Russell Brunson Traffic Secrets Book – Russell Brunson’s New Book Revealed!

Traffic Secrets Book & Course

The Online Internet Marketing world is a buzz … Russell Brunson is about to launch his brand-new book Traffic SecretsRussell Brunson Traffic Secrets Book

Composing a review about a book that has not been released is a little challenging – but what is important to comprehend is the background of Traffic Secrets.

Russell Brunson Traffic Secrets Book Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has actually evolved into the new Russell Brunson book about to be introduced.

Most notably, why should you care? Isn’t this simply another marketing book by a so called internet guru to make cash?

If understand anything about Russell Brunson, and if you do not I hope this post alters that, you will understand that Russell never does anything unless it adds a huge amount of worth to the reader. His entire marketing and sales viewpoint is how can he stack the worth in favour of the purchaser – which is a really rejuvenating view.

More notably he is now talking about the subject which ought to be at the heart of all organisation. How do you get traffic, possible customers, to your organisation?

Let’s discover.

What Is “Traffic” and Why Is It So Important?

There are lots of reasons why a business might not make it through – but without a doubt one of the greatest is a lack of traffic! Without any paying consumers, or traffic, you merely do not have an organisation.

And yet it is among the areas that is both over-looked, and difficult to define. I think it is since it is a hard topic, many organisation owners just disregard it. They take the “build it and they will come” technique – which plainly does not work.

It does appear insane that with all the “traffic” on the internet why isn’t every online company squashing it! Everyday there is close to $7 billion exchanged with people buying services and products online – in every niche possible. For many online services they feel like they are in the middle of the desert – not swimming in the limitless ocean of paying consumer traffic.

Why is that the case?

Why do some online entrepreneurs and business make it look so easy and appear to have an endless supply of traffic? However many stay stuck and having a hard time?. Russell Brunson Traffic Secrets Book

That is the Secret of Traffic in a sales funnel. That is why it is so crucial and essential to a business success, and why everybody in business should be investing in education around this topic.

Right now there are a substantial variety of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc etc. So using among these should be simple right? However that is not the case otherwise everyone would have broken it.

Also, let’s state that you have discovered a traffic source and your business is doing excellent. What would happen if that source was closed down – or more likely Zuckerberg decides he’s had enough of other’s making too much cash and increases the expense of marketing by x10. What would you do then?

That is why you need to understand traffic at a comprehensive level. See once you comprehend it, how it works and where you can get it (from several sources), you eliminate the shackles. You are now in control of your company and complimentary to take it anywhere you desire.

So Who Is Russel Brunson Russell Brunson Traffic Secrets Book

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has actually managed to do that.

Russel Brunson
Russell Brunson

Russel has composed numerous books which are extraordinary value each on their own. I highly recommend you include it to your todo list if you haven’t read them!

Russel built the ClickFunnels platform on the concept of making sales funnels simple. How can you take an intricate job or concept and make it easy.

It is frequently said that there is absolutely nothing brand-new – and that the more things change, the more they remain the same. This holds true with a lot of Russell’s items.

You see much of what Russell sells are in fact concepts and concepts that somebody else created. Does this mean that he “stole” the ideas – no I don’t think so, as he ALWAYS provides credit to where the idea came from.

Russell has stayed a trainee – which is definitely the very best method to be. In any discipline he has set his mind to, he has actually made sure he studies it in detail, surrounds himself with amazing mentors, and ends up being a master of it. In doing so he will choose up crucial ideas.

Russell is also a fantastic story teller. He has an unbelievable capability to take ideas that may be tricky to understand, and retell them in a simple, easy to comprehend manner. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are adhered to where you have a solution for them.

The SOS series actually originated from Andre Chaperon, who Russell does really mention and provide the credit. However his way of retelling what the SOS sequence is, and how you can utilize it, now has his name largely associated with it.

It is more than that. Russell is deep in the trenches as an internet marketer. He has done it tough and suffered numerous numerous set-backs and failures. So when he takes a concept and retells it – he does it from a location of understanding how it works in the genuine world. The advice and experience he covers around the concept is invaluable.

So what does this suggest?

I think it means that nearly anything Russell has a hand in producing is of the highest value. He takes the finest of the very best and replays it to us in a manner that we can execute and comprehend into our business.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly different background than the majority of Russell’s other items.  Russell Brunson Traffic Secrets Book

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item established by John Reese, the famous online marketer who as soon as made $1 million dollars in 18 hours. When many of us barely knew what the Internet even was, John was developing an online company back!

The item that John was offering to break that “4-minute mile” turning point was… Traffic Secrets!

John rapidly ended up being famous, at least in the fairly little tight online marketing circle – as it was back then. And he ended up being someone Russell looked up to, and followed carefully.

The real fascinating part of the story is that several years later Russell still saw the big value in the traffic secrets course – and he managed to convince John to sell it to him … for another cool $1 million dollars!

As Russel constantly does, he took something currently offering, and turned it on it’s head. Instead of continuing to offer it as a stand alone item, it became an upsell to his other items. He found a way to use it to develop much more worth in his sales funnels … in normal Russell fashion.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – however with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies already in the wild (some early release copies for leading ClickFunnel’s affiliates), and the initial feedback has actually been amazing.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in specific how to inform your story. Traffic Secrets now delivers the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are normally readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first launched back in 2015.

DotCom Secrets Book

The book was launched at a time when numerous so called master’s were trying to keep whatever about online success a secret. But in typical Russell Brunson style, he released all the secrets offered for anybody who put in the time to read and understand the book.

It contains a step-by-step actionable blueprint for any who is new to online marketing.

A few of the ideas covered include;

  • The Value Ladder; how to construct increasing value in your sales process to enhance your item sell price.
  • How to discover your dream customers; how to turn prospective consumers into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your perfect clients so they want to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your prospective consumers and have them excitedly awaiting your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and finest usage one.

This book has actually been called “life-changing” by so numerous individuals, consisting of the likes of Steve Larson, who has gone on to produce his on multi-million dollar online business.

Expert Secrets

To me, Expert Secrets is a must check out book for any business owner – specifically if you prepare to build an online organisation. It shares the secrets around producing a regional following of fans who will become repeat purchasers of your products.

Expert Secrets Book

Some of the core ideas covered consist of;

  • Creating your mass movement; Building on the concept f an attractive character, how do you start to get your message out in the proper way to attract individuals.
  • Creating belief; How to produce a belief in people that they can achieve the outcome you are offering. The majority of people are just stuck, and that is why they have not purchased yet – so this processes gets them moving.
  • Hero’s Journey; The art of narrating, that both draws in, then engages the audience taking them on a journey. The destination of course is the point where they understand they definitely require the product you are promoting.
  • Selling with Authenticity; This is making certain that the worth your client is receiving is much greater than the quantity they pay for it.

In numerous methods this book is a script for how Russell has actually learnt to market and sell over numerous years online. It is the exact same procedure and tools he uses everyday in his service to make it the big success that it is.  Russell Brunson Traffic Secrets Book

Traffic Secret Course Review

While we are all waiting for the brand-new Traffic Secret’s Book to be launched, I though I ‘d offer a fast run down on the existing Traffic Secret’s course. As I’ve mentioned the essential styles and subjects will be taken from this original course – so it’s an excellent location to start.

The original John Reese Traffic Secrets course is incredibly in-depth – with 24 quite detailed modules! Let’s take a quick look what is covered in each one.

Traffic Secrets Course

You need to bear in mind this is John’s course, so it’s John that is actually the one presenting the subjects.

Module 1 – The Foundation: This is the structure of the course and presents to basic principles that will be built on. These include domain, branding and target audience. , if your are a newbie to online marketing this very first module is so crucial to start that mild intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to know about finding your target audience, consisting of where they hang out, the keywords to discover them and the ad copy that they will react to. You also discover about the finest traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is among those abilities that is easily neglected. It’s something to get traffic to your company, however if your copy is bad, they will bounce back out once again – quicker than a seagull chasing a chip! This is more of an intro to copywriting. You are best to have a look at Jim Edwards book, Copywriting Secrets for a deeper check out copywriting.

Module 4 – Keyword Science: Now this is a very crucial subject, and one close to my heart as I enjoy using SEO as a key traffic source in my organisation. Do this part right and you have limitless totally free traffic for years. You will discover the basics of keyword research, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important property and traffic source, and you’ll need to learn how to grow it and likewise take care of it as it grows. This module teaches tested email marketing tactics and strategies that work. You’ll discover how to automate email campaigns and produce traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you don’t spend for it till there is a sale! It’s called affiliate marketing – where you produce your own affiliate program around your items. , if done right the procedure is simple.. Start an affiliate program, hire affiliates to promote for your company and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes extraordinary tactics that you can utilize to produce traffic by means of e-commerce. You will discover how you can utilize Amazon’s item advertising API to boost the reliability of your own e-commerce site.

Module 8 – Traffic Formulas: This is a very essential module as it teaches you the standard theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the three core methods to grow an organisation consisting of, lower your expense per visitor, boost traffic volume and raise your typical invest per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll learn exactly how to purchase media Ads and sponsorships. John also shows you how to get your Ads encountering significant news websites like CNN, Fox News, and ESPN. And, you’ll find out proven methods for running all sorts of ads like banner advertisements, sponsorships, text ads etc.

Module 10 – Google Adwords: This is the longest module in the course, provided the depth covered. It includes over two dozen specific lessons on how to utilize the Google Ads platform to drive traffic to your website. It covers whatever from high scoring landing pages, optimise advertisement copy and using tactical keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now overlooked. Podcasts can and still do drive a massive quantity of traffic to your site. This module shows you what you require to get going, consisting of how you can contract out the whole thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of individuals daily. Imagine if you had an app people were using, that could drive traffic to your organisation! You’ll find out how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, but focused specifically on software and widgets throughout platforms. The essential concept is to use it as a lead magnet to increase your email list and create leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook advertisements. Advertising on the Facebook platform is tricky, and while this module does cover all the fundamentals, if it is something you are keen to master, you will most likely require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a potential client, who visited your site without buying? That is what you are taught here – how you retarget people who have actually concerned your site, however not yet made a purchase. This is a must if you are utilizing paid advertising to get them there in the very first place!

Module 16 – International Opportunities: This module teaches you how to take your deal into global markets, consisting of various languages. Frequently there are untapped markets simply due to the truth t that they don’t speak English. Equate your deal into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the foundation of the majority of online marketing. It has ended up being the significant source of traffic and leads for most online entrepreneur. Here John strolls you through the major social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your website visitors into lead magnets themselves to deliver other warm traffic. Specifically you find out strategies like leveraging Facebook likes and shares, and integrating various social media accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my favourite technique! John covers the essential principles such as on and off-page SEO. While a few of the tools gone over are a little outdated, the strategies have actually truly remained the exact same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality content that will rank in the search engines and provide value to your audience. If this isn’t your thing, you are likewise revealed how to outsource the writing element.

Module 21 – Content Curation Methods: How do you legally take advantage of other individuals’s material? Well this module reveals you how, consisting of ideas like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd greatest online search engine (behind Google), it stands to reason it ought to be such a high traffic source for any company. That and the truth that it is actually owned by Google suggests it is a platform that all service should be leveraging somehow for traffic. How do you optimise your channel, keywords and material for Youtube? Discover in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is extremely important to spread your danger throughout other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that understanding it would be super easy to end up being overwhelmed and sidetracked. {So a well laid-out a master strategy to help you remain focused and organised is actually essential.

Phew that is a lot! It truly is remarkable worth when you simplify across all the module. Anyone of these modules would blow away the training programs popping up by “experts” who have actually only been around for a few months!  Russell Brunson Traffic Secrets Book

Just How Much Does Traffic Secrets Cost?

Now we are still waiting to find out the last pricing for the Traffic Secrets book. While it appears like it will be offered from book resellers (like Amazon), it will be at a premium given the content.

But as normal it looks like Russel and the group will be launching the book online free, plus the expense of shipping. There are also rumours that there will be a box set of all three “secrets” books – which is some special!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the individual modules. Presently there is no other way to purchase the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only offered as part of a package offer or an upsell from one of the other ClickFunnel’s items.

Most likely the most convenient and most cost effective way to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you haven’t taken the difficulty yet, then what are you thinking???!!! It is one of the best training programs for anybody attempting to wrap their head around internet marketing in general. Examine out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is typically readily available for $297 as an upsell to the OFA difficulty. This really is fantastic value for what you get, and is a great compliment to the actual OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Of course there are pros, and cons, with the course that people have found.

What People Like About The Course?

Explore the whole world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get in-depth, actionable online marketing suggestions from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for deal substantial worth.

What People Don’t Like So Much?

Some info and tools gone over in the course are a bit out-dated and need to be refreshed. It is anticipated that will be repaired in Russell’s brand-new book.
The module on copywriting is a little light – provided how crucial this topic is.
You can’t buy the Traffic Secrets course just. It is just readily available as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post ended up so long!  Russell Brunson Traffic Secrets Book

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Russell Brunson Traffic Secrets Book - Traffic Secrets Book

Overall, the Traffic Secrets course might be the most thorough course on traffic generation and acquisition ever produced. This is why Russell saw worth in buying it for $1 million dollars years after it was first introduced.

While it’s not ideal it is one of the fastest ways to learn more about the numerous different traffic sources readily available on the internet. It is of enormous worth for any company owner or entrepreneur seeking to build and increase their online traffic.

Based on Russell’s previous books, and his worth driven method, I can only assume that the new Traffic Secrets book will be incredible.