Know Website Traffic – Russell Brunson’s New Book Revealed!

Traffic Secrets Book & Course

The Online Internet Marketing world is a buzz … Russell Brunson is about to launch his brand-new book Traffic SecretsKnow Website Traffic

Composing a review about a book that has not been released is a little challenging – but what is necessary to comprehend is the background of Traffic Secrets.

Know Website Traffic Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has developed into the new Russell Brunson book about to be launched.

Most notably, why should you care? Isn’t this simply another marketing book by a so called internet guru to make money?

If understand anything about Russell Brunson, and if you do not I hope this post alters that, you will know that Russell never does anything unless it includes a big amount of value to the reader. His whole marketing and sales viewpoint is how can he stack the worth in favour of the purchaser – which is an actually revitalizing view.

But more importantly he is now discussing the subject which must be at the heart of all organisation. How do you get traffic, possible customers, to your business?

Let’s discover.

What Is “Traffic” and Why Is It So Essential?

There are numerous factors why a business might not survive – but by far among the greatest is an absence of traffic! Without any paying clients, or traffic, you simply don’t have a company.

And yet it is one of the areas that is both over-looked, and difficult to specify. I think it is due to the fact that it is a tough topic, a lot of entrepreneur just neglect it. They take the “construct it and they will come” method – which plainly does not work.

It does seem crazy that with all the “traffic” on the internet why isn’t every online business squashing it! Daily there is close to $7 billion exchanged with people buying services and products online – in every specific niche you can possibly imagine. For many online organisations they feel like they are in the middle of the desert – not swimming in the unlimited ocean of paying customer traffic.

Why is that the case?

Why do some online business owners and company make it look so basic and appear to have an endless supply of traffic? But the majority of stay stuck and struggling?. Know Website Traffic

That is the Secret of Traffic in a sales funnel. That is why it is so important and basic to an organisation success, and why everybody in organisation need to be investing in education around this subject.

Now there are a huge number of possible traffic sources for your service on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. Tapping into one of these should be simple? That is not the case otherwise everyone would have split it.

Also, let’s state that you have actually found a traffic source and your business is doing fantastic. What would happen if that source was closed down – or most likely Zuckerberg decides he’s had enough of other’s making too much money and increases the expense of marketing by x10. What would you do then?

That is why you require to understand traffic at a comprehensive level. See once you comprehend it, how it works and where you can get it (from several sources), you get rid of the shackles. You are now in control of your service and totally free to take it anywhere you desire.

Who Is Russel Brunson Know Website Traffic

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has actually composed numerous books which are incredible worth each by themselves. If you have not read them, then I highly suggest you include it to your todo list!

Russel constructed the ClickFunnels platform on the concept of making sales funnels basic. And this seems his technique to everything. How can you take a complicated task or concept and make it simple. How do you break it down to easy components that can be carried out on and after that repeated to scale.

It is frequently said that there is absolutely nothing brand-new – and that the more things alter, the more they remain the same. This is the case with a lot of Russell’s products.

You see much of what Russell offers are in fact ideas and principles that somebody else produced. Does this mean that he “took” the concepts – no I do not think so, as he ALWAYS provides credit to where the concept originated from.

Russell has actually stayed a student – which is definitely the best method to be. In any discipline he has actually set his mind to, he has actually ensured he studies it in detail, surrounds himself with fantastic mentors, and becomes a master of it. In doing so he will pick up essential concepts.

Russell is likewise a remarkable story teller. He has an unbelievable capability to take ideas that may be tricky to comprehend, and retell them in a simple, simple to comprehend manner. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a method to craft your email sequence to take the reader on a journey – moving them from where they are stuck to where you have a solution for them.

The SOS series actually came from Andre Chaperon, who Russell does actually offer the credit and mention. However his way of retelling what the SOS series is, and how you can utilize it, now has his name mostly connected with it.

Russell is deep in the trenches as an internet marketer. When he takes a concept and retells it – he does it from a location of knowing how it works in the genuine world.

What does this indicate?

I think it indicates that practically anything Russell has a hand in producing is of the greatest worth. He takes the very best of the very best and replays it to us in such a way that we can carry out and understand into our company.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat different background than many of Russell’s other items.  Know Website Traffic

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item developed by John Reese, the famous online marketer who when made $1 million dollars in 18 hours. John was developing an online service back when the majority of us barely understood what the Internet even was!

The item that John was offering to break that “4-minute mile” milestone was… Traffic Secrets!

John quickly ended up being popular, at least in the fairly little tight web marketing circle – as it was at that time. And he ended up being somebody Russell looked up to, and followed carefully.

The genuine remarkable part of the story is that several years later Russell still saw the big worth in the traffic secrets course – and he managed to encourage John to sell it to him … for another cool $1 million dollars!

As Russel constantly does, he took something already offering, and turned it on it’s head. So instead of continuing to offer it as a stand alone item, it ended up being an upsell to his other items. He discovered a method to utilize it to create even more worth in his sales funnels … in common Russell style.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – however with his own “Russell” spin and experience thrown in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies already in the wild (some early release copies for top ClickFunnel’s affiliates), and the preliminary feedback has been incredible.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now delivers the final piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are usually available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first released back in 2015.

DotCom Secrets Book

The book was launched at a time when numerous so called master’s were attempting to keep whatever about online success a trick. However in typical Russell Brunson design, he released all the secrets offered for anybody who made the effort to read and understand the book.

It contains a detailed actionable plan for any who is new to online marketing.

A few of the ideas covered consist of;

  • The Value Ladder; how to build increasing value in your sales process to enhance your item sell price.
  • How to find your dream customers; how to turn prospective clients into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your perfect consumers so they wish to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your potential customers and have them excitedly awaiting your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and finest usage one.

This book has been called “life-changing” by a lot of individuals, including the likes of Steve Larson, who has gone on to create his on multi-million dollar online company.

Expert Secrets

To me, Expert Secrets is a must check out book for any business owner – especially if you prepare to build an online company. It shares the secrets around developing a local following of fans who will become repeat purchasers of your items.

Expert Secrets Book

Some of the core concepts covered consist of;

  • Creating your mass motion; Building on the idea f an attractive character, how do you start to get your message out in properly to draw in individuals.
  • Creating belief; How to create a belief in individuals that they can achieve the outcome you are selling. The majority of people are simply stuck, and that is why they have not purchased yet – so this processes gets them moving.
  • Hero’s Journey; The art of narrating, that both draws in, then engages the audience taking them on a journey. The destination naturally is the point where they understand they definitely require the item you are promoting.
  • Selling with Authenticity; This is ensuring that the worth your client is getting is much greater than the amount they spend for it.

In many ways this book is a script for how Russell has actually learnt to market and offer over numerous years online. It is the exact same procedure and tools he uses everyday in his service to make it the huge success that it is.  Know Website Traffic

Traffic Secret Course Review

While we are all waiting on the new Traffic Secret’s Book to be released, I though I ‘d give a quick run down on the existing Traffic Secret’s course. As I’ve pointed out the essential styles and topics will be taken from this initial course – so it’s an excellent place to begin.

The initial John Reese Traffic Secrets course is incredibly in-depth – with 24 quite detailed modules! So let’s take a fast look what is covered in every one.

Traffic Secrets Course

You require to bear in mind this is John’s course, so it’s John that is in fact the one providing the topics.

Module 1 – The Foundation: This is the foundation of the course and presents to fundamental concepts that will be developed on. These consist of domain names, branding and target audience. If your are a novice to online marketing this very first module is so essential to start that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to learn about finding your target audience, including where they hang out, the keywords to discover them and the advertisement copy that they will react to. You also discover the finest traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is quickly overlooked. It’s one thing to get traffic to your business, but if your copy is bad, they will bounce back out again – quicker than a seagull chasing after a chip!

Module 4 – Keyword Science: Now this is a really crucial subject, and one near my heart as I enjoy utilizing SEO as a key traffic source in my service. Do this part right and you have unlimited totally free traffic for years. You will find out the fundamentals of keyword research study, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important asset and traffic source, and you’ll need to learn how to grow it and likewise take care of it as it grows. This module teaches tested email marketing tactics and techniques that work. You’ll discover how to automate email campaigns and create traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you don’t spend for it until there is a sale! It’s called affiliate marketing – where you develop your own affiliate program around your items. If done right the process is simple. Start an affiliate program, hire affiliates to promote for your service and await sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes extraordinary strategies that you can use to produce traffic through e-commerce. You will learn how you can utilize Amazon’s item advertising API to improve the trustworthiness of your own e-commerce website.

Module 8 – Traffic Formulas: This is a really essential module as it teaches you the basic theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the 3 core ways to grow a service including, lower your cost per visitor, boost traffic volume and raise your typical invest per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll find out exactly how to purchase media Ads and sponsorships. John also shows you how to get your Ads encountering significant news websites like CNN, Fox News, and ESPN. And, you’ll discover proven methods for running all sorts of ads like banner advertisements, sponsorships, text ads etc.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It includes over two lots private lessons on how to leverage the Google Ads platform to drive traffic to your website. It covers whatever from high scoring landing pages, optimise ad copy and making use of strategic keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now neglected. Podcasts can and still do drive a huge amount of traffic to your website. This module reveals you what you need to get begun, consisting of how you can outsource the whole thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of people daily. Imagine if you had an app individuals were utilizing, that could drive traffic to your business! You’ll discover how to get your mobile app made, utilize it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, however focused particularly on software application and widgets across platforms. The crucial concept is to use it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook advertisements. Advertising on the Facebook platform is challenging, and while this module does cover all the essentials, if it is something you are keen to master, you will probably need to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a prospective consumer, who visited your site without purchasing? That is what you are taught here – how you retarget individuals who have actually pertained to your site, however not yet bought. This is a must if you are utilizing paid advertising to get them there in the first location!

Module 16 – International Opportunities: This module teaches you how to take your deal into international markets, consisting of different languages. Frequently there are untapped markets merely due to the truth t that they do not speak English. Translate your offer into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the backbone of many online marketing. It has ended up being the significant source of traffic and leads for many online entrepreneur. Here John walks you through the significant social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your website visitors into lead magnets themselves to deliver other warm traffic. Particularly you discover techniques like leveraging Facebook likes and shares, and integrating different social networks accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my preferred technique! John covers the key principles such as on and off-page SEO. While some of the tools gone over are a little outdated, the techniques have actually really stayed the same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can develop quality content that will rank in the search engines and offer value to your audience. You are likewise demonstrated how to outsource the writing component if this isn’t your thing.

Module 21 – Content Curation Methods: How do you lawfully leverage other individuals’s material? Well this module reveals you how, including ideas like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second greatest search engine (behind Google), it stands to reason it needs to be such a high traffic source for any company. That and the reality that it is in fact owned by Google means it is a platform that all business ought to be leveraging somehow for traffic. How do you optimise your channel, keywords and content for Youtube? Learn in this module.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is really essential to spread your risk across other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that knowledge it would be incredibly simple to become overwhelmed and sidetracked. {So a well laid-out a master strategy to help you stay focused and arranged is really essential.

Phew that is a lot! It truly is remarkable worth when you simplify throughout all the module. Anybody of these modules would blow away the training programs appearing by “gurus” who have just been around for a few months!  Know Website Traffic

Just How Much Does Traffic Secrets Cost?

Now we are still waiting to find out the final pricing for the Traffic Secrets book. While it looks like it will be offered from book resellers (like Amazon), it will be at a premium offered the material.

However as normal it looks like Russel and the group will be releasing the book online complimentary, plus the expense of shipping. There are likewise rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the individual modules. Presently there is no chance to buy the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is just readily available as part of a package or an upsell from among the other ClickFunnel’s items.

Most likely the simplest and most cost efficient method to access the Traffic Secrets course is as an upsell to the One Funnel Away challenge. If you haven’t taken the challenge yet, then what are you believing???!!! It is one of the best training programs for anybody trying to wrap their head around online marketing in general. Inspect out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is normally offered for $297 as an upsell to the OFA difficulty. This really is amazing worth for what you get, and is a great compliment to the real OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Of course there are pros, and cons, with the course that individuals have actually discovered.

What People Like About The Course?

Explore the entire world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get detailed, actionable online marketing advice from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for offer substantial value.

What People Don’t Like So Much?

Some info and tools talked about in the course are a bit out-dated and require to be refreshed. But it is anticipated that will be repaired in Russell’s new book.
The module on copywriting is a little light – offered how crucial this subject is.
You can’t buy the Traffic Secrets course just. It is only readily available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post turned out so long!  Know Website Traffic

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Know Website Traffic - Traffic Secrets Book

Overall, the Traffic Secrets course may be the most thorough course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was very first launched.

While it’s not ideal it is among the fastest methods to find out about the many different traffic sources readily available on the internet. It is of massive worth for any company owner or business owner wanting to develop and increase their online traffic.

Based on Russell’s previous books, and his worth driven technique, I can just assume that the new Traffic Secrets book will be amazing.