Online Marketing Course Syllabus – Why I Loved The OFA Challenge!

One Funnel Away Challenge

The One Funnel Away Challenge is the current signature training program from ClickFunnels.  Online Marketing Course Syllabus

I actually felt like stating “The ClickFunnels One Funnel Away Challenge = Just Do It!!!!” – fastest post ever! When you have checked this blog site out you will see how much worth there really is in doing the challenge, and ideally.

I truly don’t believe individuals comprehend the benefits of the challenge – otherwise they would have currently done it. If you are starting an online service, or have a business that is not yet at the six figure mark, then this challenge is essential training to super-charge your business.

The One Funnel Away Challenge takes you through the steps in developing an effective sales funnel. It teaches you the numerous components that comprise a sales funnel and most importantly has you construct one yourself. You finish the training challenge with your own working sales funnel geared around your business.

I believe you will see from everything below, there is a lot that is put into the One Funnel Away Challenge training program – the worth is really quite amazing.

What Is The One Funnel Away Challenge?

The One Funnel Away Challenge is actually a training program, developed to help you develop an effective sales funnel for your business. Now this is not just simply cranking out a number of web-pages or landing pages. It is the production of all the aspects around an effective, top performing sales funnel.

The program is so detailed, that I understand of numerous individuals that go through it several times. If they have a brand-new funnel they are assembling, they choose to go through the training once again, to make sure they have covered whatever correctly.

The training is said to cover 4 weeks, however truly it is more like 5-6 weeks. There is a pre-training week, that focuses completely on getting you in the right frame of mind. This is quite important, given there is so much that will be covered, you will need to have your thinking clear to keep the momentum up.

The core of the training functions out over the next 4 weeks, with crucial themes or subjects every week. The daily training sessions then build upon each topic, with daily actions left as ‘homework’. Secret areas covered consist of;

  • Creating an irresistible product offer
  • Psychology of sales
  • The significance of stories in the selling procedure
  • What hooks a potential customer
  • Building an effective sales funnel
  • Creating a ‘Value Ladder’ and Offer Stack
  • And far more …

This is a bottom line – this is not a passive training course. To get the most out of it you will be needed to do research almost daily! However then how else will you wind up with a working sales funnel if you’re not developing it out as you go.

Online Marketing Course Syllabus OFA Challenge

The challenge originally began as a ‘live’ event, with parts of training delivered by means of Facebook lives. It didn’t run that frequently. Nevertheless, due to the success of the training, both in variety of students and the success stories that are coming out, the training is now run over 2 week.

Components that were live are now previous lives that have actually been taped due to the fact that of that. To be sincere I didn’t feel that anything was lost from this. The truth that it had actually been live suggested that people were asking questions – many of which were in line with what I was questioning.

The final thing to keep in mind is that it is a “challenge” – implying there is a time frame. In general, it is so easy to put off tasks to tomorrow, and after that question why we don’t make great development. By setting this as a challenge it drives that competitive part of us to want to be effective.

As the challenge starts to wane you become more happy of what you have actually accomplished, and can’t wait on all of it to go live. Especially when other people are beginning to publish in the Facebook group their success and sales coming through!

Oh, and if you haven’t figured it out yet, the entire challenge draws from the Mission Impossible theme, which is a cool touch. I hope you like the initial theme, as you’re going to hear it a lot!

How Much Does It Cost?  {OFTraining1}

The simple response is $100 – which is simply remarkable worth. There are courses out there that charge 10 times or more this amount and do not come close to the worth got. At $100 it’s like a no-brainer. Online Marketing Course Syllabus

If you can’t manage the $100 to buy your education, especially with a program like this, then to be honest I believe you will struggle in your organisation.

One Funnel Away Challenge Cost

This $100 will save you more time and dollars later, so it ought to become an extremely easy choice.

The other expense, of course, is your time. The training does move quick, provided how much is covered.

The time element will frequently be much harder than the $100. Like I stated it will end up being apparent why the $100 is excellent value – but many individuals will struggle with the time component. But if you truly desire your business to start cranking then you simply require to make the time!

What Do You Get With The Challenge?

Or the standard training pack when you signup to the training you now have the alternative of choosing a 100% digital plan. The digital version is simply that, all the aspects listed below are merely available for download online. With the the standard pack you will require to cover shipping (

However, if this is your first time doing the challenge, then I highly recommend getting the physical pack. Not simply so you get your hands on the goodies, however there is something about having a physical workbook to scribble notes in for future reference.

So what is consisted of in the challenge?

One Funnel Away Value Stack

Online Marketing Course Syllabus}

The Training Portal – All the training is available online through a devoted training website. All the video lessons, pdf’s and links to other training items are available in this website. Access to each day’s training is just offered one day at a time, so you can’t race ahead. It keeps you grounded, and ensures you make the effort to finish every day’s tasks, rather than skip ahead and leave the challenge half completed.

The Challenge Workbook – You receive a spiral bound workbook covering the training product. This sets out each objective including the crucial elements covered, inspect list of tasks you need to finish and areas for you to make your own notes. Every day is also readily available for download as a soft copy – however there is something to be said about scribbling your notes in a dedicated workbook as you are finding out.

MP3 Player – This holds all the lessons taped for you ready to go. You can either download them onto your favourite mobile device, or listen directly from the Player itself. It supplies an easy way to listen and absorb the training “objectives” in any idle time you might have (on the commute to work for example). This just assists eliminate another possible issue that might stop you from progressing.

Devoted Facebook Group – Each brand-new challenge has a dedicated Facebook group, which is really effective. Importantly this is the group of people who are going through the training exactly like you are.

Perks

There are a variety of benefits that are available in addition to the standard One Funnel Away training. The 2 crucial products are;

Thirty Days Summit

ClickFunnels 30 Days Summit
30 Days Summit

The 30 Days Summit is developed on the concept of a simple concern; if you lost whatever what would you do in the next 30 days to develop back your business (understanding what you understand now)? Great concern to ask people who have been squashing it in their online organisation. You receive both a book, with a chapter from each specialist, and a video from each explaining the actions they would take each day to restore their business. You might quickly copy simply one method, and be well on your way to your first online company.

Affiliate Bootcamp

ClickFunnels Affiliate Bootcamp
Affiliate Bootcamp

The Affiliate Bootcamp is meant to be the beginning point for anybody who is brand name brand-new to online marketing, and wants to be an affiliate marketer. It is a video series of 15 digital business owners, each offering their steps they would utilize to develop an affiliate business from scratch. Everyone has been incredibly effective in their selected niche, and share quite openly the important things they found out that assisted accomplish that success.

All of these are available through the One Funnel Away Challenge training website. You are given life time access to the perks by going through the challenge. Once again the worth in these benefits alone make the $100 seem outrageous.

The Coaches

The Challenge education and training sessions is delivered by Russell Brunson, Steve Larsen and Julie Stoian. As you will see below, there is definitely no scarcity of skills and skill in the coaches.

Russell Brunson

Russell Brunson
Russell Brunson

Russell Brunson is the “Leader” of the challenge, who sets the scene and presents the crucial subjects every day.

Russell is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, a minimum of in the online world. The idea of sales funnels has been around considering that there were sales people (forever!), however that is the power of marketing a message – it becomes your own. And Russel has handled to do that.

Russell has written numerous books which are unbelievable value each on their own.

Russell built the ClickFunnels platform on the idea of making sales funnels basic. How can you take an intricate job or idea and make it simple.

Russell’s style is likewise really easy to listen to, making his training sessions truly pleasurable!

Steve Larsen

Steve Larson
Steve Larson

Steve Larson is like the drill sergeant of the training. He is the one that turns up each day to hammer home the ideas Russel presented.

Steve truly knows his stuff and utilized to be the Lead Funnel Builder at ClickFunnels, building hundreds in not thousands of funnels. He decided to carry on and create his own company mentor and structure sales funnels for others. Steve has his own podcast, Sales Funnel Radio, where he simply shares his journey and what he has actually discovered in his entrepreneurial business.

Oh, and a work of warning … which your head phones when Steve comes on … you’ll see what I indicate.

Julie Stoian

Julie Stoain
Julie Stoian

Julie Stoian is like the ‘excellent police’ to Steves ‘bad police’ and hangs out detailing more of the specifics behind the jobs. Julie shows us more of the “how” you go about doing something. This consists of on-screen demonstration’s how you set somethings up step by step.

Once again, Julie is an extremely effective business owner in her own. She started using ClickFunnels as a core part of her service and had so much success Russel asked her to join his team. , if you follow Juiie on social media you will see she spends a lot of time mentor how to balance the life of a business owner with home life.

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Live Coaches

In addition to the primary three coaches, there are likewise live coaches appointed to each challenge accomplice. These coaches have actually achieved success structure out sales funnels in their services, and hold live training sessions through-out the week.

Significantly you get any answers you might have looked at and resolved in genuine time (not simply recordings). The coaches are situated in different part of the world, so the live sessions are available at sensible times for everybody.

What is covered in the Training.

The something that stands out with the One Funnel Away Challenge is how structured all of it is. A lot idea has gone through how it has been created and every effort made to get you engaged right from the start. Each “mission” builds on the last, as does weekly – all developing up to your sales funnels being finished with the key elements.

The challenge topics and training are broken down as follows.

One Funnel Away Challeneg Process

Online Marketing Course Syllabus

Pre-training: Belief

Russel kicks things off by working hard on our beliefs. You truly likewise require to keep your eyes open, as a number of sales techniques are shown – they’re not introduced as such, but they are extremely much there.

You are introduced to “the ideal webinar” script, which is a whole sales funnel by itself. I think it is to get your ideas in the right flow for what is to come. Weeks of sales process is compressed into 90 mins, and its incredible to view Russel unpack it.

Todays objectives are;.

  • You Must Believe.
  • Failure & What it Teaches Us.
  • The Who Not The How.
  • 10x Secrets.
  • Ladyboss Did it … So Can You!

Week 1: Hook, Story, Offer

This is the first week, which focuses on what your deal actually is. What are you selling and why? You are presented to the principle of “stacking” your offer so that the worth far out-weighs the expense. You start to develop out your offer and the ‘properties’ you will include in your ‘stack’.

The idea is, if your offer is excellent enough, and compelling enough, it will make up for any mistakes made later. Extremely little can repair a bad deal.

Todays missions are;.

  • Offer Hacking.
  • The Greatest Showman.
  • Offer Sequencing.
  • eCovers and Offer Assets.
  • Create!

Week 2: Hooks & Stories

It’s all about the story! Russel actually is a master story teller, and this week he shares his secrets and has us dealing with our own stories to leverage. You actually go into your story (what got you here), and how you can utilize it to both develop relationship and ‘hook’ possible clients.

There is likewise a massive push for you to begin releasing your own content – which I am a substantial believer of! Don’t freak out – this is where Steve truly helps us comprehend why, and how we can make it a little much easier than it sounds.

This weeks missions are;.

  • Publishing.
  • Epiphany Bridge.
  • Your Origin Story.
  • Hooks, Hooks & More Hooks.

Week 3: The Funnel

Here’s the intriguing point – you are 3 weeks in prior to you begin to develop the funnel (using ClickFunnels obviously). And in actual fact you are even given a template funnel (share funnel) to work with.

Once again that point is this training is not about simply how to develop a landing page, and what buttons to put where. It really has to do with building out the whole sales funnels.

So in this week you are taking the pieces from the first 2 weeks and building them into a digital representation. It ends up being a digitised sales procedure that leads your potential clients through your virtual shop. Here you will also be taught the core funnel method.

Todays missions are;.

  • Core Funnel Strategy.
  • Your Share Funnel.
  • The Squeeze Page.
  • The Sales Page & Order Form.
  • The OTO Page.
  • The Members Area.
  • Testing & Review.

Week 4: Traffic

The final week, and the one where you begin to see how you can bring traffic through your funnel you have actually developed. Your entire sales procedure and funnel isn’t worth much if no one is moving through it. It’s like attempting to sell something to an empty shop.

Here Russel and the team cover how you are going to get traffic, or prospective buyers to come into your funnel. The concept of natural (made) traffic versus paid traffic is talked about – so depending upon your favored approach and marketing spending plan you are covered.

Todays objectives are;.

  • The Three Types of Traffic.
  • The Dream 100.
  • Earn Your Way In.
  • Buy Your Way In.
  • Funnel Audibles.

Who Is The One Funnel Away Challenge For?

I ‘d like to merely state EVERYONE! That’s not rather real (but nearly) … If you are simply starting out in the online company world, then this course is a must. It will assist you understand the essentials that makes a good sales funnel – and you will actual have a working sales funnel by the end of it.  Online Marketing Course Syllabus

If you currently have a company, however it’s not quite at the 6 future earnings yet, then I ‘d highly recommend checking it out. The ideas covered and taught will definitely enhance your business sales procedure.

If you are brand-spanking new to online service, and never had any training, have not begun offering anything, then this course will be a bit of a challenge. That does not imply you should not do it – but feel in one’s bones that you will feel like you are consuming from a fire tube. It is more than most likely you will wish to repeat it again later, as soon as you have a bit more experience (which is a completely great technique).

Who Is The Challenge NOT For

I think there may be bigger problems you need to address initially if you are really struggling with the $100. Trying to construct a business originating from a frame of mind of deficiency is really hard – so get your cash circulation covered. And then be prepared to buy yourself – particularly when the training worth is so high.

To get the real value from the training you require the time to do the homework! If it’s on a badly developed (or chaotic) sales process, then you should stop that and do this challenge to iron it out.

Frequently Asked Questions

Does the Challenge work for any niche?

Yes it does. In reality this point is rammed house again and once again by Steve in his coaching. It does not matter what specific niche you are in, or the item you are offering, the principles all work – “It’s not about the product” Steve yells!

Is there a cash back ensure?

Yes. Something that makes the majority of people feel a little more comfy is if there is some type of guarantee on the quality of the item. Here there definitely is, with a complete cash back guarantee if the challenge and training does not fulfill your expectations (as unlikely as that is). You just need to return the physical pack you got.

Do I Need Any Previous Experience or Skills?

Nope. Having a little understanding in online service and what it indicates does not injured. This challenge is created even for a brand name novice.

What If I Don’t Have A Product Yet?

No problems. As Steve keeps saying, it’s not about the product. You can use what you learn to offer anything online – and will get a host of examples and ideas to get you started. You might even pick to be an affiliate for ClickFunnels and develop a funnel around that.

Is the a Support Community?

Yes. Each brand-new challenge has a different Facebook group so that you have a group of people you are going through the challenge with. ClickFunnels also has a variety of support system likewise on Facebook you can sign up with for larger support as your business grows.

What If I miss out on the Live Training?

Whatever is taped for you, consisting of the live training sessions through the week. If you miss anything you can go back a listen/watch the recordings. There is usually a catch-up day each week, which is a good time to enjoy anything you might have missed out on, or review something you may not have comprehended the very first time.

Summary

The One Funnel Away Challenge really is among those special pieces of education that really provides. My experience has actually been that ‘sales’ is often a ‘filthy’ word, and is something that many people avoid. Without sales nearly all organisations merely can’t exist.

If you are in company and want to offer something online, then the One Funnel Away Challenge is for you! Especially if you are brand-new to online business, or your service is still building and you are yet to strike the 6 figure mark.

The value in the training deserves method more than the $100 price tag. And then when you think about the bonus offer material you get, it becomes a must.

I can’t recommend taking this challenge enough. It will make you entirely change the method you have actually been looking at online selling, and significantly leave you with something tangible – a working online sales funnel!  Online Marketing Course Syllabus