Organic Mass Traffic – Russell Brunson’s New Book Revealed!

Traffic Secrets Book & Course

The Online Marketing world is a buzz … Russell Brunson is about to release his new book Traffic SecretsOrganic Mass Traffic

Writing a review about a book that has actually not been released is a little challenging – but what is essential to comprehend is the background of Traffic Secrets.

Organic Mass Traffic Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has evolved into the brand-new Russell Brunson book about to be launched.

Most importantly, why should you care? After all, isn’t this simply another marketing book by a so called web guru to make money?

If understand anything about Russell Brunson, and if you do not I hope this post alters that, you will know that Russell never does anything unless it includes a substantial quantity of worth to the reader. His whole marketing and sales approach is how can he stack the value in favour of the buyer – which is a truly revitalizing view.

However more significantly he is now talking about the subject which should be at the heart of all business. How do you get traffic, potential clients, to your business?

Let’s find out.

What Is “Traffic” and Why Is It So Vital?

There are many reasons that a service may not survive – but by far one of the biggest is a lack of traffic! Without any paying customers, or traffic, you merely don’t have a business.

And yet it is among the areas that is both over-looked, and difficult to specify. I think it is since it is a tough subject, numerous company owner merely ignore it. They take the “construct it and they will come” method – which clearly doesn’t work.

It does seem crazy that with all the “traffic” on the internet why isn’t every online organisation squashing it! Daily there is close to $7 billion exchanged with people purchasing services and products online – in every niche you can possibly imagine. For most online organisations they feel like they are in the middle of the desert – not swimming in the limitless ocean of paying consumer traffic.

Why is that the case?

Why do some online entrepreneurs and company make it look so simple and appear to have a limitless supply of traffic? The majority of remain stuck and struggling?. Organic Mass Traffic

That is the Secret of Traffic in a sales funnel. That is why it is essential and so important to a company success, and why everybody in company should be purchasing education around this subject.

Now there are a big number of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. So using one of these should be easy right? But that is not the case otherwise everyone would have cracked it.

Likewise, let’s say that you have found a traffic source and your company is doing great. What would take place if that source was closed down – or most likely Zuckerberg decides he’s had enough of other’s making excessive money and increases the expense of marketing by x10. What would you do then?

That is why you need to comprehend traffic at a detailed level. See when you comprehend it, how it works and where you can get it (from numerous sources), you remove the shackles. You are now in control of your company and complimentary to take it anywhere you want.

So Who Is Russel Brunson Organic Mass Traffic

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has actually written a number of books which are unbelievable worth each by themselves. If you have not read them, then I highly recommend you add it to your todo list!

Russel built the ClickFunnels platform on the concept of making sales funnels simple. How can you take a complex task or concept and make it easy.

It is frequently stated that there is nothing brand-new – which the more things alter, the more they remain the same. This holds true with a lot of Russell’s items.

You see much of what Russell sells are actually ideas and concepts that somebody else developed. Does this mean that he “took” the concepts – no I do not believe so, as he ALWAYS offers credit to where the concept originated from.

Russell has actually stayed a student – which is absolutely the very best way to be. In any discipline he has actually set his mind to, he has actually made sure he studies it in information, surrounds himself with amazing mentors, and becomes a master of it. In doing so he will pick up crucial concepts.

Russell is also a fantastic story teller. He has an amazing ability to take concepts that may be challenging to grasp, and retell them in a simple, easy to comprehend manner. This is a genuine present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are stuck to where you have a service for them.

The SOS series actually originated from Andre Chaperon, who Russell does really give the credit and mention. However his way of retelling what the SOS sequence is, and how you can utilize it, now has his name mostly associated with it.

Russell is deep in the trenches as a web online marketer. When he takes a concept and retells it – he does it from a location of understanding how it works in the real world.

What does this suggest?

I think it suggests that practically anything Russell has a hand in producing is of the highest worth. He takes the very best of the best and replays it to us in such a way that we can execute and comprehend into our business.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat different background than the majority of Russell’s other items.  Organic Mass Traffic

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was a product developed by John Reese, the legendary online marketer who when made $1 million dollars in 18 hours. John was building an online service back when the majority of us barely knew what the Internet even was!

The product that John was selling to break that “4-minute mile” milestone was… Traffic Secrets!

John quickly ended up being well-known, a minimum of in the reasonably small tight internet marketing circle – as it was back then. And he ended up being someone Russell looked up to, and followed closely.

The real fascinating part of the story is that lots of years later on Russell still saw the big worth in the traffic secrets course – and he managed to convince John to offer it to him … for another cool $1 million dollars!

As Russel constantly does, he took something already offering, and turned it on it’s head. So rather of continuing to offer it as a stand alone product, it became an upsell to his other products. He discovered a way to use it to create much more worth in his sales funnels … in common Russell style.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – but with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the initial feedback has actually been incredible.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in specific how to tell your story. Traffic Secrets now provides the last piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are normally offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first released back in 2015.

DotCom Secrets Book

The book was launched at a time when lots of so called guru’s were attempting to keep everything about online success a secret. In common Russell Brunson style, he published all the secrets available for anybody who took the time to understand the book and read.

It consists of a detailed actionable blueprint for any who is new to internet marketing.

A few of the concepts covered consist of;

  • The Value Ladder; how to develop increasing value in your sales procedure to improve your item sell price.
  • How to discover your dream clients; how to turn potential clients into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your ideal consumers so they want to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your prospective consumers and have them eagerly awaiting your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and finest use one.

This book has actually been called “life-altering” by so many people, consisting of the likes of Steve Larson, who has gone on to produce his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a need to check out book for any business owner – especially if you prepare to develop an online service. It shares the secrets around creating a local following of fans who will become repeat purchasers of your products.

Expert Secrets Book

A few of the core concepts covered consist of;

  • Creating your mass motion; Building on the principle f an attractive character, how do you begin to get your message out in the proper way to attract individuals.
  • Creating belief; How to create a belief in people that they can attain the result you are selling. Many individuals are simply stuck, which is why they have not bought yet – so this processes gets them moving.
  • Hero’s Journey; The art of telling a story, that both attracts, then engages the audience taking them on a journey. The location of course is the point where they understand they definitely require the product you are promoting.
  • Selling with Authenticity; This is ensuring that the worth your client is getting is much greater than the amount they spend for it.

In numerous ways this book is a script for how Russell has discovered to market and offer over several years online. It is the exact same procedure and tools he utilizes daily in his business to make it the big success that it is.  Organic Mass Traffic

Traffic Secret Course Review

While we are all awaiting the new Traffic Secret’s Book to be launched, I though I ‘d give a quick run down on the existing Traffic Secret’s course. As I’ve pointed out the essential styles and subjects will be drawn from this original course – so it’s a good place to begin.

The original John Reese Traffic Secrets course is incredibly detailed – with 24 rather extensive modules! Let’s take a fast appearance what is covered in each one.

Traffic Secrets Course

You need to remember this is John’s course, so it’s John that is actually the one providing the subjects.

Module 1 – The Foundation: This is the structure of the course and introduces to basic ideas that will be constructed on. These consist of domain names, branding and target audience. , if your are a novice to online marketing this very first module is so essential to begin that mild intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to understand about finding your target market, consisting of where they hang out, the keywords to find them and the advertisement copy that they will react to. You also learn more about the finest traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is among those abilities that is quickly overlooked. It’s one thing to get traffic to your organisation, but if your copy is bad, they will recover out once again – quicker than a seagull going after a chip! This is more of an intro to copywriting. You are best to have a look at Jim Edwards book, Copywriting Secrets for a deeper appearance into copywriting.

Module 4 – Keyword Science: Now this is a really important topic, and one near my heart as I like utilizing SEO as a crucial traffic source in my service. Do this part right and you have endless complimentary traffic for years. You will find out the essentials of keyword research, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important asset and traffic source, and you’ll need to discover how to grow it and also look after it as it grows. This module teaches tested email marketing strategies and methods that work. You’ll discover how to automate email campaigns and generate traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you do not pay for it up until there is a sale! It’s called affiliate marketing – where you produce your own affiliate program around your products. , if done right the procedure is straightforward.. Start an affiliate program, recruit affiliates to promote for your service and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes incredible methods that you can utilize to create traffic by means of e-commerce. You will find out how you can utilize Amazon’s item advertising API to enhance the reliability of your own e-commerce site.

Module 8 – Traffic Formulas: This is an extremely essential module as it teaches you the standard theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the 3 core ways to grow a business consisting of, lower your cost per visitor, boost traffic volume and raise your average invest per consumer.

Module 9 – Buying Media & Sponsorships: Here you’ll learn exactly how to purchase media Ads and sponsorships. John likewise reveals you how to get your Ads running across major news websites like CNN, Fox News, and ESPN. And, you’ll find out tested strategies for running all sorts of advertisements like banner advertisements, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, provided the depth covered. It contains over two lots individual lessons on how to leverage the Google Ads platform to drive traffic to your website.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now ignored. Podcasts can and still do drive a huge quantity of traffic to your site. This module shows you what you need to start, consisting of how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of individuals daily. Think of if you had an app individuals were using, that could drive traffic to your organisation! You’ll discover how to get your mobile app made, utilize it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, but focused specifically on software and widgets across platforms. The crucial idea is to use it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to learn about Facebook ads. Marketing on the Facebook platform is tricky, and while this module does cover all the basics, if it is something you are keen to master, you will probably require to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a potential consumer, who visited your website without purchasing? That is what you are taught here – how you retarget individuals who have actually concerned your website, but not yet bought. This is a must if you are using paid marketing to get them there in the first place!

Module 16 – International Opportunities: This module teaches you how to take your offer into global markets, including various languages. Typically there are untapped markets merely due to the reality t that they do not speak English. Translate your offer into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the foundation of the majority of online marketing. It has become the significant source of traffic and leads for many online company owner. Here John strolls you through the significant social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an interesting module as it teaches how you can turn your website visitors into lead magnets themselves to provide other warm traffic. Particularly you learn strategies like leveraging Facebook likes and shares, and incorporating various social media accounts for cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is without a doubt my favourite strategy! John covers the essential ideas such as on and off-page SEO. While a few of the tools gone over are a little out-of-date, the techniques have actually actually stayed the same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality material that will rank in the search engines and offer value to your audience. If this isn’t your thing, you are also revealed how to outsource the writing component.

Module 21 – Content Curation Methods: How do you legally leverage other individuals’s content? Well this module reveals you how, consisting of ideas like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second biggest online search engine (behind Google), it stands to reason it should be such a high traffic source for any organisation. That and the truth that it is really owned by Google means it is a platform that all company must be leveraging somehow for traffic. How do you optimise your channel, keywords and content for Youtube? Find out in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is really crucial to spread your risk across other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that understanding it would be extremely easy to become overloaded and sidetracked. {So a well laid-out a master plan to assist you stay focused and organised is actually essential.

Phew that is a lot! It truly is incredible value when you simplify throughout all the module. Anyone of these modules would blow away the training programs turning up by “experts” who have actually only been around for a couple of months!  Organic Mass Traffic

Just How Much Does Traffic Secrets Cost?

Today we are still waiting to find out the last pricing for the Traffic Secrets book. While it appears like it will be offered from book resellers (like Amazon), it will be at a premium offered the content.

As typical it looks like Russel and the team will be launching the book online free, plus the expense of shipping. There are also rumours that there will be a box set of all three “secrets” books – which is some unique!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the individual modules. Currently there is no method to buy the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is just available as part of a plan deal or an upsell from one of the other ClickFunnel’s products.

Most likely the simplest and most cost efficient method to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you haven’t taken the obstacle yet, then what are you thinking???!!! It is among the best training programs for anybody attempting to wrap their head around internet marketing in basic. Take a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is usually offered for $297 as an upsell to the OFA difficulty. This really is incredible value for what you get, and is an excellent compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Naturally there are pros, and cons, with the course that individuals have discovered.

What People Like About The Course?

Explore the entire world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get detailed, actionable internet marketing recommendations from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for offer huge value.

What People Don’t Like So Much?

Some information and tools talked about in the course are a bit out-dated and need to be revitalized. But it is expected that will be repaired in Russell’s brand-new book.
The module on copywriting is a little light – given how crucial this topic is.
You can’t purchase the Traffic Secrets course only. It is only offered as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post ended up so long!  Organic Mass Traffic

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Organic Mass Traffic - Traffic Secrets Book

In general, the Traffic Secrets course may be the most comprehensive course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was first released.

While it’s not ideal it is one of the fastest methods to learn about the numerous different traffic sources readily available on the internet. It is of huge worth for any business owner or entrepreneur looking to construct and increase their online traffic.

Based upon Russell’s previous books, and his worth driven technique, I can just assume that the new Traffic Secrets book will be amazing.