Marketing Traffic System – Russell Brunson’s New Book Revealed!

Traffic Secrets Book & Course

The Online Marketing world is a buzz … Russell Brunson will launch his new book Traffic SecretsMarketing Traffic System

Writing a review about a book that has not been released is a little difficult – but what is necessary to understand is the background of Traffic Secrets.

Marketing Traffic System Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has actually developed into the new Russell Brunson book about to be launched.

Most significantly, why should you care? After all, isn’t this just another marketing book by a so called internet guru to earn money?

If understand anything about Russell Brunson, and if you don’t I hope this post alters that, you will understand that Russell never ever does anything unless it adds a huge amount of worth to the reader. His whole marketing and sales viewpoint is how can he stack the value in favour of the buyer – which is a really refreshing view.

But more significantly he is now speaking about the subject which must be at the heart of all business. How do you get traffic, possible customers, to your business?

Let’s discover.

What Is “Traffic” and Why Is It So Crucial?

There are lots of factors why a company may not make it through – but by far one of the most significant is an absence of traffic! With no paying clients, or traffic, you simply don’t have an organisation.

And yet it is among the areas that is both over-looked, and hard to specify. I believe it is because it is a hard topic, so lots of entrepreneur just disregard it. They take the “construct it and they will come” approach – which plainly does not work.

It does seem crazy that with all the “traffic” on the web why isn’t every online service crushing it! Daily there is close to $7 billion exchanged with individuals buying services and products online – in every specific niche imaginable. Yet for a lot of online organisations they feel like they are in the middle of the desert – not swimming in the limitless ocean of paying client traffic.

Why is that the case?

Why do some online business owners and company make it look so basic and appear to have an unlimited supply of traffic? Most remain stuck and having a hard time?. Marketing Traffic System

That is the Secret of Traffic in a sales funnel. That is why it is so important and fundamental to an organisation success, and why everyone in company should be investing in education around this topic.

Now there are a huge number of possible traffic sources for your organisation on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be easy? That is not the case otherwise everyone would have cracked it.

Let’s state that you have actually discovered a traffic source and your business is doing terrific. What would occur if that source was shut down – or more most likely Zuckerberg chooses he’s had enough of other’s making excessive cash and increases the expense of advertising by x10. What would you do then?

That is why you need to comprehend traffic at a detailed level. See once you comprehend it, how it works and where you can get it (from multiple sources), you get rid of the shackles. You are now in control of your service and totally free to take it anywhere you want.

So Who Is Russel Brunson Marketing Traffic System

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has written numerous books which are unbelievable worth each on their own. I highly recommend you include it to your todo list if you have not read them!

Russel developed the ClickFunnels platform on the concept of making sales funnels simple. And this seems his method to whatever. How can you take a complicated task or idea and make it simple. How do you break it down to simple elements that can be executed on and after that duplicated to scale.

It is typically said that there is absolutely nothing brand-new – which the more things alter, the more they remain the same. This holds true with a number of Russell’s products.

You see much of what Russell sells are in fact ideas and concepts that somebody else created. Does this mean that he “stole” the ideas – no I don’t think so, as he ALWAYS gives credit to where the concept originated from.

Russell has remained a trainee – which is definitely the very best way to be. In any discipline he has set his mind to, he has made certain he studies it in information, surrounds himself with amazing coaches, and becomes a master of it. In doing so he will pick up crucial concepts.

Russell is likewise a remarkable story teller. He has an incredible capability to take concepts that might be difficult to grasp, and retell them in an easy, easy to understand manner. This is a real present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are stayed with where you have a solution for them.

The SOS series truly originated from Andre Chaperon, who Russell does in fact give the credit and point out. But his method of retelling what the SOS series is, and how you can utilize it, now has his name mostly related to it.

But it is more than that. Russell is deep in the trenches as a web marketer. He has done it difficult and suffered lots of numerous set-backs and failures. So when he takes an idea and retells it – he does it from a place of understanding how it works in the genuine world. The advice and experience he wraps around the concept is valuable.

So what does this imply?

I believe it indicates that almost anything Russell has a hand in producing is of the greatest value. He takes the finest of the finest and replays it to us in a way that we can understand and carry out into our service.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly different background than the majority of Russell’s other products.  Marketing Traffic System

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item developed by John Reese, the legendary online marketer who as soon as made $1 million dollars in 18 hours. John was building an online service back when many of us barely knew what the Internet even was!

The product that John was selling to break that “4-minute mile” milestone was… Traffic Secrets!

John quickly ended up being famous, at least in the reasonably little tight internet marketing circle – as it was at that time. And he became someone Russell appreciated, and followed closely.

The genuine fascinating part of the story is that several years later Russell still saw the huge value in the traffic secrets course – and he managed to encourage John to sell it to him … for another cool $1 million dollars!

As Russel constantly does, he took something already offering, and turned it on it’s head. Rather of continuing to offer it as a stand alone product, it became an upsell to his other products. He found a method to use it to develop even more worth in his sales funnels … in common Russell fashion.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – however with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for top ClickFunnel’s affiliates), and the initial feedback has been incredible.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in specific how to inform your story. Traffic Secrets now provides the final piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are generally readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first launched back in 2015.

DotCom Secrets Book

The book was launched at a time when many so called master’s were attempting to keep everything about online success a secret. But in common Russell Brunson style, he released all the secrets available for anyone who made the effort to check out and comprehend the book.

It includes a detailed actionable blueprint for any who is brand-new to online marketing.

A few of the principles covered include;

  • The Value Ladder; how to build increasing value in your sales procedure to improve your item sell price.
  • How to discover your dream consumers; how to turn prospective customers into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your perfect clients so they want to hear what you are promoting.
  • The well-known Soap Opera Sequence; How to hook your potential consumers and have them excitedly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and best use one.

This book has actually been called “life-altering” by many individuals, consisting of the similarity Steve Larson, who has actually gone on to create his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a need to check out book for any business owner – specifically if you plan to develop an online organisation. It shares the secrets around producing a local following of fans who will end up being repeat purchasers of your items.

Expert Secrets Book

A few of the core ideas covered include;

  • Creating your mass motion; Building on the principle f an appealing character, how do you start to get your message out in the proper way to bring in people.
  • Creating belief; How to develop a belief in people that they can achieve the result you are selling. A lot of people are merely stuck, and that is why they haven’t bought yet – so this procedures gets them moving.
  • Hero’s Journey; The art of narrating, that both attracts, then engages the audience taking them on a journey. The destination naturally is the point where they realise they absolutely require the item you are promoting.
  • Selling with Authenticity; This is making certain that the worth your customer is getting is much higher than the amount they spend for it.

In many ways this book is a script for how Russell has actually discovered to market and sell over numerous years online. It is the very same procedure and tools he utilizes everyday in his company to make it the big success that it is.  Marketing Traffic System

Traffic Secret Course Review

While we are all awaiting the brand-new Traffic Secret’s Book to be launched, I though I ‘d give a quick run down on the existing Traffic Secret’s course. As I’ve mentioned the essential themes and topics will be drawn from this original course – so it’s a great location to start.

The original John Reese Traffic Secrets course is extremely comprehensive – with 24 quite comprehensive modules! So let’s take a glance what is covered in every one.

Traffic Secrets Course

You need to keep in mind this is John’s course, so it’s John that is really the one providing the topics.

Module 1 – The Foundation: This is the structure of the course and introduces to basic ideas that will be constructed on. These consist of domain, branding and target audience. If your are a rookie to online marketing this very first module is so essential to begin that mild intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to learn about finding your target audience, including where they hang out, the keywords to find them and the advertisement copy that they will react to. You also find out about the very best traffic sources so you don’t squander time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is easily overlooked. It’s one thing to get traffic to your organisation, however if your copy is bad, they will recuperate out once again – quicker than a seagull going after a chip! This is more of an intro to copywriting. You are best to take a look at Jim Edwards book, Copywriting Secrets for a deeper check out copywriting.

Module 4 – Keyword Science: Now this is a very important subject, and one near to my heart as I love using SEO as a crucial traffic source in my service. Do this part right and you have endless totally free traffic for years. You will find out the basics of keyword research study, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important asset and traffic source, and you’ll need to discover how to grow it and likewise take care of it as it grows. This module teaches tested email marketing methods and methods that work. You’ll discover how to automate email projects and generate traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you don’t pay for it until there is a sale! It’s called affiliate marketing – where you produce your own affiliate program around your items. If done right the process is simple. Start an affiliate program, recruit affiliates to promote for your company and wait on sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains unbelievable tactics that you can use to generate traffic by means of e-commerce. You will discover how you can use Amazon’s item marketing API to improve the trustworthiness of your own e-commerce site.

Module 8 – Traffic Formulas: This is a really essential module as it teaches you the fundamental theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the three core ways to grow a company consisting of, lower your expense per visitor, boost traffic volume and raise your average invest per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll discover precisely how to buy media Ads and sponsorships. John also reveals you how to get your Ads running throughout significant news websites like CNN, Fox News, and ESPN. And, you’ll find out proven methods for running all sorts of advertisements like banner ads, sponsorships, text ads etc.

Module 10 – Google Adwords: This is the longest module in the course, provided the depth covered. It contains over two dozen private lessons on how to leverage the Google Ads platform to drive traffic to your website. It covers whatever from high scoring landing pages, optimise advertisement copy and making use of tactical keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now neglected. Podcasts can and still do drive a huge amount of traffic to your site. This module shows you what you need to get begun, including how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of individuals daily. Picture if you had an app people were using, that might drive traffic to your organisation! You’ll find out how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, but focused specifically on software application and widgets throughout platforms. The crucial idea is to use it as a lead magnet to increase your email list and create leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to learn about Facebook ads. Marketing on the Facebook platform is tricky, and while this module does cover all the basics, if it is something you are eager to master, you will probably require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a prospective consumer, who visited your site without buying? That is what you are taught here – how you retarget people who have actually pertained to your website, however not yet bought. If you are using paid marketing to get them there in the very first location, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your deal into worldwide markets, consisting of different languages. Often there are untapped markets merely due to the fact t that they do not speak English. Equate your offer into their language and you have a massive traffic source.

Module 17 – Social Media Strategy: This is the foundation of most internet marketing. It has ended up being the significant source of traffic and leads for the majority of online company owner. Here John strolls you through the significant social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your website visitors into lead magnets themselves to deliver other warm traffic. Particularly you find out strategies like leveraging Facebook shares and likes, and integrating different social media accounts for cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is without a doubt my favourite method! John covers the essential principles such as on and off-page SEO. While some of the tools gone over are a little outdated, the strategies have truly stayed the exact same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can produce quality content that will rank in the search engines and offer worth to your audience. If this isn’t your thing, you are likewise revealed how to contract out the writing aspect.

Module 21 – Content Curation Methods: How do you lawfully take advantage of other individuals’s content? Well this module shows you how, consisting of concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second biggest search engine (behind Google), it stands to reason it needs to be such a high traffic source for any company. That and the reality that it is in fact owned by Google indicates it is a platform that all business ought to be leveraging in some way for traffic.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is extremely important to spread your danger throughout other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that understanding it would be super simple to end up being overloaded and sidetracked. {So a well laid-out a master strategy to assist you remain focused and organised is actually important.

Phew that is a lot! It truly is fantastic worth when you break it down across all the module. Anybody of these modules would blow away the training programs appearing by “experts” who have only been around for a couple of months!  Marketing Traffic System

Just How Much Does Traffic Secrets Cost?

Right now we are still waiting to learn the last pricing for the Traffic Secrets book. While it appears like it will be readily available from book resellers (like Amazon), it will be at a premium provided the material.

As typical it looks like Russel and the team will be releasing the book online complimentary, plus the expense of shipping. There are also rumours that there will be a box set of all 3 “secrets” books – which is some special!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the private modules. Presently there is no method to purchase the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only available as part of a package or an upsell from among the other ClickFunnel’s items.

Most likely the easiest and most cost reliable way to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you haven’t taken the challenge yet, then what are you believing???!!! It is one of the very best training programs for anyone trying to cover their head around online marketing in general. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is typically readily available for $297 as an upsell to the OFA obstacle. This actually is incredible value for what you get, and is an excellent compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Obviously there are pros, and cons, with the course that people have found.

What People Like About The Course?

Explore the whole world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get in-depth, actionable internet marketing suggestions from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for offer substantial value.

What People Don’t Like So Much?

Some information and tools discussed in the course are a bit out-dated and need to be refreshed. It is expected that will be fixed in Russell’s brand-new book.
The module on copywriting is a little light – given how essential this subject is.
You can’t buy the Traffic Secrets course just. It is just offered as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post ended up so long!  Marketing Traffic System

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Marketing Traffic System - Traffic Secrets Book

In general, the Traffic Secrets course may be the most comprehensive course on traffic generation and acquisition ever produced. This is why Russell saw worth in purchasing it for $1 million dollars years after it was very first released.

While it’s not ideal it is one of the fastest ways to find out about the lots of different traffic sources available on the web. It is of enormous worth for any company owner or business owner wanting to develop and increase their online traffic.

Based on Russell’s previous books, and his value driven method, I can only presume that the new Traffic Secrets book will be fantastic.