Traffic Light And Marketing – Why I Loved The OFA Challenge!

One Funnel Away Challenge

The One Funnel Away Challenge is the existing signature training program from ClickFunnels.  Traffic Light And Marketing

I actually felt like saying “The ClickFunnels One Funnel Away Challenge = Just Do It!!!!” – fastest post ever! And hopefully as soon as you have actually inspected this blog out you will see how much worth there really remains in doing the challenge.

I actually do not think individuals understand the benefits of the challenge – otherwise they would have currently done it. If you are beginning an online service, or have a company that is not yet at the six figure mark, then this challenge is vital training to super-charge your business.

The One Funnel Away Challenge takes you through the actions in developing an effective sales funnel. It teaches you the various aspects that comprise a sales funnel and most notably has you construct one yourself. You complete the training challenge with your own working sales funnel tailored around your service.

I believe you will see from whatever listed below, there is a lot that is put into the One Funnel Away Challenge training program – the value is actually rather amazing.

What Is The One Funnel Away Challenge?

The One Funnel Away Challenge is truly a training program, developed to help you construct a successful sales funnel for your service. Now this is not just merely cranking out a number of web-pages or landing pages. It is the development of all the aspects around a successful, top carrying out sales funnel.

The program is so extensive, that I know of many people that go through it numerous times. If they have a new funnel they are putting together, they choose to go through the training again, to make sure they have actually covered whatever properly.

The training is stated to cover 4 weeks, but really it is more like 5-6 weeks. There is a pre-training week, that focuses totally on getting you in the right mindset. This is quite important, offered there is a lot that will be covered, you will need to have your thinking clear to keep the momentum up.

The core of the training functions out over the next 4 weeks, with essential themes or subjects each week. The day-to-day training sessions then build upon each topic, with day-to-day actions left as ‘homework’. Key locations covered consist of;

  • Creating an irresistible item offer
  • Psychology of sales
  • The significance of stories in the selling process
  • What hooks a prospective consumer
  • Building a successful sales funnel
  • Creating a ‘Value Ladder’ and Offer Stack
  • And much more …

This is a bottom line – this is not a passive training course. To get the most out of it you will be required to do research nearly everyday! But then how else will you end up with a working sales funnel if you’re not constructing it out as you go.

Traffic Light And Marketing OFA Challenge

The challenge initially started as a ‘live’ event, with parts of coaching provided by means of Facebook lives. It didn’t run that typically. However, due to the success of the training, both in number of students and the success stories that are coming out, the training is now run over 2 week.

Due to the fact that of that, components that were live are now previous lives that have been tape-recorded. However to be honest I didn’t feel that anything was lost from this. The fact that it had actually been live meant that individuals were asking concerns – a lot of which were in line with what I was questioning.

The last thing to bear in mind is that it is a “challenge” – meaning there is a time frame. In general, it is so simple to put off jobs to tomorrow, and after that question why we don’t make great development. By setting this as a challenge it drives that competitive part of us to desire to be successful.

As the challenge starts to wane you become more pleased with what you have actually accomplished, and can’t wait for all of it to go live. Especially when other individuals are beginning to post in the Facebook group their success and sales coming through!

Oh, and if you have not figured it out yet, the entire challenge draws from the Mission Impossible style, which is a cool touch. However I hope you like the initial theme, as you’re going to hear it a lot!

How Much Does It Cost?  Traffic Light And Marketing

The easy answer is $100 – which is just amazing worth. There are courses out there that charge 10 times or more this quantity and do not come close to the value received. At $100 it’s like a no-brainer. Traffic Light And Marketing

If you can’t pay for the $100 to invest in your education, particularly with a program like this, then to be sincere I think you will struggle in your organisation.

One Funnel Away Challenge Cost

This $100 will conserve you more time and dollars later on, so it needs to end up being an extremely easy choice.

The other expense, of course, is your time. The training does move fast, offered how much is covered.

The time aspect will often be much harder than the $100. Like I stated it will become apparent why the $100 is great value – but lots of people will have problem with the time aspect. If you truly want your business to start cranking then you just need to make the time!

What Do You Get With The Challenge?

When you signup to the training you now have the choice of choosing a 100% digital package, or the basic training pack. The digital variation is simply that, all the components noted below are merely available for download online. With the the basic pack you will need to cover shipping (

If this is your first time doing the challenge, then I highly recommend getting the physical pack. Not so you get your hands on the goodies, but there is something about having a physical workbook to scribble notes in for future recommendation.

What is consisted of in the challenge?

One Funnel Away Value Stack

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The Training Portal – All the training is offered online through a dedicated training site. It keeps you grounded, and makes sure you take the time to finish each day’s tasks, rather than avoid ahead and leave the challenge half completed.

The Challenge Workbook – You get a spiral bound workbook covering the training material. This sets out each mission including the crucial elements covered, check list of jobs you need to finish and locations for you to make your own notes. Each day is likewise readily available for download as a soft copy – however there is something to be said about scribbling your notes in a devoted workbook as you are learning.

MP3 Player – This holds all the lessons recorded for you ready to go. You can either download them onto your preferred mobile phone, or listen directly from the Player itself. It supplies an easy method to listen and digest the training “objectives” in any idle time you may have (on the commute to work for example). This just assists eliminate another possible issue that might stop you from moving on.

Devoted Facebook Group – Each brand-new challenge has a dedicated Facebook group, which is extremely powerful. Notably this is the group of people who are going through the training precisely like you are.

Rewards

There are a number of benefits that are offered in addition to the standard One Funnel Away training. The two key products are;

30 Days Summit

ClickFunnels 30 Days Summit
30 Days Summit

The 30 Days Summit is constructed on the concept of an easy concern; if you lost everything what would you do in the next 30 days to develop back your company (knowing what you understand now)? You could quickly copy just one strategy, and be well on your method to your very first online service.

Affiliate Bootcamp

ClickFunnels Affiliate Bootcamp
Affiliate Bootcamp

The Affiliate Bootcamp is planned to be the beginning point for anyone who is brand brand-new to online marketing, and wants to be an affiliate online marketer. It is a video series of 15 digital business owners, each giving their actions they would utilize to build an affiliate company from scratch. Everyone has actually been exceptionally successful in their selected niche, and share rather honestly the things they found out that helped accomplish that success.

All of these are offered through the One Funnel Away Challenge training site. You are provided life time access to the rewards by going through the challenge. Once again the value in these bonus offers alone make the $100 seem ludicrous.

The Coaches

The Challenge education and coaching sessions is delivered by Russell Brunson, Steve Larsen and Julie Stoian. As you will see below, there is definitely no lack of abilities and talent in the coaches.

Russell Brunson

Russell Brunson
Russell Brunson

Russell Brunson is the “Leader” of the challenge, who sets the scene and presents the crucial subjects every day.

Russell is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. The idea of sales funnels has actually been around considering that there were sales people (permanently!), but that is the power of marketing a message – it becomes your own. And Russel has actually managed to do that.

Russell has composed numerous books which are incredible worth each on their own.

Russell built the ClickFunnels platform on the idea of making sales funnels simple. And this seems his approach to everything. How can you take a complicated task or concept and make it easy. How do you simplify to simple parts that can be executed on and then duplicated to scale.

Russell’s design is also really easy to listen to, making his training sessions truly pleasurable!

Steve Larsen

Steve Larson
Steve Larson

Steve Larson is like the drill sergeant of the training. He is the one that turns up each day to hammer home the concepts Russel presented.

Steve truly knows his stuff and used to be the Lead Funnel Builder at ClickFunnels, developing hundreds in not countless funnels. He decided to move on and produce his own firm mentor and structure sales funnels for others. Steve has his own podcast, Sales Funnel Radio, where he simply shares his journey and what he has actually found out in his entrepreneurial organisation.

Oh, and a work of warning … which your head phones when Steve comes on … you’ll see what I mean.

Julie Stoian

Julie Stoain
Julie Stoian

Julie Stoian is like the ‘excellent cop’ to Steves ‘bad police’ and hangs around detailing more of the specifics behind the tasks. So Julie shows us more of the “how” you go about doing something. This includes on-screen demonstration’s how you set somethings up step by step.

Once again, Julie is a very successful business owner in her own. She began using ClickFunnels as a core part of her business and had so much success Russel asked her to join his team. , if you follow Juiie on social media you will see she spends a lot of time teaching how to balance the life of an entrepreneur with house life.

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Live Coaches

In addition to the primary three coaches, there are also live coaches designated to each challenge associate. These coaches have succeeded structure out sales funnels in their companies, and hold live training sessions through-out the week.

Significantly you get any responses you may have looked at and dealt with in real time (not simply recordings). The coaches are located in various part of the world, so the live sessions are offered at reasonable times for everyone.

What is covered in the Training.

The something that stands out with the One Funnel Away Challenge is how structured it all is. A lot idea has gone through how it has actually been created and every effort made to get you engaged right from the start. Each “mission” constructs on the last, as does weekly – all building up to your sales funnels being finished with the crucial elements.

The challenge topics and training are broken down as follows.

One Funnel Away Challeneg Process

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Pre-training: Belief

Russel kicks things off by striving on our beliefs. Most notably he wants us to get faith in ourselves that we can do this. Without that faith, we are most likely to stumble at the very first difficulty. You truly also need to keep your eyes open, as a variety of sales strategies are revealed – they’re not introduced as such, but they are very much there.

You are introduced to “the best webinar” script, which is a whole sales funnel by itself. I think it is to get your thoughts in the right circulation for what is to come. Weeks of sales procedure is compressed into 90 minutes, and its amazing to see Russel unpack it.

This weeks missions are;.

  • You Must Believe.
  • Failure & What it Teaches United States.
  • The Who Not The How.
  • 10x Secrets.
  • Ladyboss Did it … So Can You!

Week 1: Hook, Story, Offer

This is the very first week, which focuses on what your deal actually is. What are you offering and why? You are introduced to the principle of “stacking” your deal so that the value far out-weighs the cost. You begin to develop out your offer and the ‘properties’ you will consist of in your ‘stack’.

The idea is, if your offer suffices, and compelling enough, it will offset any mistakes made later. Very little can fix a bad deal.

Todays missions are;.

  • Offer Hacking.
  • The Greatest Showman.
  • Offer Sequencing.
  • eCovers and Offer Assets.
  • Create!

Week 2: Hooks & Stories

It’s everything about the story! Russel actually is a master story teller, and today he shares his secrets and has us dealing with our own stories to leverage. You truly dig into your story (what got you here), and how you can use it to both construct rapport and ‘hook’ possible consumers.

There is likewise an enormous push for you to start publishing your own material – which I am a substantial follower of! Do not freak out – this is where Steve truly assists us understand why, and how we can make it a little easier than it sounds.

This weeks objectives are;.

  • Publishing.
  • Epiphany Bridge.
  • Your Origin Story.
  • Hooks, Hooks & More Hooks.

Week 3: The Funnel

Here’s the intriguing point – you are three weeks in before you begin to construct the funnel (utilizing ClickFunnels of course). And in real truth you are even given a design template funnel (share funnel) to deal with.

Again that point is this training is not about simply how to build a landing page, and what buttons to put where. It truly is about constructing out the whole sales funnels.

In this week you are taking the pieces from the very first 2 weeks and building them into a digital representation. It becomes a digitised sales procedure that leads your potential consumers through your virtual shop. Here you will likewise be taught the core funnel technique.

Todays missions are;.

  • Core Funnel Strategy.
  • Your Share Funnel.
  • The Squeeze Page.
  • The Sales Page & Order Form.
  • The OTO Page.
  • The Members Area.
  • Testing & Review.

Week 4: Traffic

The final week, and the one where you begin to see how you can bring traffic through your funnel you have actually developed. After all your entire sales process and funnel isn’t worth much if nobody is moving through it. It’s like attempting to sell something to an empty shop.

Here Russel and the group cover how you are going to get traffic, or potential buyers to come into your funnel. The concept of organic (earned) traffic versus paid traffic is discussed – so depending on your favored method and marketing spending plan you are covered.

Todays missions are;.

  • The Three Types of Traffic.
  • The Dream 100.
  • Earn Your Way In.
  • Buy Your Way In.
  • Funnel Audibles.

Who Is The One Funnel Away Challenge For?

I ‘d like to just say EVERYONE! However that’s not rather true (but practically) … If you are simply beginning out in the online business world, then this course is a must. It will assist you comprehend the basics that makes a great sales funnel – and you will actual have a working sales funnel by the end of it.  Traffic Light And Marketing

If you currently have a business, but it’s not quite at the 6 future income yet, then I ‘d strongly suggest checking it out. The concepts covered and taught will absolutely improve your business sales process.

If you are brand-spanking brand-new to online organisation, and never had any training, haven’t begun selling anything at all, then this course will be a little a challenge. That does not imply you shouldn’t do it – but feel in one’s bones that you will feel like you are drinking from a fire tube. It is more than likely you will want to duplicate it once again later, once you have a bit more experience (which is a completely great approach).

Who Is The Challenge NOT For

I believe there might be larger concerns you need to deal with first if you are really struggling with the $100. Attempting to develop a company originating from a frame of mind of shortage is really hard – so get your capital covered. And then be prepared to purchase yourself – especially when the training value is so high.

As I said earlier, if you don’t have the time to devote 1-2 hours daily, then I would pause till you do. To get the real value from the training you need the time to do the research! However I would likewise ask you to inspect then where are you investing your time? If it’s on a poorly designed (or chaotic) sales procedure, then you need to stop that and do this challenge to iron it out.

Frequently Asked Questions

Does the Challenge work for any niche?

Yes it does. In reality this point is rammed house once again and once again by Steve in his coaching. It does not matter what niche you remain in, or the product you are selling, the principles all work – “It’s not about the product” Steve yells!

Exists a refund guarantee?

Yes. Something that makes the majority of people feel a little bit more comfortable is if there is some type of guarantee on the quality of the item. Here there absolutely is, with a complete refund guarantee if the challenge and training doesn’t satisfy your expectations (as not likely as that is). You just need to return the physical pack you received.

Do I Need Any Previous Experience or Skills?

Nope. Having a little knowledge in online business and what it implies doesn’t harmed. However this challenge is created even for a brand novice.

What If I Don’t Have A Product?

No problems. As Steve keeps stating, it’s not about the item. You can utilize what you discover to offer anything online – and will get a host of ideas and examples to get you started. You may even choose to be an affiliate for ClickFunnels and build a funnel around that.

Is the a Support Community?

Yes. Each new challenge has a separate Facebook group so that you have a team of people you are going through the challenge with. ClickFunnels likewise has a variety of support system also on Facebook you can sign up with for wider assistance as your business grows.

What If I miss the Live Training?

Everything is tape-recorded for you, including the live coaching sessions through the week. So if you miss anything you can go back a listen/watch the recordings. There is normally a catch-up day weekly, which is a good time to see anything you might have missed, or review something you might not have actually comprehended the very first time.

Conclusion

The One Funnel Away Challenge really is among those special pieces of education that really provides. My experience has actually been that ‘sales’ is typically a ‘unclean’ word, and is something that numerous people avoid. Without sales almost all organisations merely can’t exist.

If you are in service and want to offer something online, then the One Funnel Away Challenge is for you! Particularly if you are new to online business, or your service is still building and you are yet to hit the 6 figure mark.

The value in the training is worth way more than the $100 price. And then when you think about the bonus material you receive, it becomes a must.

I can’t recommend taking this challenge enough. It will make you entirely alter the way you have been taking a look at online selling, and notably leave you with something tangible – a working online sales funnel!  Traffic Light And Marketing