Increase Your Website Traffic – Russell Brunson’s New Book Revealed!

Traffic Secrets Book & Course

The Online Marketing world is a buzz … Russell Brunson is about to release his brand-new book Traffic SecretsIncrease Your Website Traffic

Writing a review about a book that has not been released is a little challenging – however what is necessary to understand is the background of Traffic Secrets.

Increase Your Website Traffic Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has actually evolved into the new Russell Brunson book about to be introduced.

Most importantly, why should you care? After all, isn’t this simply another marketing book by a so called internet master to generate income?

If know anything about Russell Brunson, and if you do not I hope this post changes that, you will understand that Russell never does anything unless it includes a huge amount of worth to the reader. His whole marketing and sales approach is how can he stack the value in favour of the buyer – which is an actually revitalizing view.

But more significantly he is now talking about the topic which needs to be at the heart of all business. How do you get traffic, prospective customers, to your company?

Let’s find out.

What Is “Traffic” and Why Is It So Essential?

There are numerous reasons that a business might not survive – but by far one of the biggest is a lack of traffic! Without any paying clients, or traffic, you simply don’t have an organisation.

And yet it is among the areas that is both over-looked, and challenging to define. I believe it is because it is a challenging topic, so many company owners merely disregard it. They take the “develop it and they will come” technique – which plainly does not work.

It does seem insane that with all the “traffic” on the web why isn’t every online business squashing it! Everyday there is close to $7 billion exchanged with people purchasing product or services online – in every specific niche imaginable. For most online companies they feel like they are in the middle of the desert – not swimming in the limitless ocean of paying customer traffic.

Why is that the case?

Why do some online entrepreneurs and company make it look so basic and appear to have an unlimited supply of traffic? Many remain stuck and struggling?. Increase Your Website Traffic

That is the Secret of Traffic in a sales funnel. That is why it is so important and fundamental to a business success, and why everyone in service need to be buying education around this subject.

Today there are a huge number of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be simple? That is not the case otherwise everybody would have broken it.

Let’s state that you have discovered a traffic source and your organisation is doing fantastic. What would take place if that source was closed down – or more most likely Zuckerberg decides he’s had enough of other’s making excessive money and increases the expense of advertising by x10. What would you do then?

That is why you require to comprehend traffic at an in-depth level. See once you comprehend it, how it works and where you can get it (from numerous sources), you get rid of the shackles. You are now in control of your service and complimentary to take it anywhere you want.

So Who Is Russel Brunson Increase Your Website Traffic

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, a minimum of in the online world. The idea of sales funnels has actually been around given that there were sales individuals (forever!), but that is the power of marketing a message– it becomes your own. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has written several books which are unbelievable value each on their own. If you have not read them, then I highly recommend you add it to your todo list!

Russel built the ClickFunnels platform on the concept of making sales funnels easy. And this appears to be his approach to everything. How can you take a complex task or idea and make it simple. How do you simplify to basic elements that can be carried out on and then repeated to scale.

It is frequently stated that there is absolutely nothing brand-new – which the more things alter, the more they remain the same. This is the case with a number of Russell’s items.

You see much of what Russell offers are actually ideas and concepts that another person created. Does this mean that he “took” the ideas – no I do not think so, as he ALWAYS provides credit to where the idea originated from.

Russell has actually stayed a trainee – which is definitely the very best way to be. In any discipline he has actually set his mind to, he has made certain he studies it in information, surrounds himself with amazing coaches, and becomes a master of it. In doing so he will get essential concepts.

Russell is likewise a remarkable story teller. He has an unbelievable ability to take concepts that might be tricky to grasp, and retell them in a basic, simple to comprehend manner. This is a real present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are adhered to where you have an option for them.

The SOS sequence really came from Andre Chaperon, who Russell does actually give the credit and mention. But his way of retelling what the SOS series is, and how you can utilize it, now has his name mainly associated with it.

Russell is deep in the trenches as an internet marketer. When he takes a concept and retells it – he does it from a place of knowing how it works in the genuine world.

So what does this suggest?

I think it means that practically anything Russell contributes to producing is of the highest worth. He takes the finest of the very best and replays it to us in such a way that we can carry out and understand into our organisation.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly different background than many of Russell’s other items.  Increase Your Website Traffic

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was a product developed by John Reese, the legendary online marketer who as soon as made $1 million dollars in 18 hours. When many of us hardly understood what the Internet even was, John was building an online business back!

The product that John was selling to break that “4-minute mile” milestone was… Traffic Secrets!

John rapidly ended up being well-known, a minimum of in the reasonably little tight web marketing circle – as it was at that time. And he ended up being somebody Russell looked up to, and followed carefully.

The genuine remarkable part of the story is that several years later on Russell still saw the substantial worth in the traffic secrets course – and he handled to convince John to offer it to him … for another cool $1 million dollars!

As Russel constantly does, he took something currently selling, and turned it on it’s head. Instead of continuing to sell it as a stand alone product, it became an upsell to his other products. He discovered a method to use it to create a lot more value in his sales funnels … in typical Russell fashion.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – however with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the preliminary feedback has been incredible.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in specific how to inform your story. Traffic Secrets now delivers the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are generally readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first launched back in 2015.

DotCom Secrets Book

The book was released at a time when numerous so called guru’s were attempting to keep everything about online success a trick. However in common Russell Brunson design, he published all the secrets offered for anyone who made the effort to comprehend the book and check out.

It consists of a step-by-step actionable blueprint for any who is brand-new to internet marketing.

Some of the ideas covered consist of;

  • The Value Ladder; how to build increasing worth in your sales process to enhance your product sell price.
  • How to discover your dream customers; how to turn prospective consumers into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your ideal customers so they wish to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your prospective customers and have them eagerly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and finest usage one.

This book has been called “life-changing” by so numerous individuals, consisting of the similarity Steve Larson, who has gone on to create his on multi-million dollar online business.

Expert Secrets

To me, Expert Secrets is a should check out book for any business owner – especially if you plan to build an online company. It shares the secrets around developing a local following of fans who will end up being repeat buyers of your products.

Expert Secrets Book

A few of the core ideas covered include;

  • Creating your mass movement; Building on the idea f an attractive character, how do you begin to get your message out in the best way to attract people.
  • Creating belief; How to develop a belief in people that they can attain the result you are offering. Many people are just stuck, which is why they haven’t purchased yet – so this procedures gets them moving.
  • Hero’s Journey; The art of telling a story, that both brings in, then engages the audience taking them on a journey. The destination obviously is the point where they understand they definitely need the item you are promoting.
  • Selling with Authenticity; This is making certain that the worth your consumer is getting is much higher than the amount they pay for it.

In numerous methods this book is a script for how Russell has actually found out to market and offer over lots of years online. It is the very same process and tools he utilizes daily in his organisation to make it the substantial success that it is.  Increase Your Website Traffic

Traffic Secret Course Review

While we are all waiting for the new Traffic Secret’s Book to be released, I though I ‘d provide a quick run down on the existing Traffic Secret’s course. As I’ve discussed the key styles and topics will be taken from this original course – so it’s a good location to start.

The initial John Reese Traffic Secrets course is extremely comprehensive – with 24 rather thorough modules! So let’s take a glance what is covered in every one.

Traffic Secrets Course

You need to keep in mind this is John’s course, so it’s John that is actually the one providing the topics.

Module 1 – The Foundation: This is the foundation of the course and introduces to standard principles that will be built on. These include domain names, branding and target markets. If your are a newbie to internet marketing this first module is so important to start that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to know about finding your target audience, consisting of where they hang out, the keywords to find them and the advertisement copy that they will react to. You also find out about the very best traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is among those skills that is quickly neglected. It’s one thing to get traffic to your business, but if your copy is bad, they will bounce back out again – quicker than a seagull going after a chip! This is more of an introduction to copywriting. You are best to take a look at Jim Edwards book, Copywriting Secrets for a much deeper check out copywriting.

Module 4 – Keyword Science: Now this is an extremely essential subject, and one close to my heart as I love utilizing SEO as a key traffic source in my organisation. Do this part right and you have unlimited free traffic for many years. You will learn the fundamentals of keyword research, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important property and traffic source, and you’ll require to find out how to grow it and likewise take care of it as it grows. This module teaches tested email marketing techniques and methods that work. You’ll learn how to automate email projects and create traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not pay for it till there is a sale! Start an affiliate program, hire affiliates to promote for your service and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains amazing tactics that you can use to produce traffic by means of e-commerce. You will find out how you can use Amazon’s item advertising API to boost the reliability of your own e-commerce website.

Module 8 – Traffic Formulas: This is a really crucial module as it teaches you the standard theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the three core ways to grow a service consisting of, lower your expense per visitor, increase traffic volume and raise your average spend per consumer.

Module 9 – Buying Media & Sponsorships: Here you’ll find out exactly how to buy media Ads and sponsorships. John also reveals you how to get your Ads running throughout significant news websites like CNN, Fox News, and ESPN. And, you’ll find out tested techniques for running all sorts of advertisements like banner advertisements, sponsorships, text advertisements and so on.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It contains over two lots individual lessons on how to take advantage of the Google Ads platform to drive traffic to your website.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now overlooked. Podcasts can and still do drive a huge amount of traffic to your website. This module reveals you what you need to get started, consisting of how you can outsource the whole thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of individuals daily. Imagine if you had an app people were utilizing, that could drive traffic to your organisation! You’ll find out how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, but focused specifically on software and widgets across platforms. The essential concept is to utilize it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to understand about Facebook ads. Advertising on the Facebook platform is challenging, and while this module does cover all the basics, if it is something you are keen to master, you will most likely need to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a prospective client, who visited your site without buying? That is what you are taught here – how you retarget individuals who have actually pertained to your website, but not yet bought. If you are using paid advertising to get them there in the very first location, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your offer into global markets, consisting of different languages. Frequently there are untapped markets merely due to the truth t that they don’t speak English. Translate your deal into their language and you have a massive traffic source.

Module 17 – Social Media Strategy: This is the foundation of the majority of online marketing. It has actually ended up being the significant source of traffic and leads for most online company owner. Here John walks you through the significant social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your site visitors into lead magnets themselves to provide other warm traffic. Particularly you discover strategies like leveraging Facebook shares and likes, and integrating different social networks accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my preferred strategy! John covers the essential ideas such as on and off-page SEO. While a few of the tools talked about are a little outdated, the techniques have actually really stayed the same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can produce quality material that will rank in the online search engine and supply value to your audience. You are likewise demonstrated how to contract out the writing element if this isn’t your thing.

Module 21 – Content Curation Methods: How do you lawfully leverage other people’s material? Well this module reveals you how, consisting of concepts like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd greatest search engine (behind Google), it stands to reason it needs to be such a high traffic source for any service. That and the reality that it is really owned by Google means it is a platform that all service must be leveraging in some way for traffic.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is really important to spread your threat throughout other traffic sources.

Module 24 – The Master Plan: Here we bring everything together. With all that knowledge it would be extremely easy to end up being overwhelmed and sidetracked. {So a well laid-out a master plan to help you remain focused and organised is truly crucial.

Phew that is a lot! When you break it down across all the module, it really is remarkable worth. Anybody of these modules would blow away the training programs turning up by “gurus” who have actually only been around for a few months!  Increase Your Website Traffic

How Much Does Traffic Secrets Cost?

Now we are still waiting to discover out the last pricing for the Traffic Secrets book. While it appears like it will be available from book resellers (like Amazon), it will be at a premium given the content.

However as typical it appears like Russel and the group will be releasing the book online complimentary, plus the expense of shipping. There are also rumours that there will be a box set of all three “secrets” books – which is some special!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the specific modules. Presently there is no other way to purchase the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is only available as part of a package or an upsell from one of the other ClickFunnel’s items.

Most likely the easiest and most cost efficient method to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you haven’t taken the obstacle yet, then what are you thinking???!!! It is one of the finest training programs for anyone attempting to wrap their head around online marketing in general. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is generally readily available for $297 as an upsell to the OFA challenge. This really is remarkable value for what you get, and is a terrific compliment to the actual OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Obviously there are pros, and cons, with the course that people have found.

What People Like About The Course?

Explore the entire world of traffic generation alternatives with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get detailed, actionable internet marketing advice from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for offer huge worth.

What People Don’t Like So Much?

Some details and tools discussed in the course are a bit out-dated and need to be refreshed. It is expected that will be repaired in Russell’s brand-new book.
The module on copywriting is a little light – provided how essential this subject is.
You can’t buy the Traffic Secrets course just. It is just readily available as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post ended up so long!  Increase Your Website Traffic

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Increase Your Website Traffic - Traffic Secrets Book

In general, the Traffic Secrets course might be the most comprehensive course on traffic generation and acquisition ever produced. This is why Russell saw value in purchasing it for $1 million dollars years after it was first launched.

While it’s not perfect it is among the fastest ways to find out about the many various traffic sources readily available on the web. It is of enormous value for any company owner or entrepreneur aiming to build and increase their online traffic.

Based on Russell’s previous books, and his worth driven technique, I can just assume that the brand-new Traffic Secrets book will be fantastic.