Traffic Marking Paint Yellow – Russell Brunson’s New Book Revealed!

Traffic Secrets Book & Course

The Online Marketing world is a buzz … Russell Brunson will release his new book Traffic SecretsTraffic Marking Paint Yellow

Writing a review about a book that has not been released is a little difficult – but what is necessary to comprehend is the background of Traffic Secrets.

Traffic Marking Paint Yellow Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has actually developed into the new Russell Brunson book about to be introduced.

Most significantly, why should you care? After all, isn’t this simply another marketing book by a so called internet master to generate income?

If understand anything about Russell Brunson, and if you do not I hope this post changes that, you will know that Russell never ever does anything unless it includes a substantial amount of value to the reader. His whole marketing and sales philosophy is how can he stack the value in favour of the purchaser – which is a really refreshing view.

More significantly he is now talking about the topic which needs to be at the heart of all service. How do you get traffic, prospective clients, to your organisation?

Let’s discover out.

What Is “Traffic” and Why Is It So Significant?

There are numerous reasons that a company might not make it through – but without a doubt among the most significant is an absence of traffic! Without any paying customers, or traffic, you simply don’t have a service.

And yet it is one of the locations that is both over-looked, and challenging to define. I think it is since it is a challenging topic, numerous business owners simply ignore it. They take the “develop it and they will come” technique – which clearly doesn’t work.

It does seem crazy that with all the “traffic” on the internet why isn’t every online company crushing it! Everyday there is close to $7 billion exchanged with people purchasing products and services online – in every specific niche imaginable. Yet for a lot of online companies they seem like they are in the middle of the desert – not swimming in the endless ocean of paying customer traffic.

Why is that the case?

Why do some online business owners and business make it look so basic and appear to have an unlimited supply of traffic? Many stay stuck and having a hard time?. Traffic Marking Paint Yellow

That is the Secret of Traffic in a sales funnel. That is why it is so important and basic to a company success, and why everybody in business must be investing in education around this subject.

Right now there are a huge variety of possible traffic sources for your business on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. So taking advantage of one of these should be simple right? But that is not the case otherwise everybody would have cracked it.

Let’s say that you have actually found a traffic source and your organisation is doing fantastic. What would happen if that source was closed down – or most likely Zuckerberg chooses he’s had enough of other’s making too much cash and increases the cost of advertising by x10. What would you do then?

That is why you need to understand traffic at a comprehensive level. See when you comprehend it, how it works and where you can get it (from several sources), you get rid of the shackles. You are now in control of your business and complimentary to take it anywhere you want.

So Who Is Russel Brunson Traffic Marking Paint Yellow

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, a minimum of in the online world. The concept of sales funnels has been around since there were sales people (permanently!), but that is the power of marketing a message– it becomes your own. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has actually written several books which are extraordinary worth each by themselves. I strongly recommend you add it to your todo list if you have not read them!

Russel constructed the ClickFunnels platform on the idea of making sales funnels basic. How can you take a complicated task or concept and make it easy.

It is often stated that there is absolutely nothing brand-new – and that the more things change, the more they stay the same. This holds true with much of Russell’s products.

You see much of what Russell offers are actually ideas and ideas that another person created. Does this mean that he “stole” the ideas – no I do not think so, as he ALWAYS offers credit to where the concept originated from.

Russell has remained a student – which is definitely the best way to be. In any discipline he has actually set his mind to, he has actually made sure he studies it in information, surrounds himself with fantastic mentors, and ends up being a master of it. In doing so he will pick up key concepts.

Russell is likewise a fantastic story teller. He has an incredible capability to take concepts that might be tricky to comprehend, and retell them in a basic, easy to understand manner. This is a real gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are stuck to where you have an option for them.

The SOS series truly came from Andre Chaperon, who Russell does actually offer the credit and point out. His way of retelling what the SOS series is, and how you can utilize it, now has his name mainly associated with it.

Russell is deep in the trenches as an internet marketer. When he takes a concept and retells it – he does it from a place of understanding how it works in the genuine world.

So what does this indicate?

I think it means that nearly anything Russell has a hand in producing is of the greatest worth. He takes the very best of the very best and replays it to us in a method that we can understand and implement into our service.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat various background than the majority of Russell’s other items.  Traffic Marking Paint Yellow

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item developed by John Reese, the famous online marketer who as soon as made $1 million dollars in 18 hours. When many of us hardly understood what the Internet even was, John was developing an online business back!

The item that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John quickly became popular, a minimum of in the reasonably little tight web marketing circle – as it was at that time. And he became somebody Russell admired, and followed carefully.

The genuine remarkable part of the story is that lots of years later Russell still saw the substantial value in the traffic secrets course – and he handled to convince John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something already offering, and turned it on it’s head. Rather of continuing to offer it as a stand alone item, it became an upsell to his other products. He found a method to use it to create much more value in his sales funnels … in typical Russell fashion.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience thrown in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for top ClickFunnel’s affiliates), and the initial feedback has been incredible.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in specific how to inform your story. Traffic Secrets now delivers the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are usually offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first introduced back in 2015.

DotCom Secrets Book

The book was released at a time when many so called master’s were trying to keep everything about online success a secret. But in common Russell Brunson style, he released all the secrets readily available for anyone who made the effort to comprehend the book and read.

It includes a step-by-step actionable blueprint for any who is new to internet marketing.

Some of the concepts covered include;

  • The Value Ladder; how to build increasing worth in your sales process to enhance your item sell price.
  • How to discover your dream clients; how to turn possible consumers into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your perfect consumers so they want to hear what you are promoting.
  • The well-known Soap Opera Sequence; How to hook your possible clients and have them excitedly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to develop and best usage one.

This book has been called “life-changing” by numerous individuals, consisting of the similarity Steve Larson, who has actually gone on to develop his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a need to check out book for any business owner – particularly if you plan to develop an online service. It shares the secrets around developing a regional following of fans who will become repeat purchasers of your items.

Expert Secrets Book

A few of the core ideas covered consist of;

  • Creating your mass motion; Building on the concept f an attractive character, how do you begin to get your message out in the ideal way to draw in individuals.
  • Creating belief; How to produce a belief in people that they can achieve the outcome you are offering. Many people are just stuck, and that is why they haven’t bought yet – so this processes gets them moving.
  • Hero’s Journey; The art of narrating, that both brings in, then engages the audience taking them on a journey. The location of course is the point where they understand they definitely need the product you are promoting.
  • Selling with Authenticity; This is ensuring that the worth your consumer is getting is much higher than the quantity they spend for it.

In lots of methods this book is a script for how Russell has found out to market and offer over several years online. It is the exact same procedure and tools he uses everyday in his organisation to make it the huge success that it is.  Traffic Marking Paint Yellow

Traffic Secret Course Review

While we are all waiting on the brand-new Traffic Secret’s Book to be released, I though I ‘d offer a fast run down on the existing Traffic Secret’s course. As I’ve discussed the key themes and topics will be taken from this initial course – so it’s a good location to begin.

The initial John Reese Traffic Secrets course is exceptionally in-depth – with 24 quite thorough modules! So let’s take a fast appearance what is covered in every one.

Traffic Secrets Course

You require to remember this is John’s course, so it’s John that is actually the one providing the subjects.

Module 1 – The Foundation: This is the structure of the course and presents to fundamental ideas that will be developed on. These consist of domain, branding and target audience. , if your are a rookie to online marketing this very first module is so essential to start that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to know about finding your target audience, including where they hang out, the keywords to find them and the advertisement copy that they will react to. You also learn more about the finest traffic sources so you don’t waste time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is quickly neglected. It’s one thing to get traffic to your service, but if your copy is bad, they will recuperate out again – quicker than a seagull going after a chip! This is more of an introduction to copywriting. You are best to take a look at Jim Edwards book, Copywriting Secrets for a deeper look into copywriting.

Module 4 – Keyword Science: Now this is an extremely important topic, and one near my heart as I love utilizing SEO as a crucial traffic source in my business. Do this part right and you have limitless totally free traffic for years. You will learn the basics of keyword research, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable asset and traffic source, and you’ll need to find out how to grow it and likewise take care of it as it grows. This module teaches proven email marketing methods and techniques that work. You’ll find out how to automate email projects and produce traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you do not spend for it until there is a sale! It’s called affiliate marketing – where you develop your own affiliate program around your items. , if done right the procedure is uncomplicated.. Start an affiliate program, recruit affiliates to promote for your business and await sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains unbelievable techniques that you can use to produce traffic through e-commerce. You will learn how you can use Amazon’s product marketing API to boost the reliability of your own e-commerce site.

Module 8 – Traffic Formulas: This is a very essential module as it teaches you the fundamental theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the three core ways to grow a service consisting of, lower your cost per visitor, boost traffic volume and raise your average spend per consumer.

Module 9 – Buying Media & Sponsorships: Here you’ll learn precisely how to purchase media Ads and sponsorships. John also shows you how to get your Ads running throughout significant news websites like CNN, Fox News, and ESPN. And, you’ll find out tested techniques for running all sorts of advertisements like banner advertisements, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It contains over 2 lots specific lessons on how to leverage the Google Ads platform to drive traffic to your website.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now ignored. Podcasts can and still do drive an enormous quantity of traffic to your website. This module reveals you what you require to get begun, including how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Envision if you had an app individuals were utilizing, that might drive traffic to your company! You’ll learn how to get your mobile app made, utilize it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, however focused specifically on software and widgets throughout platforms. The key concept is to utilize it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook ads. Advertising on the Facebook platform is difficult, and while this module does cover all the fundamentals, if it is something you are eager to master, you will probably need to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a prospective consumer, who visited your site without purchasing? That is what you are taught here – how you retarget people who have come to your site, but not yet bought. This is a must if you are using paid advertising to get them there in the first place!

Module 16 – International Opportunities: This module teaches you how to take your offer into international markets, including various languages. Often there are untapped markets simply due to the truth t that they do not speak English. Equate your deal into their language and you have a massive traffic source.

Module 17 – Social Media Strategy: This is the backbone of a lot of online marketing. It has ended up being the major source of traffic and leads for the majority of online company owner. Here John strolls you through the significant social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an interesting module as it teaches how you can turn your website visitors into lead magnets themselves to provide other warm traffic. Specifically you find out methods like leveraging Facebook likes and shares, and incorporating different social media represent cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is without a doubt my favourite method! John covers the essential ideas such as on and off-page SEO. While some of the tools gone over are a little outdated, the techniques have truly remained the exact same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality content that will rank in the search engines and supply value to your audience. You are also demonstrated how to outsource the writing component if this isn’t your thing.

Module 21 – Content Curation Methods: How do you lawfully take advantage of other individuals’s material? Well this module reveals you how, including concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd greatest online search engine (behind Google), it stands to reason it needs to be such a high traffic source for any service. That and the reality that it is really owned by Google suggests it is a platform that all company need to be leveraging somehow for traffic. How do you optimise your channel, keywords and material for Youtube? Discover in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is extremely important to spread your danger across other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that understanding it would be very easy to end up being overwhelmed and distracted. {So a well laid-out a master strategy to help you remain focused and arranged is really essential.

Phew that is a lot! It actually is amazing worth when you break it down across all the module. Anyone of these modules would blow away the training programs appearing by “masters” who have actually just been around for a few months!  Traffic Marking Paint Yellow

Just How Much Does Traffic Secrets Cost?

Now we are still waiting to find out the last pricing for the Traffic Secrets book. While it appears like it will be readily available from book resellers (like Amazon), it will be at a premium offered the content.

But as typical it appears like Russel and the group will be releasing the book online totally free, plus the cost of shipping. There are also rumours that there will be a box set of all 3 “secrets” books – which is some special!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the specific modules. Presently there is no chance to purchase the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only offered as part of a package or an upsell from one of the other ClickFunnel’s items.

Most likely the simplest and most cost effective way to access the Traffic Secrets course is as an upsell to the One Funnel Away challenge. If you haven’t taken the challenge yet, then what are you believing???!!! It is among the very best training programs for anyone attempting to wrap their head around online marketing in basic. Examine out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is typically offered for $297 as an upsell to the OFA obstacle. This really is remarkable worth for what you get, and is a fantastic compliment to the actual OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Of course there are pros, and cons, with the course that individuals have discovered.

What People Like About The Course?

Explore the entire world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get comprehensive, actionable internet marketing guidance from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for deal huge worth.

What People Don’t Like So Much?

Some info and tools gone over in the course are a bit out-dated and require to be revitalized. But it is anticipated that will be fixed in Russell’s new book.
The module on copywriting is a little light – provided how essential this topic is.
You can’t purchase the Traffic Secrets course just. It is just readily available as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post ended up so long!  Traffic Marking Paint Yellow

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Traffic Marking Paint Yellow - Traffic Secrets Book

In general, the Traffic Secrets course might be the most detailed course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was very first launched.

While it’s not best it is among the fastest methods to learn about the lots of different traffic sources offered on the internet. It is of enormous value for any company owner or business owner wanting to construct and increase their online traffic.

Based upon Russell’s previous books, and his worth driven approach, I can only assume that the new Traffic Secrets book will be incredible.