Organic Traffic Calculation – Russell Brunson’s New Book Revealed!

Traffic Secrets Book & Course

The Online Marketing world is a buzz … Russell Brunson is about to launch his new book Traffic SecretsOrganic Traffic Calculation

Writing a review about a book that has actually not been launched is a little tricky – however what is necessary to understand is the background of Traffic Secrets.

Organic Traffic Calculation Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has evolved into the new Russell Brunson book about to be released.

Most importantly, why should you care? Isn’t this just another marketing book by a so called internet master to make money?

If understand anything about Russell Brunson, and if you don’t I hope this post changes that, you will understand that Russell never does anything unless it includes a big quantity of worth to the reader. His entire marketing and sales viewpoint is how can he stack the worth in favour of the buyer – which is a really refreshing view.

More significantly he is now talking about the topic which needs to be at the heart of all business. How do you get traffic, potential customers, to your company?

Let’s discover out.

What Is “Traffic” and Why Is It So Significant?

There are numerous reasons a company might not make it through – but without a doubt among the greatest is an absence of traffic! Without any paying consumers, or traffic, you just do not have an organisation.

And yet it is one of the locations that is both over-looked, and tough to specify. I believe it is since it is a hard subject, numerous entrepreneur simply neglect it. They take the “construct it and they will come” method – which plainly does not work.

It does appear crazy that with all the “traffic” on the internet why isn’t every online business crushing it! Daily there is close to $7 billion exchanged with people purchasing product or services online – in every niche imaginable. Yet for a lot of online services they feel like they remain in the middle of the desert – not swimming in the limitless ocean of paying customer traffic.

Why is that the case?

Why do some online entrepreneurs and organisation make it look so easy and appear to have an unlimited supply of traffic? However most stay stuck and struggling?. Organic Traffic Calculation

That is the Secret of Traffic in a sales funnel. That is why it is essential and so crucial to an organisation success, and why everybody in service must be investing in education around this topic.

Today there are a huge number of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. Tapping into one of these should be simple? That is not the case otherwise everybody would have split it.

Let’s say that you have actually found a traffic source and your business is doing terrific. What would take place if that source was closed down – or more likely Zuckerberg chooses he’s had enough of other’s making excessive cash and increases the expense of advertising by x10. What would you do then?

That is why you require to comprehend traffic at a detailed level. See as soon as you comprehend it, how it works and where you can get it (from multiple sources), you get rid of the shackles. You are now in control of your organisation and complimentary to take it anywhere you desire.

So Who Is Russel Brunson Organic Traffic Calculation

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has written a number of books which are unbelievable value each on their own. If you haven’t read them, then I highly recommend you include it to your todo list!

Russel developed the ClickFunnels platform on the principle of making sales funnels basic. How can you take an intricate job or idea and make it easy.

It is frequently stated that there is nothing new – which the more things change, the more they remain the very same. This is the case with many of Russell’s products.

You see much of what Russell sells are actually concepts and ideas that someone else created. Does this mean that he “stole” the ideas – no I do not believe so, as he ALWAYS gives credit to where the idea originated from.

Russell has actually stayed a student – which is absolutely the finest method to be. In any discipline he has actually set his mind to, he has actually made certain he studies it in information, surrounds himself with incredible coaches, and ends up being a master of it. In doing so he will pick up crucial ideas.

Russell is also a remarkable story teller. He has an extraordinary ability to take concepts that may be challenging to comprehend, and retell them in a basic, easy to understand manner. This is a real present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a method to craft your email series to take the reader on a journey – moving them from where they are adhered to where you have a solution for them.

The SOS series really came from Andre Chaperon, who Russell does in fact mention and give the credit. His way of retelling what the SOS sequence is, and how you can utilize it, now has his name largely associated with it.

It is more than that. Russell is deep in the trenches as a web online marketer. He has done it difficult and suffered numerous many set-backs and failures. So when he takes an idea and retells it – he does it from a place of understanding how it operates in the genuine world. The suggestions and experience he twists around the principle is valuable.

What does this suggest?

I think it indicates that practically anything Russell contributes to producing is of the greatest worth. He takes the very best of the best and replays it to us in a manner that we can carry out and comprehend into our business.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly different background than most of Russell’s other products.  Organic Traffic Calculation

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item developed by John Reese, the famous online marketer who when made $1 million dollars in 18 hours. When many of us hardly understood what the Internet even was, John was constructing an online company back!

The product that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John rapidly became famous, at least in the reasonably little tight web marketing circle – as it was back then. And he became somebody Russell admired, and followed closely.

The genuine interesting part of the story is that many years later on Russell still saw the substantial value in the traffic secrets course – and he managed to encourage John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something currently offering, and turned it on it’s head. Instead of continuing to offer it as a stand alone item, it became an upsell to his other products. He discovered a method to use it to develop much more value in his sales funnels … in common Russell style.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – but with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies already in the wild (some early release copies for leading ClickFunnel’s affiliates), and the preliminary feedback has actually been incredible.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in particular how to inform your story. Traffic Secrets now provides the final piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are normally available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first launched back in 2015.

DotCom Secrets Book

The book was released at a time when many so called expert’s were attempting to keep whatever about online success a secret. In common Russell Brunson style, he published all the secrets available for anyone who took the time to comprehend the book and read.

It contains a detailed actionable blueprint for any who is new to internet marketing.

A few of the ideas covered include;

  • The Value Ladder; how to construct increasing value in your sales process to enhance your item sell price.
  • How to discover your dream customers; how to turn potential consumers into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your ideal clients so they want to hear what you are promoting.
  • The well-known Soap Opera Sequence; How to hook your possible consumers and have them excitedly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and best use one.

This book has actually been called “life-changing” by a lot of people, including the similarity Steve Larson, who has actually gone on to create his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a must read book for any entrepreneur – especially if you plan to develop an online company. It shares the secrets around producing a local following of fans who will end up being repeat purchasers of your products.

Expert Secrets Book

Some of the core ideas covered include;

  • Creating your mass motion; Building on the concept f an attractive character, how do you start to get your message out in the proper way to bring in people.
  • Creating belief; How to develop a belief in people that they can accomplish the outcome you are selling. Many people are merely stuck, which is why they have not purchased yet – so this procedures gets them moving.
  • Hero’s Journey; The art of informing a story, that both draws in, then engages the audience taking them on a journey. The destination of course is the point where they realise they absolutely need the product you are promoting.
  • Selling with Authenticity; This is making certain that the value your consumer is receiving is much greater than the quantity they pay for it.

In lots of ways this book is a script for how Russell has actually found out to market and offer over numerous years online. It is the very same process and tools he uses everyday in his business to make it the substantial success that it is.  Organic Traffic Calculation

Traffic Secret Course Review

While we are all waiting on the brand-new Traffic Secret’s Book to be launched, I though I ‘d provide a quick run down on the existing Traffic Secret’s course. As I’ve mentioned the crucial themes and subjects will be taken from this initial course – so it’s a good location to begin.

The original John Reese Traffic Secrets course is incredibly detailed – with 24 rather thorough modules! So let’s take a peek what is covered in every one.

Traffic Secrets Course

You require to remember this is John’s course, so it’s John that is really the one providing the topics.

Module 1 – The Foundation: This is the structure of the course and introduces to basic concepts that will be built on. These include domain names, branding and target markets. If your are a rookie to online marketing this very first module is so essential to begin that mild intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to know about discovering your target audience, consisting of where they hang out, the keywords to discover them and the ad copy that they will react to. You also learn more about the finest traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is easily ignored. It’s one thing to get traffic to your company, but if your copy is bad, they will bounce back out again – quicker than a seagull chasing a chip!

Module 4 – Keyword Science: Now this is an extremely crucial topic, and one near my heart as I like utilizing SEO as a crucial traffic source in my company. Do this part right and you have unlimited totally free traffic for years. You will find out the basics of keyword research study, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important property and traffic source, and you’ll require to find out how to grow it and likewise look after it as it grows. This module teaches tested email marketing techniques and methods that work. You’ll discover how to automate email projects and generate traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you don’t pay for it till there is a sale! It’s called affiliate marketing – where you create your own affiliate program around your items. , if done right the process is uncomplicated.. Start an affiliate program, hire affiliates to promote for your company and await sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes unbelievable techniques that you can use to create traffic by means of e-commerce. You will learn how you can use Amazon’s product marketing API to improve the trustworthiness of your own e-commerce website.

Module 8 – Traffic Formulas: This is a very crucial module as it teaches you the basic theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the 3 core ways to grow an organisation consisting of, lower your expense per visitor, increase traffic volume and raise your average spend per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll learn exactly how to purchase media Ads and sponsorships. John likewise reveals you how to get your Ads encountering major news websites like CNN, Fox News, and ESPN. And, you’ll learn proven techniques for running all sorts of ads like banner advertisements, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It includes over two dozen private lessons on how to utilize the Google Ads platform to drive traffic to your site. It covers everything from high scoring landing pages, optimise advertisement copy and using strategic keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now ignored. Podcasts can and still do drive a huge amount of traffic to your site. This module reveals you what you require to get started, consisting of how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Envision if you had an app people were utilizing, that might drive traffic to your organisation! You’ll learn how to get your mobile app made, utilize it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, but focused particularly on software and widgets across platforms. The essential idea is to use it as a lead magnet to increase your email list and create leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook ads. Marketing on the Facebook platform is challenging, and while this module does cover all the basics, if it is something you are eager to master, you will most likely require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a possible customer, who visited your website without purchasing? That is what you are taught here – how you retarget people who have actually concerned your site, but not yet purchased. This is a must if you are using paid marketing to get them there in the very first place!

Module 16 – International Opportunities: This module teaches you how to take your deal into international markets, consisting of different languages. Typically there are untapped markets just due to the truth t that they do not speak English. Equate your offer into their language and you have a massive traffic source.

Module 17 – Social Media Strategy: This is the foundation of a lot of internet marketing. It has actually become the significant source of traffic and leads for the majority of online company owner. Here John strolls you through the significant social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your site visitors into lead magnets themselves to deliver other warm traffic. Specifically you discover strategies like leveraging Facebook likes and shares, and integrating various social media accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is without a doubt my favourite technique! John covers the essential concepts such as on and off-page SEO. While a few of the tools discussed are a little outdated, the techniques have really remained the very same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality material that will rank in the search engines and offer value to your audience. If this isn’t your thing, you are also shown how to outsource the writing element.

Module 21 – Content Curation Methods: How do you legally utilize other individuals’s content? Well this module reveals you how, consisting of concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd most significant search engine (behind Google), it stands to reason it ought to be such a high traffic source for any organisation. That and the reality that it is really owned by Google means it is a platform that all organisation need to be leveraging somehow for traffic.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is very important to spread your risk across other traffic sources.

Module 24 – The Master Plan: Here we bring everything together. With all that understanding it would be super easy to end up being overwhelmed and distracted. {So a well laid-out a master strategy to assist you stay focused and arranged is actually essential.

Phew that is a lot! When you break it down throughout all the module, it actually is amazing value. Anyone of these modules would blow away the training programs popping up by “masters” who have just been around for a few months!  Organic Traffic Calculation

Just How Much Does Traffic Secrets Cost?

Now we are still waiting to find out the last pricing for the Traffic Secrets book. While it appears like it will be readily available from book resellers (like Amazon), it will be at a premium provided the material.

However as usual it looks like Russel and the group will be launching the book online free, plus the cost of shipping. There are likewise rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the individual modules. Presently there is no method to buy the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is just available as part of a package or an upsell from among the other ClickFunnel’s items.

Probably the simplest and most cost effective way to access the Traffic Secrets course is as an upsell to the One Funnel Away challenge. If you haven’t taken the difficulty yet, then what are you thinking???!!! It is one of the very best training programs for anybody attempting to wrap their head around online marketing in general. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is typically readily available for $297 as an upsell to the OFA difficulty. This actually is remarkable value for what you get, and is a fantastic compliment to the real OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Obviously there are pros, and cons, with the course that individuals have found.

What People Like About The Course?

Explore the whole world of traffic generation alternatives with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get detailed, actionable internet marketing recommendations from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for offer big worth.

What People Don’t Like So Much?

Some information and tools talked about in the course are a bit out-dated and need to be revitalized. It is expected that will be repaired in Russell’s new book.
The module on copywriting is a little light – offered how important this topic is.
You can’t buy the Traffic Secrets course only. It is only offered as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post ended up so long!  Organic Traffic Calculation

There is just so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Organic Traffic Calculation - Traffic Secrets Book

In general, the Traffic Secrets course might be the most comprehensive course on traffic generation and acquisition ever produced. This is why Russell saw worth in purchasing it for $1 million dollars years after it was first introduced.

While it’s not best it is one of the fastest ways to learn more about the lots of various traffic sources available on the web. It is of enormous worth for any entrepreneur or entrepreneur looking to develop and increase their online traffic.

Based upon Russell’s previous books, and his worth driven method, I can only assume that the new Traffic Secrets book will be amazing.