Traffic Marking Systems – Russell Brunson’s New Book Revealed!

Traffic Secrets Book & Course

The Online Internet Marketing world is a buzz … Russell Brunson will release his new book Traffic SecretsTraffic Marking Systems

Writing a review about a book that has not been launched is a little difficult – but what is crucial to comprehend is the background of Traffic Secrets.

Traffic Marking Systems Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has actually progressed into the new Russell Brunson book about to be introduced.

Most significantly, why should you care? Isn’t this simply another marketing book by a so called web guru to make money?

If know anything about Russell Brunson, and if you do not I hope this post alters that, you will understand that Russell never ever does anything unless it adds a huge quantity of worth to the reader. His entire marketing and sales viewpoint is how can he stack the worth in favour of the purchaser – which is a really refreshing view.

However more importantly he is now talking about the subject which ought to be at the heart of all service. How do you get traffic, potential clients, to your organisation?

Let’s discover.

What Is “Traffic” and Why Is It So Important?

There are lots of reasons that an organisation may not endure – however without a doubt among the greatest is an absence of traffic! Without any paying consumers, or traffic, you merely do not have a business.

And yet it is among the locations that is both over-looked, and tough to define. I believe it is due to the fact that it is a difficult topic, numerous service owners simply neglect it. They take the “build it and they will come” technique – which clearly does not work.

It does seem insane that with all the “traffic” on the internet why isn’t every online organisation squashing it! Everyday there is close to $7 billion exchanged with individuals buying product or services online – in every niche imaginable. Yet for the majority of online businesses they seem like they remain in the middle of the desert – not swimming in the unlimited ocean of paying consumer traffic.

Why is that the case?

Why do some online business owners and business make it look so simple and appear to have a limitless supply of traffic? However many stay stuck and struggling?. Traffic Marking Systems

That is the Secret of Traffic in a sales funnel. That is why it is essential and so important to a service success, and why everybody in business ought to be investing in education around this topic.

Right now there are a huge number of possible traffic sources for your business on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. Tapping into one of these should be easy? That is not the case otherwise everyone would have split it.

Likewise, let’s state that you have discovered a traffic source and your service is doing terrific. What would take place if that source was closed down – or most likely Zuckerberg chooses he’s had enough of other’s making too much money and increases the expense of marketing by x10. What would you do then?

That is why you need to comprehend traffic at an in-depth level. See when you understand it, how it works and where you can get it (from numerous sources), you get rid of the shackles. You are now in control of your service and complimentary to take it anywhere you desire.

So Who Is Russel Brunson Traffic Marking Systems

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has actually managed to do that.

Russel Brunson
Russell Brunson

Russel has composed numerous books which are amazing worth each on their own. If you have not read them, then I highly recommend you include it to your todo list!

Russel constructed the ClickFunnels platform on the principle of making sales funnels simple. How can you take a complicated task or concept and make it basic.

It is frequently said that there is nothing new – and that the more things alter, the more they remain the very same. This is the case with many of Russell’s items.

You see much of what Russell offers are actually concepts and concepts that another person developed. Does this mean that he “stole” the ideas – no I don’t believe so, as he ALWAYS gives credit to where the concept originated from.

Russell has remained a trainee – which is absolutely the best method to be. In any discipline he has actually set his mind to, he has actually ensured he studies it in detail, surrounds himself with fantastic coaches, and becomes a master of it. In doing so he will select up key concepts.

Russell is likewise an incredible story teller. He has an incredible ability to take concepts that might be challenging to understand, and retell them in a basic, easy to understand manner. This is a real gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a method to craft your email sequence to take the reader on a journey – moving them from where they are adhered to where you have a solution for them.

The SOS series really came from Andre Chaperon, who Russell does in fact discuss and provide the credit. But his way of retelling what the SOS series is, and how you can utilize it, now has his name largely related to it.

It is more than that. Russell is deep in the trenches as a web marketer. He has done it difficult and suffered lots of numerous set-backs and failures. So when he takes an idea and retells it – he does it from a place of knowing how it works in the genuine world. The recommendations and experience he wraps around the concept is invaluable.

What does this suggest?

I think it suggests that practically anything Russell has a hand in producing is of the greatest value. He takes the very best of the very best and replays it to us in a method that we can understand and carry out into our company.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat different background than most of Russell’s other products.  Traffic Marking Systems

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was a product developed by John Reese, the famous online marketer who as soon as made $1 million dollars in 18 hours. When many of us barely understood what the Internet even was, John was constructing an online business back!

The product that John was selling to break that “4-minute mile” milestone was… Traffic Secrets!

John quickly ended up being well-known, at least in the reasonably little tight web marketing circle – as it was at that time. And he ended up being somebody Russell appreciated, and followed closely.

The genuine remarkable part of the story is that many years later Russell still saw the huge worth in the traffic secrets course – and he managed to convince John to offer it to him … for another cool $1 million dollars!

As Russel always does, he took something already offering, and turned it on it’s head. So rather of continuing to sell it as a stand alone product, it ended up being an upsell to his other products. He discovered a way to utilize it to produce a lot more value in his sales funnels … in normal Russell style.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – however with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the initial feedback has actually been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in specific how to inform your story. Traffic Secrets now delivers the final piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are normally available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first launched back in 2015.

DotCom Secrets Book

When numerous so called expert’s were trying to keep whatever about online success a secret, the book was released at a time. But in common Russell Brunson design, he published all the secrets offered for anyone who put in the time to check out and understand the book.

It contains a step-by-step actionable blueprint for any who is new to online marketing.

Some of the principles covered include;

  • The Value Ladder; how to develop increasing value in your sales process to enhance your product sell price.
  • How to discover your dream consumers; how to turn possible clients into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your perfect clients so they desire to hear what you are promoting.
  • The well-known Soap Opera Sequence; How to hook your possible clients and have them excitedly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to develop and best usage one.

This book has actually been called “life-altering” by many individuals, consisting of the similarity Steve Larson, who has gone on to develop his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a need to check out book for any business owner – especially if you prepare to construct an online service. It shares the secrets around producing a regional following of fans who will become repeat buyers of your products.

Expert Secrets Book

Some of the core concepts covered consist of;

  • Creating your mass movement; Building on the idea f an appealing character, how do you start to get your message out in the ideal way to bring in people.
  • Creating belief; How to produce a belief in individuals that they can achieve the outcome you are selling. Many individuals are just stuck, and that is why they haven’t bought yet – so this procedures gets them moving.
  • Hero’s Journey; The art of narrating, that both draws in, then engages the audience taking them on a journey. The destination naturally is the point where they realise they definitely need the product you are promoting.
  • Selling with Authenticity; This is making certain that the worth your consumer is getting is much greater than the quantity they pay for it.

In many ways this book is a script for how Russell has actually discovered to market and sell over lots of years online. It is the very same process and tools he utilizes daily in his organisation to make it the big success that it is.  Traffic Marking Systems

Traffic Secret Course Review

While we are all awaiting the brand-new Traffic Secret’s Book to be launched, I though I ‘d offer a quick run down on the existing Traffic Secret’s course. As I’ve pointed out the essential themes and topics will be taken from this original course – so it’s an excellent location to start.

The initial John Reese Traffic Secrets course is exceptionally in-depth – with 24 rather comprehensive modules! So let’s take a quick look what is covered in every one.

Traffic Secrets Course

You need to bear in mind this is John’s course, so it’s John that is really the one providing the topics.

Module 1 – The Foundation: This is the structure of the course and introduces to fundamental principles that will be constructed on. These consist of domain names, branding and target markets. If your are a beginner to internet marketing this very first module is so important to start that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to learn about discovering your target market, consisting of where they hang out, the keywords to discover them and the advertisement copy that they will react to. You likewise discover about the very best traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is easily ignored. It’s something to get traffic to your company, however if your copy is bad, they will get better out once again – quicker than a seagull chasing a chip! This is more of an introduction to copywriting. You are best to have a look at Jim Edwards book, Copywriting Secrets for a much deeper check out copywriting.

Module 4 – Keyword Science: Now this is an extremely crucial subject, and one near to my heart as I enjoy using SEO as an essential traffic source in my business. Do this part right and you have endless totally free traffic for years. You will learn the basics of keyword research study, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable asset and traffic source, and you’ll require to discover how to grow it and likewise look after it as it grows. This module teaches tested email marketing strategies and techniques that work. You’ll discover how to automate email projects and produce traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you do not pay for it till there is a sale! Start an affiliate program, hire affiliates to promote for your service and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes amazing methods that you can use to create traffic through e-commerce. You will learn how you can utilize Amazon’s product marketing API to increase the trustworthiness of your own e-commerce website.

Module 8 – Traffic Formulas: This is a very essential module as it teaches you the standard theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the three core methods to grow a company consisting of, lower your expense per visitor, boost traffic volume and raise your typical invest per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll discover exactly how to purchase media Ads and sponsorships. John also reveals you how to get your Ads running throughout major news websites like CNN, Fox News, and ESPN. And, you’ll discover tested techniques for running all sorts of advertisements like banner ads, sponsorships, text ads etc.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It includes over 2 lots individual lessons on how to leverage the Google Ads platform to drive traffic to your website.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now overlooked. Podcasts can and still do drive a huge amount of traffic to your website. This module shows you what you need to begin, including how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Picture if you had an app people were using, that might drive traffic to your service! You’ll learn how to get your mobile app made, use it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, but focused particularly on software and widgets throughout platforms. The key concept is to utilize it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to know about Facebook advertisements. Marketing on the Facebook platform is difficult, and while this module does cover all the basics, if it is something you are keen to master, you will probably need to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a prospective client, who visited your site without buying? That is what you are taught here – how you retarget people who have concerned your site, however not yet purchased. If you are using paid advertising to get them there in the first place, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your deal into global markets, consisting of various languages. Typically there are untapped markets merely due to the reality t that they do not speak English. Translate your deal into their language and you have a massive traffic source.

Module 17 – Social Media Strategy: This is the backbone of most online marketing. It has ended up being the significant source of traffic and leads for the majority of online entrepreneur. Here John walks you through the significant social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your site visitors into lead magnets themselves to deliver other warm traffic. Particularly you find out strategies like leveraging Facebook likes and shares, and incorporating different social media represent cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my favourite strategy! John covers the essential concepts such as on and off-page SEO. While some of the tools discussed are a little out-of-date, the strategies have actually really remained the exact same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality content that will rank in the search engines and supply value to your audience. You are also shown how to outsource the writing aspect if this isn’t your thing.

Module 21 – Content Curation Methods: How do you legally take advantage of other individuals’s content? Well this module reveals you how, consisting of ideas like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd greatest search engine (behind Google), it stands to reason it ought to be such a high traffic source for any service. That and the fact that it is in fact owned by Google means it is a platform that all organisation ought to be leveraging somehow for traffic.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is really important to spread your threat throughout other traffic sources.

Module 24 – The Master Plan: Here we bring everything together. With all that understanding it would be very simple to end up being overloaded and sidetracked. {So a well laid-out a master plan to assist you stay focused and arranged is really crucial.

Phew that is a lot! It truly is fantastic value when you break it down across all the module. Anyone of these modules would blow away the training programs popping up by “experts” who have only been around for a few months!  Traffic Marking Systems

Just How Much Does Traffic Secrets Cost?

Now we are still waiting to find out the last pricing for the Traffic Secrets book. While it looks like it will be readily available from book resellers (like Amazon), it will be at a premium given the content.

But as normal it appears like Russel and the team will be releasing the book online totally free, plus the cost of shipping. There are likewise rumours that there will be a box set of all three “secrets” books – which is some unique!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the individual modules. Currently there is no other way to buy the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is just available as part of a package or an upsell from among the other ClickFunnel’s items.

Probably the most convenient and most cost efficient method to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you have not taken the challenge yet, then what are you believing???!!! It is one of the best training programs for anyone attempting to cover their head around internet marketing in general. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is generally readily available for $297 as an upsell to the OFA difficulty. This actually is remarkable value for what you get, and is an excellent compliment to the actual OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Naturally there are pros, and cons, with the course that individuals have found.

What People Like About The Course?

Explore the entire world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get in-depth, actionable internet marketing recommendations from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for offer huge value.

What People Don’t Like So Much?

Some info and tools discussed in the course are a bit out-dated and need to be refreshed. But it is anticipated that will be fixed in Russell’s new book.
The module on copywriting is a little light – offered how important this subject is.
You can’t buy the Traffic Secrets course only. It is only offered as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post ended up so long!  Traffic Marking Systems

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Traffic Marking Systems - Traffic Secrets Book

In general, the Traffic Secrets course may be the most extensive course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was first introduced.

While it’s not best it is one of the fastest ways to find out about the numerous various traffic sources readily available on the web. It is of huge worth for any company owner or entrepreneur looking to construct and increase their online traffic.

Based on Russell’s previous books, and his value driven approach, I can only presume that the new Traffic Secrets book will be incredible.