickly became well-known, at least in the fairly small tight online marketing circle – as it was at that time. And he ended up being someone Russell looked up to, and followed closely.

The real fascinating part of the story is that several years later on Russell still saw the huge worth in the traffic secrets course – and he managed to persuade John to sell it to him … for another cool $1 million dollars!

As Russel constantly does, he took something already offering, and turned it on it’s head. So instead of continuing to offer it as a stand alone item, it became an upsell to his other items. He found a way to use it to create even more value in his sales funnels … in normal Russell fashion.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the initial feedback has actually been fantastic.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in particular how to inform your story. Traffic Secrets now delivers the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are typically offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first released back in 2015.

DotCom Secrets Book

When lots of so called expert’s were attempting to keep everything about online success a secret, the book was launched at a time. However in normal Russell Brunson style, he released all the secrets offered for anyone who took the time to comprehend the book and read.

It includes a detailed actionable plan for any who is new to online marketing.

Some of the ideas covered include;

  • The Value Ladder; how to build increasing value in your sales process to enhance your item sell price.
  • How to find your dream clients; how to turn potential consumers into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your ideal clients so they wish to hear what you are promoting.
  • The well-known Soap Opera Sequence; How to hook your potential consumers and have them excitedly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and finest usage one.

This book has actually been called “life-changing” by numerous people, including the similarity Steve Larson, who has actually gone on to develop his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a should read book for any entrepreneur – especially if you plan to construct an online business. It shares the secrets around producing a regional following of fans who will end up being repeat buyers of your items.

Expert Secrets Book

Some of the core concepts covered include;

  • Creating your mass movement; Building on the idea f an appealing character, how do you start to get your message out in the ideal way to attract individuals.
  • Creating belief; How to create a belief in people that they can attain the outcome you are offering. The majority of people are merely stuck, and that is why they haven’t purchased yet – so this processes gets them moving.
  • Hero’s Journey; The art of informing a story, that both draws in, then engages the audience taking them on a journey. The location obviously is the point where they realise they absolutely need the item you are promoting.
  • Selling with Authenticity; This is ensuring that the worth your client is getting is much greater than the amount they pay for it.

In many ways this book is a script for how Russell has actually found out to market and offer over lots of years online. It is the exact same process and tools he utilizes everyday in his business to make it the substantial success that it is.  Traffic Website Software

Traffic Secret Course Review

While we are all awaiting the new Traffic Secret’s Book to be released, I though I ‘d give a quick run down on the existing Traffic Secret’s course. As I’ve pointed out the essential themes and topics will be taken from this initial course – so it’s a great place to start.

The initial John Reese Traffic Secrets course is incredibly comprehensive – with 24 quite detailed modules! Let’s take a fast appearance what is covered in each one.

Traffic Secrets Course

You need to bear in mind this is John’s course, so it’s John that is actually the one providing the subjects.

Module 1 – The Foundation: This is the structure of the course and presents to fundamental ideas that will be constructed on. These include domain names, branding and target markets. If your are a newbie to internet marketing this very first module is so crucial to start that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to understand about finding your target market, consisting of where they hang out, the keywords to discover them and the advertisement copy that they will react to. You likewise learn more about the very best traffic sources so you do not squander time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is easily overlooked. It’s one thing to get traffic to your service, however if your copy is bad, they will bounce back out once again – quicker than a seagull chasing a chip!

Module 4 – Keyword Science: Now this is an extremely essential topic, and one near to my heart as I love using SEO as an essential traffic source in my organisation. Do this part right and you have endless complimentary traffic for years. You will learn the essentials of keyword research, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important asset and traffic source, and you’ll need to discover how to grow it and likewise take care of it as it grows. This module teaches proven email marketing strategies and strategies that work. You’ll find out how to automate email campaigns and generate traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you do not spend for it up until there is a sale! It’s called affiliate marketing – where you develop your own affiliate program around your items. , if done right the process is straightforward.. Start an affiliate program, recruit affiliates to promote for your company and wait on sales to roll in.

Module 7- Shopping Engines & Amazon: This module consists of extraordinary methods that you can utilize to produce traffic by means of e-commerce. You will learn how you can utilize Amazon’s product advertising API to enhance the credibility of your own e-commerce site.

Module 8 – Traffic Formulas: This is an extremely essential module as it teaches you the standard theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the 3 core ways to grow an organisation consisting of, lower your expense per visitor, increase traffic volume and raise your average invest per consumer.

Module 9 – Buying Media & Sponsorships: Here you’ll learn exactly how to buy media Ads and sponsorships. John likewise reveals you how to get your Ads encountering significant news websites like CNN, Fox News, and ESPN. And, you’ll find out tested techniques for running all sorts of ads like banner advertisements, sponsorships, text ads and so on.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It consists of over 2 dozen individual lessons on how to utilize the Google Ads platform to drive traffic to your website.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now neglected. Podcasts can and still do drive a huge amount of traffic to your site. This module shows you what you require to begin, consisting of how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of individuals daily. Imagine if you had an app individuals were utilizing, that might drive traffic to your business! You’ll discover how to get your mobile app made, utilize it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, however focused particularly on software application and widgets across platforms. The essential idea is to utilize it as a lead magnet to increase your email list and create leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to understand about Facebook ads. Advertising on the Facebook platform is challenging, and while this module does cover all the basics, if it is something you are keen to master, you will probably require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a possible consumer, who visited your site without purchasing? That is what you are taught here – how you retarget people who have concerned your site, however not yet bought. This is a must if you are using paid advertising to get them there in the first place!

Module 16 – International Opportunities: This module teaches you how to take your deal into global markets, including various languages. Frequently there are untapped markets just due to the truth t that they do not speak English. Equate your deal into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the foundation of a lot of online marketing. It has ended up being the major source of traffic and leads for a lot of online company owners. Here John strolls you through the significant social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an interesting module as it teaches how you can turn your website visitors into lead magnets themselves to provide other warm traffic. Particularly you discover techniques like leveraging Facebook shares and likes, and incorporating different social networks accounts for cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is by far my favourite strategy! John covers the essential principles such as on and off-page SEO. While some of the tools gone over are a little outdated, the techniques have truly stayed the same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality content that will rank in the online search engine and offer value to your audience. You are likewise revealed how to contract out the writing element if this isn’t your thing.

Module 21 – Content Curation Methods: How do you lawfully leverage other individuals’s content? Well this module reveals you how, consisting of concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second biggest online search engine (behind Google), it stands to reason it needs to be such a high traffic source for any service. That and the reality that it is actually owned by Google indicates it is a platform that all company should be leveraging somehow for traffic. How do you optimise your channel, keywords and material for Youtube? Discover in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is extremely crucial to spread your threat throughout other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that understanding it would be incredibly easy to end up being overwhelmed and distracted. {So a well laid-out a master plan to assist you remain focused and organised is really important.

Phew that is a lot! When you break it down across all the module, it truly is fantastic worth. Anybody of these modules would blow away the training programs popping up by “gurus” who have actually only been around for a few months!  Traffic Website Software

How Much Does Traffic Secrets Cost?

Now we are still waiting to discover out the last pricing for the Traffic Secrets book. While it looks like it will be readily available from book resellers (like Amazon), it will be at a premium given the content.

However as normal it appears like Russel and the group will be launching the book online totally free, plus the cost of shipping. There are likewise rumours that there will be a box set of all three “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the individual modules. Presently there is no method to purchase the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is just offered as part of a package or an upsell from among the other ClickFunnel’s products.

Most likely the easiest and most cost effective way to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you haven’t taken the obstacle yet, then what are you thinking???!!! It is among the best training programs for anybody attempting to cover their head around internet marketing in basic. Inspect out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is normally available for $297 as an upsell to the OFA difficulty. This truly is incredible value for what you get, and is a terrific compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Obviously there are pros, and cons, with the course that people have actually discovered.

What People Like About The Course?

Explore the whole world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get detailed, actionable online marketing guidance from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for deal substantial worth.

What People Don’t Like So Much?

Some info and tools discussed in the course are a bit out-dated and require to be refreshed. It is expected that will be repaired in Russell’s brand-new book.
The module on copywriting is a little light – given how essential this topic is.
You can’t buy the Traffic Secrets course only. It is just readily available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post ended up so long!  Traffic Website Software

There is just so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Traffic Website Software - Traffic Secrets Book

In general, the Traffic Secrets course may be the most detailed course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was first introduced.

While it’s not best it is among the fastest methods to learn more about the lots of different traffic sources offered on the web. It is of massive value for any entrepreneur or entrepreneur looking to develop and increase their online traffic.

Based on Russell’s previous books, and his worth driven method, I can only presume that the brand-new Traffic Secrets book will be remarkable.