Online Marketing Basics Course – Why I Loved The OFA Challenge!

One Funnel Away Challenge

The One Funnel Away Challenge is the current signature training program from ClickFunnels.  Online Marketing Basics Course

I really seemed like stating “The ClickFunnels One Funnel Away Challenge = Just Do It!!!!” – shortest post ever! When you have actually checked this blog out you will see how much worth there really is in doing the challenge, and hopefully.

I truly do not believe individuals understand the benefits of the challenge – otherwise they would have already done it. If you are beginning an online service, or have a service that is not yet at the six figure mark, then this challenge is vital training to super-charge your organisation.

The One Funnel Away Challenge takes you through the actions in developing a successful sales funnel. It teaches you the various elements that comprise a sales funnel and most significantly has you build one yourself. So you finish the training challenge with your own working sales funnel tailored around your company.

I think you will see from everything below, there is a lot that is taken into the One Funnel Away Challenge training program – the worth is truly rather remarkable.

What Is The One Funnel Away Challenge?

The One Funnel Away Challenge is actually a training program, designed to assist you build a successful sales funnel for your business. Now this is not just merely cranking out a couple of web-pages or landing pages. It is the production of all the elements around an effective, leading performing sales funnel.

The program is so detailed, that I understand of many individuals that go through it numerous times. If they have a brand-new funnel they are assembling, they choose to go through the training once again, to make certain they have actually covered everything correctly.

The training is stated to cover 4 weeks, however truly it is more like 5-6 weeks. There is a pre-training week, that focuses completely on getting you in the best mindset. This is quite essential, provided there is a lot that will be covered, you will require to have your believing clear to keep the momentum up.

The core of the training roles out over the next 4 weeks, with key styles or subjects weekly. The day-to-day training sessions then build upon each subject, with everyday actions left as ‘homework’. Key areas covered consist of;

  • Creating a tempting item deal
  • Psychology of sales
  • The significance of stories in the selling procedure
  • What hooks a potential consumer
  • Building an effective sales funnel
  • Creating a ‘Value Ladder’ and Offer Stack
  • And a lot more …

This is a crucial point – this is not a passive training course. To get the most out of it you will be required to do homework almost daily! Then how else will you end up with a working sales funnel if you’re not constructing it out as you go.

Online Marketing Basics Course OFA Challenge

The challenge initially started as a ‘live’ occasion, with parts of coaching provided through Facebook lives. So it didn’t run that typically. Due to the success of the training, both in number of students and the success stories that are coming out, the training is now run over 2 week.

Components that were live are now previous lives that have been recorded since of that. But to be honest I didn’t feel that anything was lost from this. The reality that it had been live implied that individuals were asking questions – much of which were in line with what I was questioning.

The last thing to keep in mind is that it is a “challenge” – meaning there is a time frame. In general, it is so simple to postpone jobs to tomorrow, and after that question why we don’t make excellent progress. By setting this as a challenge it drives that competitive part of us to want to be successful.

As the challenge begins to wane you become more happy with what you have attained, and can’t wait on everything to go live. When other individuals are beginning to publish in the Facebook group their success and sales coming through, particularly!

Oh, and if you have not figured it out yet, the whole challenge draws from the Mission Impossible style, which is a cool touch. But I hope you like the initial style, as you’re going to hear it a lot!

So How Much Does It Cost?  {OFTraining1}

The basic response is $100 – which is simply amazing value. There are courses out there that charge 10 times or more this quantity and do not come close to the value got. At $100 it’s like a no-brainer. Online Marketing Basics Course

If you can’t pay for the $100 to invest in your education, particularly with a program like this, then to be honest I think you will struggle in your business.

One Funnel Away Challenge Cost

This $100 will save you more time and dollars later on, so it ought to end up being a really easy decision.

The other cost, obviously, is your time. You will require to dedicate a minimum of one hour daily to make keep up. The training does move quickly, given how much is covered. So if you do not stay up to date with enjoying the coaching sessions and completing your tasks, then you will struggle.

The time aspect will often be much more difficult than the $100. Like I said it will end up being obvious why the $100 is terrific worth – however lots of people will fight with the time aspect. If you truly desire your organisation to begin cranking then you simply need to make the time!

What Do You Get With The Challenge?

When you signup to the training you now have the choice of choosing a 100% digital package, or the standard training pack. The digital variation is just that, all the aspects noted below are merely offered for download online. With the the basic pack you will require to cover shipping (

If this is your very first time doing the challenge, then I strongly recommend getting the physical pack. Not simply so you get your hands on the goodies, but there is something about having a physical workbook to scribble notes in for future referral.

What is included in the challenge?

One Funnel Away Value Stack

Online Marketing Basics Course}

The Training Portal – All the training is offered online through a devoted training site. It keeps you grounded, and makes sure you take the time to complete each day’s tasks, rather than skip ahead and leave the challenge half finished.

The Challenge Workbook – You get a spiral bound workbook covering the training material. This lays out each mission including the crucial elements covered, inspect list of tasks you need to finish and locations for you to make your own notes. Every day is also available for download as a soft copy – but there is something to be said about scribbling your notes in a dedicated workbook as you are learning.

MP3 Player – This holds all the lessons taped for you all set to go. It offers an easy method to listen and digest the training “objectives” in any idle time you might have (on the commute to work for example).

Devoted Facebook Group – Each new challenge has a dedicated Facebook group, which is very powerful. Notably this is the group of individuals who are going through the training precisely like you are.

Rewards

There are a variety of benefits that are offered in addition to the basic One Funnel Away training. The 2 crucial items are;

30 Days Summit

ClickFunnels 30 Days Summit
30 Days Summit

The 30 Days Summit is built on the idea of a basic question; if you lost everything what would you do in the next 30 days to develop back your business (knowing what you understand now)? You might easily copy simply one technique, and be well on your method to your first online business.

Affiliate Bootcamp

ClickFunnels Affiliate Bootcamp
Affiliate Bootcamp

The Affiliate Bootcamp is planned to be the starting point for anyone who is brand name brand-new to online marketing, and wishes to be an affiliate marketer. It is a video series of 15 digital entrepreneurs, each giving their actions they would utilize to develop an affiliate organisation from scratch. Each individual has been extremely successful in their picked niche, and share quite freely the important things they learnt that helped accomplish that success.

All of these are available through the One Funnel Away Challenge training site. You are offered life time access to the bonus offers by going through the challenge. Once again the value in these rewards alone make the $100 appear absurd.

The Coaches

The Challenge education and training sessions is provided by Russell Brunson, Steve Larsen and Julie Stoian. As you will see below, there is definitely no lack of skills and talent in the coaches.

Russell Brunson

Russell Brunson
Russell Brunson

Russell Brunson is the “Leader” of the challenge, who sets the scene and introduces the essential subjects every day.

Russell is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, a minimum of in the online world. The concept of sales funnels has been around since there were sales people (forever!), but that is the power of marketing a message – it becomes your own. And Russel has managed to do that.

Russell has actually composed numerous books which are amazing worth each on their own.

Russell constructed the ClickFunnels platform on the principle of making sales funnels basic. And this appears to be his method to whatever. How can you take an intricate task or idea and make it basic. How do you simplify to simple components that can be performed on and after that repeated to scale.

Russell’s style is likewise very easy to listen to, making his training sessions really pleasurable!

Steve Larsen

Steve Larson
Steve Larson

Steve Larson is like the drill sergeant of the training. He is the one that turns up each day to hammer home the ideas Russel presented.

Steve actually understands his stuff and used to be the Lead Funnel Builder at ClickFunnels, developing hundreds in not countless funnels. He decided to proceed and create his own agency mentor and building sales funnels for others. Steve has his own podcast, Sales Funnel Radio, where he just shares his journey and what he has actually learnt in his entrepreneurial organisation.

Oh, and a work of caution … which your head phones when Steve comes on … you’ll see what I mean.

Julie Stoian

Julie Stoain
Julie Stoian

Julie Stoian is like the ‘excellent police’ to Steves ‘bad police officer’ and hangs around detailing more of the specifics behind the tasks. Julie shows us more of the “how” you go about doing something. This includes on-screen demo’s how you set somethings up action by action.

Once again, Julie is a really successful entrepreneur in her own. She began utilizing ClickFunnels as a core part of her business and had so much success Russel asked her to join his team. , if you follow Juiie on social media you will see she invests a lot of time teaching how to balance the life of an entrepreneur with house life.

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Live Coaches

In addition to the main three coaches, there are likewise live coaches assigned to each challenge associate. These coaches have actually been successful building out sales funnels in their businesses, and hold live training sessions through-out the week.

Importantly you get any answers you may have looked at and addressed in genuine time (not simply recordings). The coaches lie in different part of the world, so the live sessions are offered at affordable times for everybody.

What is covered in the Training.

The one thing that stands apart with the One Funnel Away Challenge is how structured it all is. A lot thought has gone through how it has been put together and every effort made to get you engaged right from the start. Each “mission” develops on the last, as does every week – all developing to your sales funnels being completed with the crucial elements.

The challenge topics and training are broken down as follows.

One Funnel Away Challeneg Process

Online Marketing Basics Course

Pre-training: Belief

Russel kicks things off by working hard on our beliefs. You actually also need to keep your eyes open, as a number of sales techniques are shown – they’re not introduced as such, however they are extremely much there.

You are presented to “the ideal webinar” script, which is a whole sales funnel by itself. I think it is to get your ideas in the right circulation for what is to come. Weeks of sales procedure is compressed into 90 mins, and its remarkable to enjoy Russel unpack it.

This weeks missions are;.

  • You Must Believe.
  • Failure & What it Teaches Us.
  • The Who Not The How.
  • 10x Secrets.
  • Ladyboss Did it … So Can You!

Week 1: Hook, Story, Offer

This is the very first week, which focuses on what your offer really is. What are you offering and why? You are presented to the principle of “stacking” your offer so that the worth far out-weighs the expense. You start to develop out your offer and the ‘assets’ you will consist of in your ‘stack’.

The concept is, if your offer suffices, and compelling enough, it will offset any mistakes made later on. Really little can fix a bad offer.

Todays missions are;.

  • Offer Hacking.
  • The Greatest Showman.
  • Offer Sequencing.
  • eCovers and Offer Assets.
  • Create!

Week 2: Hooks & Stories

It’s all about the story! Russel really is a master story teller, and today he shares his secrets and has us working on our own stories to take advantage of. You truly go into your story (what got you here), and how you can utilize it to both build rapport and ‘hook’ potential consumers.

There is also an enormous push for you to begin releasing your own material – which I am a big believer of! However do not freak out – this is where Steve truly assists us comprehend why, and how we can make it a little much easier than it sounds.

This weeks missions are;.

  • Publishing.
  • Epiphany Bridge.
  • Your Origin Story.
  • Hooks, Hooks & More Hooks.

Week 3: The Funnel

Here’s the fascinating point – you are 3 weeks in prior to you start to construct the funnel (utilizing ClickFunnels of course). And in actual fact you are even given a template funnel (share funnel) to deal with.

Once again that point is this training is not about just how to build a landing page, and what buttons to put where. It truly has to do with constructing out the entire sales funnels.

So in this week you are taking the pieces from the very first 2 weeks and developing them into a digital representation. It ends up being a digitised sales procedure that leads your prospective consumers through your virtual store. Here you will also be taught the core funnel technique.

Todays objectives are;.

  • Core Funnel Strategy.
  • Your Share Funnel.
  • The Squeeze Page.
  • The Sales Page & Order Form.
  • The OTO Page.
  • The Members Area.
  • Testing & Review.

Week 4: Traffic

The final week, and the one where you start to see how you can bring traffic through your funnel you have actually created. Your whole sales procedure and funnel isn’t worth much if no one is moving through it. It’s like attempting to sell something to an empty store.

Here Russel and the team cover how you are going to get traffic, or prospective purchasers to come into your funnel. The concept of natural (made) traffic versus paid traffic is discussed – so depending on your favored method and marketing spending plan you are covered.

This weeks missions are;.

  • The Three Types of Traffic.
  • The Dream 100.
  • Earn Your Way In.
  • Buy Your Way In.
  • Funnel Audibles.

Who Is The One Funnel Away Challenge For?

I ‘d like to simply state EVERYONE! But that’s not rather true (however almost) … If you are simply starting in the online business world, then this course is a must. It will help you understand the basics that makes an excellent sales funnel – and you will real have a working sales funnel by the end of it.  Online Marketing Basics Course

If you currently have a service, however it’s not quite at the 6 future earnings yet, then I ‘d strongly recommend examining it out. The concepts taught and covered will definitely improve your company sales procedure.

If you are brand-spanking new to online business, and never ever had any training, haven’t begun selling anything at all, then this course will be a little bit of a challenge. That doesn’t mean you should not do it – however just understand that you will seem like you are drinking from a fire pipe. It is more than likely you will wish to duplicate it once again later on, once you have a bit more experience (which is a perfectly great method).

Who Is The Challenge NOT For

If you are really struggling with the $100, then I think there may be larger concerns you require to deal with. Attempting to develop a company coming from a frame of mind of scarcity is actually tough – so get your capital covered. And then be prepared to purchase yourself – particularly when the training value is so high.

To get the real value from the training you need the time to do the homework! If it’s on a poorly created (or chaotic) sales procedure, then you need to stop that and do this challenge to iron it out.

Frequently Asked Questions

Does the Challenge work for any niche?

Yes it does. This point is rammed house again and once again by Steve in his coaching. It doesn’t matter what niche you are in, or the product you are selling, the concepts all work – “It’s not about the product” Steve screams!

Exists a money back guarantee?

Something that makes a lot of individuals feel a little more comfortable is if there is some form of assurance on the quality of the item. Here there definitely is, with a complete cash back ensure if the challenge and training does not meet your expectations (as unlikely as that is).

Do I Need Any Previous Experience or Skills?

Nope. Having a little knowledge in online company and what it indicates doesn’t harmed. This challenge is designed even for a brand name novice.

What If I Don’t Have A Product?

You can use what you learn to offer anything online – and will receive a host of examples and concepts to get you started. You might even pick to be an affiliate for ClickFunnels and develop a funnel around that.

Is the a Support Community?

Yes. Each brand-new challenge has a different Facebook group so that you have a team of individuals you are going through the challenge with. ClickFunnels likewise has a number of support groups also on Facebook you can join for broader assistance as your business grows.

What If I miss the Live Training?

Everything is taped for you, consisting of the live coaching sessions through the week. If you miss out on anything you can go back a listen/watch the recordings. There is normally a catch-up day each week, which is a good time to see anything you may have missed, or review something you might not have understood the very first time.

Conclusion

The One Funnel Away Challenge really is one of those unique pieces of education that really delivers. My experience has actually been that ‘sales’ is frequently a ‘dirty’ word, and is something that many individuals shy away from. Nevertheless, without sales almost all organisations simply can’t exist.

If you are in organisation and desire to sell something online, then the One Funnel Away Challenge is for you! Especially if you are new to online organisation, or your company is still developing and you are yet to hit the six figure mark.

The worth in the training is worth method more than the $100 cost. And then when you consider the reward product you receive, it ends up being a must.

I can’t recommend taking this challenge enough. It will make you entirely change the method you have actually been taking a look at online selling, and significantly leave you with something tangible – a working online sales funnel!  Online Marketing Basics Course