Russell Brunson Membership – Russell Brunson’s New Book Revealed!

Traffic Secrets Book & Course

The Online Marketing world is a buzz … Russell Brunson will launch his brand-new book Traffic SecretsRussell Brunson Membership

Writing a review about a book that has actually not been launched is a little challenging – but what is necessary to understand is the background of Traffic Secrets.

Russell Brunson Membership Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has developed into the new Russell Brunson book about to be introduced.

Most importantly, why should you care? After all, isn’t this simply another marketing book by a so called web master to generate income?

If know anything about Russell Brunson, and if you don’t I hope this post alters that, you will understand that Russell never does anything unless it adds a substantial quantity of value to the reader. His entire marketing and sales viewpoint is how can he stack the worth in favour of the purchaser – which is a truly refreshing view.

But more notably he is now talking about the subject which ought to be at the heart of all organisation. How do you get traffic, potential clients, to your service?

Let’s learn.

What Is “Traffic” and Why Is It So Essential?

There are many reasons a service might not endure – but without a doubt one of the greatest is an absence of traffic! With no paying clients, or traffic, you just do not have a service.

And yet it is one of the areas that is both over-looked, and tough to specify. I think it is because it is a hard subject, numerous company owner merely neglect it. They take the “develop it and they will come” method – which plainly doesn’t work.

It does appear crazy that with all the “traffic” on the internet why isn’t every online service squashing it! Everyday there is close to $7 billion exchanged with people buying services and products online – in every niche you can possibly imagine. For the majority of online businesses they feel like they are in the middle of the desert – not swimming in the unlimited ocean of paying client traffic.

Why is that the case?

Why do some online business owners and organisation make it look so basic and appear to have an unlimited supply of traffic? But most remain stuck and struggling?. Russell Brunson Membership

That is the Secret of Traffic in a sales funnel. That is why it is so important and fundamental to a service success, and why everyone in service should be purchasing education around this subject.

Right now there are a big number of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. So tapping into among these should be easy right? But that is not the case otherwise everyone would have broken it.

Let’s say that you have found a traffic source and your organisation is doing excellent. What would take place if that source was shut down – or more most likely Zuckerberg chooses he’s had enough of other’s making too much cash and increases the expense of advertising by x10. What would you do then?

That is why you need to understand traffic at a comprehensive level. See when you comprehend it, how it works and where you can get it (from numerous sources), you remove the shackles. You are now in control of your company and free to take it anywhere you desire.

So Who Is Russel Brunson Russell Brunson Membership

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, a minimum of in the online world. The principle of sales funnels has been around given that there were sales individuals (permanently!), however that is the power of marketing a message– it becomes your own. And Russel has actually handled to do that.

Russel Brunson
Russell Brunson

Russel has actually written several books which are amazing value each by themselves. If you have not read them, then I strongly suggest you include it to your todo list!

Russel constructed the ClickFunnels platform on the concept of making sales funnels simple. And this appears to be his approach to everything. How can you take a complicated job or idea and make it simple. How do you break it down to basic components that can be performed on and then repeated to scale.

It is typically stated that there is absolutely nothing new – and that the more things alter, the more they remain the same. This holds true with much of Russell’s products.

You see much of what Russell sells are in fact ideas and principles that somebody else produced. Does this mean that he “stole” the ideas – no I do not think so, as he ALWAYS provides credit to where the concept came from.

Russell has actually stayed a student – which is absolutely the very best method to be. In any discipline he has set his mind to, he has made sure he studies it in information, surrounds himself with remarkable coaches, and ends up being a master of it. In doing so he will get crucial concepts.

Russell is also an incredible story teller. He has an incredible ability to take ideas that might be difficult to understand, and retell them in a basic, easy to understand way. This is a real gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a method to craft your email sequence to take the reader on a journey – moving them from where they are adhered to where you have a service for them.

The SOS sequence really came from Andre Chaperon, who Russell does really discuss and give the credit. However his method of retelling what the SOS sequence is, and how you can utilize it, now has his name largely related to it.

However it is more than that. Russell is deep in the trenches as an internet online marketer. He has actually done it difficult and suffered lots of many set-backs and failures. So when he takes a concept and retells it – he does it from a location of knowing how it works in the genuine world. The recommendations and experience he covers around the concept is valuable.

So what does this imply?

I think it implies that nearly anything Russell contributes to producing is of the highest value. He takes the very best of the very best and replays it to us in a manner that we can implement and comprehend into our organisation.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly various background than many of Russell’s other products.  Russell Brunson Membership

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was an item established by John Reese, the famous online marketer who when made $1 million dollars in 18 hours. John was developing an online service back when many of us barely knew what the Internet even was!

The item that John was offering to break that “4-minute mile” milestone was… Traffic Secrets!

John rapidly ended up being famous, a minimum of in the fairly small tight internet marketing circle – as it was at that time. And he ended up being someone Russell admired, and followed carefully.

The real fascinating part of the story is that several years later on Russell still saw the big value in the traffic secrets course – and he managed to encourage John to offer it to him … for another cool $1 million dollars!

As Russel constantly does, he took something already selling, and turned it on it’s head. Instead of continuing to offer it as a stand alone item, it ended up being an upsell to his other items. He discovered a method to utilize it to develop much more worth in his sales funnels … in normal Russell style.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – but with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies currently in the wild (some early release copies for top ClickFunnel’s affiliates), and the preliminary feedback has actually been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now delivers the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are typically readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first launched back in 2015.

DotCom Secrets Book

The book was launched at a time when lots of so called expert’s were trying to keep whatever about online success a trick. But in typical Russell Brunson design, he released all the secrets offered for anybody who put in the time to comprehend the book and check out.

It includes a step-by-step actionable blueprint for any who is new to internet marketing.

Some of the principles covered consist of;

  • The Value Ladder; how to develop increasing worth in your sales process to improve your item sell price.
  • How to discover your dream clients; how to turn potential clients into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your perfect customers so they wish to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your potential clients and have them excitedly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and finest usage one.

This book has been called “life-altering” by a lot of individuals, consisting of the similarity Steve Larson, who has actually gone on to develop his on multi-million dollar online company.

Expert Secrets

To me, Expert Secrets is a need to check out book for any entrepreneur – specifically if you plan to build an online organisation. It shares the secrets around developing a local following of fans who will become repeat purchasers of your items.

Expert Secrets Book

Some of the core concepts covered consist of;

  • Creating your mass motion; Building on the concept f an appealing character, how do you begin to get your message out in the proper way to bring in individuals.
  • Creating belief; How to produce a belief in people that they can achieve the result you are offering. A lot of people are just stuck, and that is why they have not bought yet – so this procedures gets them moving.
  • Hero’s Journey; The art of telling a story, that both attracts, then engages the audience taking them on a journey. The destination of course is the point where they understand they absolutely need the item you are promoting.
  • Selling with Authenticity; This is ensuring that the value your client is getting is much higher than the quantity they spend for it.

In many ways this book is a script for how Russell has actually discovered to market and offer over numerous years online. It is the same process and tools he uses daily in his business to make it the substantial success that it is.  Russell Brunson Membership

Traffic Secret Course Review

While we are all awaiting the new Traffic Secret’s Book to be launched, I though I ‘d offer a quick run down on the existing Traffic Secret’s course. As I’ve discussed the key themes and topics will be drawn from this original course – so it’s an excellent place to begin.

The initial John Reese Traffic Secrets course is extremely in-depth – with 24 quite extensive modules! Let’s take a fast appearance what is covered in each one.

Traffic Secrets Course

You require to keep in mind this is John’s course, so it’s John that is actually the one presenting the topics.

Module 1 – The Foundation: This is the structure of the course and introduces to basic ideas that will be developed on. These include domain, branding and target markets. If your are a newbie to online marketing this very first module is so important to start that mild intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to understand about finding your target audience, consisting of where they hang out, the keywords to discover them and the ad copy that they will respond to. You also discover the best traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is quickly overlooked. It’s one thing to get traffic to your company, however if your copy is bad, they will bounce back out once again – quicker than a seagull going after a chip!

Module 4 – Keyword Science: Now this is an extremely important topic, and one close to my heart as I like utilizing SEO as a crucial traffic source in my service. Do this part right and you have limitless free traffic for years. You will discover the basics of keyword research, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable asset and traffic source, and you’ll need to learn how to grow it and likewise take care of it as it grows. This module teaches tested email marketing methods and methods that work. You’ll discover how to automate email projects and create traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not spend for it till there is a sale! It’s called affiliate marketing – where you produce your own affiliate program around your items. , if done right the process is simple.. Start an affiliate program, hire affiliates to promote for your organisation and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module consists of unbelievable techniques that you can utilize to create traffic by means of e-commerce. You will discover how you can use Amazon’s item advertising API to improve the trustworthiness of your own e-commerce website.

Module 8 – Traffic Formulas: This is an extremely important module as it teaches you the standard theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the 3 core methods to grow an organisation consisting of, lower your cost per visitor, boost traffic volume and raise your typical invest per client.

Module 9 – Buying Media & Sponsorships: Here you’ll find out exactly how to purchase media Ads and sponsorships. John also reveals you how to get your Ads running throughout major news websites like CNN, Fox News, and ESPN. And, you’ll learn proven techniques for running all sorts of advertisements like banner advertisements, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, provided the depth covered. It contains over 2 dozen private lessons on how to utilize the Google Ads platform to drive traffic to your website.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now neglected. Podcasts can and still do drive an enormous quantity of traffic to your website. This module shows you what you need to begin, including how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Envision if you had an app individuals were utilizing, that might drive traffic to your service! You’ll find out how to get your mobile app made, use it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, but focused particularly on software application and widgets across platforms. The essential concept is to use it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook advertisements. Advertising on the Facebook platform is difficult, and while this module does cover all the fundamentals, if it is something you are eager to master, you will most likely require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a possible client, who visited your website without buying? That is what you are taught here – how you retarget individuals who have actually come to your website, however not yet bought. If you are utilizing paid marketing to get them there in the first location, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your offer into global markets, including different languages. Frequently there are untapped markets just due to the truth t that they don’t speak English. Translate your offer into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the backbone of many online marketing. It has become the major source of traffic and leads for most online entrepreneur. Here John strolls you through the significant social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your website visitors into lead magnets themselves to deliver other warm traffic. Particularly you find out techniques like leveraging Facebook shares and likes, and integrating different social networks accounts for cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is without a doubt my preferred technique! John covers the key principles such as on and off-page SEO. While a few of the tools discussed are a little outdated, the methods have actually actually stayed the very same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can produce quality content that will rank in the search engines and supply value to your audience. You are likewise shown how to contract out the writing element if this isn’t your thing.

Module 21 – Content Curation Methods: How do you legally leverage other individuals’s material? Well this module shows you how, including ideas like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second biggest search engine (behind Google), it stands to reason it must be such a high traffic source for any company. That and the truth that it is actually owned by Google suggests it is a platform that all business must be leveraging in some way for traffic. How do you optimise your channel, keywords and material for Youtube? Learn in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is really essential to spread your risk throughout other traffic sources.

Module 24 – The Master Plan: Here we bring everything together. With all that knowledge it would be extremely simple to end up being overloaded and distracted. {So a well laid-out a master plan to help you remain focused and arranged is truly essential.

Phew that is a lot! It really is amazing value when you break it down throughout all the module. Anyone of these modules would blow away the training programs popping up by “experts” who have actually only been around for a few months!  Russell Brunson Membership

Just How Much Does Traffic Secrets Cost?

Now we are still waiting to find out the last pricing for the Traffic Secrets book. While it looks like it will be available from book resellers (like Amazon), it will be at a premium provided the material.

As usual it looks like Russel and the group will be releasing the book online free, plus the cost of shipping. There are also rumours that there will be a box set of all three “secrets” books – which is some special!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the specific modules. Currently there is no other way to buy the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is just readily available as part of a plan offer or an upsell from among the other ClickFunnel’s items.

Probably the most convenient and most cost effective method to access the Traffic Secrets course is as an upsell to the One Funnel Away challenge. If you have not taken the obstacle yet, then what are you believing???!!! It is among the very best training programs for anybody attempting to wrap their head around online marketing in basic. Inspect out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is usually available for $297 as an upsell to the OFA difficulty. This really is fantastic worth for what you get, and is a fantastic compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Obviously there are pros, and cons, with the course that people have actually found.

What People Like About The Course?

Explore the entire world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get detailed, actionable internet marketing advice from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for deal substantial value.

What People Don’t Like So Much?

Some details and tools discussed in the course are a bit out-dated and require to be refreshed. But it is expected that will be fixed in Russell’s new book.
The module on copywriting is a little light – given how essential this subject is.
You can’t purchase the Traffic Secrets course just. It is just available as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post ended up so long!  Russell Brunson Membership

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Russell Brunson Membership - Traffic Secrets Book

In general, the Traffic Secrets course may be the most comprehensive course on traffic generation and acquisition ever produced. This is why Russell saw worth in buying it for $1 million dollars years after it was first launched.

While it’s not best it is one of the fastest methods to discover the lots of different traffic sources readily available on the web. It is of enormous worth for any company owner or business owner looking to build and increase their online traffic.

Based on Russell’s previous books, and his worth driven method, I can only assume that the brand-new Traffic Secrets book will be remarkable.