Russell Brunson Perfect Webinar – Russell Brunson’s New Book Revealed!

Traffic Secrets Book & Course

The Online Internet Marketing world is a buzz … Russell Brunson is about to launch his new book Traffic SecretsRussell Brunson Perfect Webinar

Composing a review about a book that has actually not been released is a little difficult – but what is necessary to understand is the background of Traffic Secrets.

Russell Brunson Perfect Webinar Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has progressed into the brand-new Russell Brunson book about to be introduced.

Most notably, why should you care? Isn’t this simply another marketing book by a so called internet master to make cash?

If understand anything about Russell Brunson, and if you don’t I hope this post alters that, you will understand that Russell never does anything unless it includes a big amount of value to the reader. His entire marketing and sales approach is how can he stack the value in favour of the purchaser – which is a really refreshing view.

However more significantly he is now talking about the topic which must be at the heart of all business. How do you get traffic, prospective customers, to your service?

Let’s learn.

What Is “Traffic” and Why Is It So Important?

There are many reasons a business might not endure – however without a doubt one of the greatest is a lack of traffic! With no paying consumers, or traffic, you simply don’t have a service.

And yet it is one of the locations that is both over-looked, and challenging to specify. I think it is due to the fact that it is a hard subject, many business owners simply overlook it. They take the “develop it and they will come” technique – which plainly doesn’t work.

It does appear crazy that with all the “traffic” on the web why isn’t every online business squashing it! Everyday there is close to $7 billion exchanged with individuals buying services and products online – in every niche possible. For many online services they feel like they are in the middle of the desert – not swimming in the endless ocean of paying client traffic.

Why is that the case?

Why do some online business owners and business make it look so easy and appear to have an endless supply of traffic? But many remain stuck and having a hard time?. Russell Brunson Perfect Webinar

That is the Secret of Traffic in a sales funnel. That is why it is so essential and basic to a service success, and why everybody in service need to be purchasing education around this subject.

Now there are a huge number of possible traffic sources for your business on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. So tapping into among these should be easy right? However that is not the case otherwise everybody would have broken it.

Let’s say that you have actually found a traffic source and your service is doing excellent. What would occur if that source was closed down – or most likely Zuckerberg chooses he’s had enough of other’s making excessive cash and increases the expense of marketing by x10. What would you do then?

That is why you need to comprehend traffic at a comprehensive level. See once you understand it, how it works and where you can get it (from numerous sources), you get rid of the shackles. You are now in control of your company and complimentary to take it anywhere you desire.

So Who Is Russel Brunson Russell Brunson Perfect Webinar

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, a minimum of in the online world. The idea of sales funnels has been around since there were sales people (forever!), however that is the power of marketing a message– it becomes your own. And Russel has actually handled to do that.

Russel Brunson
Russell Brunson

Russel has actually written several books which are incredible worth each on their own. If you haven’t read them, then I highly recommend you add it to your todo list!

Russel constructed the ClickFunnels platform on the principle of making sales funnels basic. And this appears to be his technique to whatever. How can you take an intricate task or idea and make it basic. How do you simplify to easy elements that can be executed on and after that duplicated to scale.

It is often stated that there is absolutely nothing brand-new – which the more things change, the more they remain the very same. This is the case with a lot of Russell’s products.

You see much of what Russell sells are actually concepts and concepts that someone else developed. Does this mean that he “took” the concepts – no I do not believe so, as he ALWAYS provides credit to where the concept came from.

Russell has actually stayed a student – which is definitely the very best way to be. In any discipline he has actually set his mind to, he has actually made certain he studies it in information, surrounds himself with fantastic mentors, and ends up being a master of it. In doing so he will get crucial ideas.

Russell is also a remarkable story teller. He has an amazing capability to take concepts that may be difficult to understand, and retell them in an easy, easy to understand manner. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a method to craft your email sequence to take the reader on a journey – moving them from where they are stayed with where you have a solution for them.

The SOS sequence truly came from Andre Chaperon, who Russell does really discuss and provide the credit. But his method of retelling what the SOS series is, and how you can use it, now has his name largely related to it.

Russell is deep in the trenches as an internet marketer. When he takes an idea and retells it – he does it from a location of understanding how it works in the real world.

What does this mean?

I believe it indicates that nearly anything Russell contributes to producing is of the greatest worth. He takes the very best of the very best and replays it to us in a way that we can understand and execute into our service.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly different background than the majority of Russell’s other products.  Russell Brunson Perfect Webinar

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item developed by John Reese, the legendary online marketer who when made $1 million dollars in 18 hours. When many of us hardly knew what the Internet even was, John was constructing an online organisation back!

The item that John was offering to break that “4-minute mile” milestone was… Traffic Secrets!

John quickly ended up being well-known, a minimum of in the reasonably little tight online marketing circle – as it was at that time. And he became someone Russell looked up to, and followed carefully.

The genuine interesting part of the story is that lots of years later Russell still saw the big worth in the traffic secrets course – and he handled to convince John to offer it to him … for another cool $1 million dollars!

As Russel always does, he took something already offering, and turned it on it’s head. Rather of continuing to offer it as a stand alone item, it became an upsell to his other items. He discovered a method to utilize it to produce even more value in his sales funnels … in typical Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – however with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the initial feedback has actually been amazing.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now delivers the last piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are typically offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first introduced back in 2015.

DotCom Secrets Book

The book was released at a time when many so called expert’s were trying to keep everything about online success a trick. However in common Russell Brunson design, he published all the secrets readily available for anybody who took the time to understand the book and read.

It includes a detailed actionable blueprint for any who is brand-new to internet marketing.

A few of the ideas covered include;

  • The Value Ladder; how to build increasing worth in your sales procedure to enhance your item sell price.
  • How to discover your dream customers; how to turn prospective clients into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your ideal clients so they wish to hear what you are promoting.
  • The well-known Soap Opera Sequence; How to hook your possible customers and have them excitedly awaiting your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to develop and finest usage one.

This book has been called “life-changing” by a lot of individuals, consisting of the likes of Steve Larson, who has gone on to produce his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a must read book for any entrepreneur – specifically if you plan to develop an online service. It shares the secrets around producing a regional following of fans who will become repeat purchasers of your products.

Expert Secrets Book

Some of the core ideas covered consist of;

  • Creating your mass motion; Building on the principle f an attractive character, how do you begin to get your message out in the proper way to draw in people.
  • Creating belief; How to create a belief in people that they can accomplish the result you are offering. The majority of people are just stuck, which is why they haven’t bought yet – so this procedures gets them moving.
  • Hero’s Journey; The art of telling a story, that both draws in, then engages the audience taking them on a journey. The destination naturally is the point where they understand they absolutely need the item you are promoting.
  • Selling with Authenticity; This is making certain that the value your customer is receiving is much higher than the amount they pay for it.

In many ways this book is a script for how Russell has actually found out to market and offer over numerous years online. It is the exact same procedure and tools he uses daily in his business to make it the huge success that it is.  Russell Brunson Perfect Webinar

Traffic Secret Course Review

While we are all waiting on the new Traffic Secret’s Book to be launched, I though I ‘d give a fast run down on the existing Traffic Secret’s course. As I’ve discussed the key themes and topics will be drawn from this initial course – so it’s a great location to start.

The initial John Reese Traffic Secrets course is incredibly detailed – with 24 quite thorough modules! So let’s take a glance what is covered in each one.

Traffic Secrets Course

You need to bear in mind this is John’s course, so it’s John that is really the one presenting the topics.

Module 1 – The Foundation: This is the structure of the course and presents to fundamental concepts that will be constructed on. These consist of domain, branding and target markets. If your are a beginner to internet marketing this very first module is so crucial to start that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to understand about discovering your target audience, consisting of where they hang out, the keywords to find them and the advertisement copy that they will react to. You likewise find out about the very best traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is among those skills that is quickly ignored. It’s one thing to get traffic to your business, but if your copy is bad, they will bounce back out once again – quicker than a seagull chasing after a chip! This is more of an introduction to copywriting. You are best to have a look at Jim Edwards book, Copywriting Secrets for a much deeper check out copywriting.

Module 4 – Keyword Science: Now this is a very essential subject, and one close to my heart as I love using SEO as a crucial traffic source in my company. Do this part right and you have unlimited free traffic for several years. You will learn the basics of keyword research study, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important possession and traffic source, and you’ll need to learn how to grow it and also take care of it as it grows. This module teaches proven email marketing methods and techniques that work. You’ll discover how to automate email campaigns and produce traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not spend for it until there is a sale! It’s called affiliate marketing – where you create your own affiliate program around your products. If done right the procedure is straightforward. Start an affiliate program, hire affiliates to promote for your service and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes amazing techniques that you can utilize to produce traffic by means of e-commerce. You will learn how you can utilize Amazon’s product advertising API to improve the trustworthiness of your own e-commerce website.

Module 8 – Traffic Formulas: This is an extremely essential module as it teaches you the fundamental theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the 3 core ways to grow a service including, lower your cost per visitor, increase traffic volume and raise your average invest per consumer.

Module 9 – Buying Media & Sponsorships: Here you’ll find out exactly how to buy media Ads and sponsorships. John likewise shows you how to get your Ads stumbling upon major news sites like CNN, Fox News, and ESPN. And, you’ll find out tested methods for running all sorts of ads like banner advertisements, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It contains over two dozen private lessons on how to leverage the Google Ads platform to drive traffic to your site. It covers everything from high scoring landing pages, optimise ad copy and making use of tactical keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now neglected. Podcasts can and still do drive a massive quantity of traffic to your site. This module shows you what you need to begin, consisting of how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of individuals daily. Picture if you had an app people were utilizing, that might drive traffic to your service! You’ll learn how to get your mobile app made, use it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, but focused specifically on software and widgets throughout platforms. The essential idea is to utilize it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to understand about Facebook ads. Marketing on the Facebook platform is difficult, and while this module does cover all the basics, if it is something you are keen to master, you will probably need to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a prospective client, who visited your site without buying? That is what you are taught here – how you retarget people who have actually come to your website, however not yet bought. If you are using paid advertising to get them there in the very first location, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your offer into global markets, including various languages. Often there are untapped markets merely due to the truth t that they don’t speak English. Equate your offer into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the backbone of most internet marketing. It has become the major source of traffic and leads for a lot of online business owners. Here John strolls you through the major social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an interesting module as it teaches how you can turn your site visitors into lead magnets themselves to deliver other warm traffic. Particularly you discover methods like leveraging Facebook shares and likes, and integrating different social networks accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is without a doubt my favourite strategy! John covers the crucial concepts such as on and off-page SEO. While a few of the tools discussed are a little outdated, the methods have really remained the very same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality content that will rank in the online search engine and supply value to your audience. You are likewise demonstrated how to outsource the writing aspect if this isn’t your thing.

Module 21 – Content Curation Methods: How do you lawfully take advantage of other individuals’s material? Well this module reveals you how, consisting of concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd greatest search engine (behind Google), it stands to reason it must be such a high traffic source for any service. That and the reality that it is actually owned by Google indicates it is a platform that all business need to be leveraging in some way for traffic. How do you optimise your channel, keywords and content for Youtube? Discover in this module.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is really crucial to spread your risk across other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that knowledge it would be super simple to end up being overwhelmed and distracted. {So a well laid-out a master strategy to assist you stay focused and organised is actually important.

Phew that is a lot! When you break it down throughout all the module, it truly is incredible worth. Anyone of these modules would blow away the training programs popping up by “masters” who have only been around for a couple of months!  Russell Brunson Perfect Webinar

How Much Does Traffic Secrets Cost?

Now we are still waiting to discover out the final pricing for the Traffic Secrets book. While it looks like it will be offered from book resellers (like Amazon), it will be at a premium given the material.

However as usual it looks like Russel and the team will be releasing the book online complimentary, plus the expense of shipping. There are likewise rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the private modules. Currently there is no chance to buy the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is only offered as part of a bundle offer or an upsell from among the other ClickFunnel’s products.

Most likely the most convenient and most cost effective way to access the Traffic Secrets course is as an upsell to the One Funnel Away challenge. If you haven’t taken the obstacle yet, then what are you thinking???!!! It is one of the very best training programs for anyone trying to cover their head around internet marketing in general. Inspect out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is normally readily available for $297 as an upsell to the OFA difficulty. This really is fantastic worth for what you get, and is a fantastic compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Of course there are pros, and cons, with the course that individuals have discovered.

What People Like About The Course?

Explore the entire world of traffic generation alternatives with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get comprehensive, actionable online marketing advice from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for offer huge value.

What People Don’t Like So Much?

Some information and tools discussed in the course are a bit out-dated and need to be refreshed. However it is anticipated that will be repaired in Russell’s brand-new book.
The module on copywriting is a little light – offered how essential this topic is.
You can’t buy the Traffic Secrets course just. It is only readily available as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post turned out so long!  Russell Brunson Perfect Webinar

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Russell Brunson Perfect Webinar - Traffic Secrets Book

Overall, the Traffic Secrets course may be the most detailed course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was very first released.

While it’s not perfect it is one of the fastest methods to learn more about the lots of different traffic sources available on the internet. It is of enormous value for any company owner or entrepreneur aiming to construct and increase their online traffic.

Based upon Russell’s previous books, and his worth driven technique, I can only assume that the brand-new Traffic Secrets book will be amazing.