Russell Brunson Dotcom Secrets Audiobook – Russell Brunson’s New Book Revealed!

Traffic Secrets Book & Course

The Online Internet Marketing world is a buzz … Russell Brunson is about to release his new book Traffic SecretsRussell Brunson Dotcom Secrets Audiobook

Writing a review about a book that has actually not been launched is a little tricky – however what is essential to understand is the background of Traffic Secrets.

Russell Brunson Dotcom Secrets Audiobook Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has evolved into the new Russell Brunson book about to be released.

Most notably, why should you care? Isn’t this just another marketing book by a so called web guru to make cash?

If know anything about Russell Brunson, and if you don’t I hope this post alters that, you will understand that Russell never does anything unless it includes a big quantity of value to the reader. His whole marketing and sales viewpoint is how can he stack the worth in favour of the purchaser – which is an actually revitalizing view.

However more importantly he is now speaking about the topic which ought to be at the heart of all organisation. How do you get traffic, potential clients, to your business?

Let’s learn.

What Is “Traffic” and Why Is It So Essential?

There are numerous reasons a company might not make it through – but without a doubt among the most significant is a lack of traffic! With no paying consumers, or traffic, you just don’t have a business.

And yet it is among the areas that is both over-looked, and hard to specify. I think it is due to the fact that it is a tough subject, many company owner merely disregard it. They take the “construct it and they will come” technique – which plainly doesn’t work.

It does seem crazy that with all the “traffic” on the web why isn’t every online service crushing it! Everyday there is close to $7 billion exchanged with individuals buying services and products online – in every specific niche you can possibly imagine. For many online companies they feel like they are in the middle of the desert – not swimming in the unlimited ocean of paying customer traffic.

Why is that the case?

Why do some online entrepreneurs and company make it look so simple and appear to have a limitless supply of traffic? However the majority of remain stuck and struggling?. Russell Brunson Dotcom Secrets Audiobook

That is the Secret of Traffic in a sales funnel. That is why it is so important and fundamental to an organisation success, and why everybody in organisation ought to be investing in education around this subject.

Now there are a big number of possible traffic sources for your service on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. So tapping into one of these should be simple right? That is not the case otherwise everyone would have cracked it.

Let’s state that you have actually found a traffic source and your organisation is doing excellent. What would take place if that source was closed down – or most likely Zuckerberg decides he’s had enough of other’s making excessive money and increases the cost of advertising by x10. What would you do then?

That is why you need to understand traffic at a detailed level. See as soon as you understand it, how it works and where you can get it (from numerous sources), you get rid of the shackles. You are now in control of your service and totally free to take it anywhere you desire.

Who Is Russel Brunson Russell Brunson Dotcom Secrets Audiobook

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. The concept of sales funnels has actually been around considering that there were sales individuals (forever!), but that is the power of marketing a message– it becomes your own. And Russel has managed to do that.

Russel Brunson
Russell Brunson

Russel has actually written several books which are incredible worth each by themselves. I highly suggest you add it to your todo list if you haven’t read them!

Russel built the ClickFunnels platform on the principle of making sales funnels simple. And this appears to be his approach to whatever. How can you take an intricate task or concept and make it simple. How do you break it down to simple elements that can be executed on and then repeated to scale.

It is often said that there is absolutely nothing brand-new – which the more things change, the more they stay the exact same. This is the case with a number of Russell’s products.

You see much of what Russell sells are really concepts and principles that somebody else produced. Does this mean that he “stole” the concepts – no I don’t believe so, as he ALWAYS provides credit to where the concept came from.

Russell has remained a trainee – which is absolutely the very best way to be. In any discipline he has actually set his mind to, he has made certain he studies it in detail, surrounds himself with fantastic mentors, and ends up being a master of it. In doing so he will choose up essential ideas.

Russell is also an amazing story teller. He has an incredible ability to take concepts that might be difficult to grasp, and retell them in an easy, easy to comprehend way. This is a genuine present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email sequence to take the reader on a journey – moving them from where they are adhered to where you have a solution for them.

The SOS series really originated from Andre Chaperon, who Russell does actually discuss and offer the credit. His way of retelling what the SOS sequence is, and how you can use it, now has his name mainly associated with it.

But it is more than that. Russell is deep in the trenches as a web marketer. He has actually done it difficult and suffered numerous lots of set-backs and failures. So when he takes a concept and retells it – he does it from a place of understanding how it works in the real life. The recommendations and experience he covers around the principle is invaluable.

What does this indicate?

I think it suggests that almost anything Russell has a hand in producing is of the highest worth. He takes the very best of the best and replays it to us in a manner that we can implement and understand into our company.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly different background than many of Russell’s other items.  Russell Brunson Dotcom Secrets Audiobook

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was a product established by John Reese, the legendary online marketer who once made $1 million dollars in 18 hours. When many of us barely understood what the Internet even was, John was building an online service back!

The product that John was selling to break that “4-minute mile” milestone was… Traffic Secrets!

John quickly ended up being popular, a minimum of in the reasonably small tight web marketing circle – as it was back then. And he became someone Russell appreciated, and followed closely.

The real interesting part of the story is that several years later on Russell still saw the substantial worth in the traffic secrets course – and he handled to convince John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something already offering, and turned it on it’s head. So rather of continuing to sell it as a stand alone product, it ended up being an upsell to his other products. He found a method to utilize it to produce a lot more worth in his sales funnels … in common Russell fashion.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – but with his own “Russell” spin and experience thrown in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for top ClickFunnel’s affiliates), and the preliminary feedback has actually been amazing.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now provides the final piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are normally available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first introduced back in 2015.

DotCom Secrets Book

The book was launched at a time when many so called guru’s were trying to keep everything about online success a secret. In common Russell Brunson style, he published all the secrets readily available for anybody who took the time to check out and understand the book.

It includes a detailed actionable blueprint for any who is brand-new to online marketing.

A few of the principles covered include;

  • The Value Ladder; how to construct increasing value in your sales process to improve your product sell price.
  • How to discover your dream consumers; how to turn potential consumers into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your perfect clients so they desire to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your possible consumers and have them excitedly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and finest usage one.

This book has actually been called “life-altering” by so many people, including the likes of Steve Larson, who has gone on to develop his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a should check out book for any entrepreneur – especially if you prepare to develop an online business. It shares the secrets around developing a regional following of fans who will end up being repeat purchasers of your products.

Expert Secrets Book

Some of the core concepts covered consist of;

  • Creating your mass movement; Building on the principle f an appealing character, how do you begin to get your message out in the proper way to bring in individuals.
  • Creating belief; How to develop a belief in people that they can accomplish the outcome you are offering. Many people are just stuck, and that is why they haven’t purchased yet – so this procedures gets them moving.
  • Hero’s Journey; The art of narrating, that both draws in, then engages the audience taking them on a journey. The destination naturally is the point where they realise they absolutely require the item you are promoting.
  • Selling with Authenticity; This is making sure that the value your customer is getting is much higher than the amount they pay for it.

In lots of ways this book is a script for how Russell has found out to market and sell over lots of years online. It is the very same procedure and tools he utilizes everyday in his company to make it the substantial success that it is.  Russell Brunson Dotcom Secrets Audiobook

Traffic Secret Course Review

While we are all waiting for the new Traffic Secret’s Book to be launched, I though I ‘d provide a fast run down on the existing Traffic Secret’s course. As I’ve discussed the essential themes and topics will be taken from this initial course – so it’s a good place to start.

The original John Reese Traffic Secrets course is extremely in-depth – with 24 quite extensive modules! Let’s take a quick look what is covered in each one.

Traffic Secrets Course

You require to keep in mind this is John’s course, so it’s John that is really the one presenting the subjects.

Module 1 – The Foundation: This is the foundation of the course and introduces to standard ideas that will be built on. These include domain, branding and target audience. , if your are a rookie to online marketing this first module is so essential to start that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to know about discovering your target market, including where they hang out, the keywords to discover them and the advertisement copy that they will react to. You also discover the finest traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is easily overlooked. It’s one thing to get traffic to your company, however if your copy is bad, they will bounce back out again – quicker than a seagull chasing after a chip!

Module 4 – Keyword Science: Now this is a really essential topic, and one close to my heart as I like using SEO as an essential traffic source in my company. Do this part right and you have unlimited free traffic for several years. You will find out the essentials of keyword research, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important asset and traffic source, and you’ll require to learn how to grow it and also take care of it as it grows. This module teaches proven email marketing methods and methods that work. You’ll find out how to automate email campaigns and produce traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not spend for it till there is a sale! It’s called affiliate marketing – where you produce your own affiliate program around your items. If done right the procedure is simple. Start an affiliate program, hire affiliates to promote for your organisation and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains incredible methods that you can use to create traffic through e-commerce. You will learn how you can utilize Amazon’s item marketing API to increase the credibility of your own e-commerce website.

Module 8 – Traffic Formulas: This is a really important module as it teaches you the basic theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the three core methods to grow an organisation consisting of, lower your expense per visitor, increase traffic volume and raise your typical spend per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll learn exactly how to purchase media Ads and sponsorships. John likewise reveals you how to get your Ads stumbling upon major news sites like CNN, Fox News, and ESPN. And, you’ll learn tested methods for running all sorts of ads like banner advertisements, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It contains over 2 dozen private lessons on how to leverage the Google Ads platform to drive traffic to your site.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now neglected. Podcasts can and still do drive an enormous quantity of traffic to your website. This module shows you what you need to begin, consisting of how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Picture if you had an app individuals were utilizing, that might drive traffic to your service! You’ll discover how to get your mobile app made, utilize it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, however focused specifically on software and widgets across platforms. The key concept is to utilize it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to learn about Facebook ads. Marketing on the Facebook platform is challenging, and while this module does cover all the basics, if it is something you are keen to master, you will probably require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a potential customer, who visited your website without purchasing? That is what you are taught here – how you retarget individuals who have come to your website, however not yet bought. If you are using paid advertising to get them there in the first place, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your deal into worldwide markets, consisting of different languages. Typically there are untapped markets merely due to the fact t that they don’t speak English. Equate your offer into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the backbone of a lot of online marketing. It has actually become the significant source of traffic and leads for most online organisation owners. Here John walks you through the major social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your website visitors into lead magnets themselves to deliver other warm traffic. Specifically you discover strategies like leveraging Facebook shares and likes, and integrating different social networks represent cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is without a doubt my favourite technique! John covers the crucial ideas such as on and off-page SEO. While some of the tools talked about are a little outdated, the methods have actually stayed the exact same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality content that will rank in the online search engine and supply worth to your audience. If this isn’t your thing, you are likewise revealed how to outsource the writing component.

Module 21 – Content Curation Methods: How do you legally utilize other individuals’s material? Well this module shows you how, consisting of concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd greatest search engine (behind Google), it stands to reason it ought to be such a high traffic source for any business. That and the truth that it is actually owned by Google means it is a platform that all company must be leveraging somehow for traffic.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is extremely important to spread your danger throughout other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that understanding it would be very simple to end up being overloaded and sidetracked. {So a well laid-out a master strategy to assist you stay focused and arranged is truly important.

Phew that is a lot! It really is remarkable worth when you simplify throughout all the module. Anyone of these modules would blow away the training programs appearing by “experts” who have only been around for a few months!  Russell Brunson Dotcom Secrets Audiobook

How Much Does Traffic Secrets Cost?

Now we are still waiting to find out the last pricing for the Traffic Secrets book. While it looks like it will be available from book resellers (like Amazon), it will be at a premium provided the content.

As usual it looks like Russel and the group will be launching the book online complimentary, plus the cost of shipping. There are likewise rumours that there will be a box set of all three “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the private modules. Presently there is no method to buy the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is just readily available as part of a package deal or an upsell from one of the other ClickFunnel’s items.

Probably the most convenient and most cost reliable method to access the Traffic Secrets course is as an upsell to the One Funnel Away challenge. If you have not taken the difficulty yet, then what are you thinking???!!! It is among the very best training programs for anyone attempting to wrap their head around internet marketing in basic. Check out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is usually offered for $297 as an upsell to the OFA obstacle. This actually is fantastic worth for what you get, and is a fantastic compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Naturally there are pros, and cons, with the course that people have discovered.

What People Like About The Course?

Explore the whole world of traffic generation alternatives with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get in-depth, actionable internet marketing recommendations from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for offer substantial worth.

What People Don’t Like So Much?

Some information and tools talked about in the course are a bit out-dated and need to be refreshed. It is expected that will be fixed in Russell’s brand-new book.
The module on copywriting is a little light – given how crucial this subject is.
You can’t purchase the Traffic Secrets course only. It is only available as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post ended up so long!  Russell Brunson Dotcom Secrets Audiobook

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Russell Brunson Dotcom Secrets Audiobook - Traffic Secrets Book

In general, the Traffic Secrets course may be the most extensive course on traffic generation and acquisition ever produced. This is why Russell saw value in purchasing it for $1 million dollars years after it was first launched.

While it’s not ideal it is one of the fastest ways to discover the lots of various traffic sources readily available on the internet. It is of massive value for any business owner or entrepreneur wanting to build and increase their online traffic.

Based on Russell’s previous books, and his worth driven approach, I can just assume that the new Traffic Secrets book will be amazing.