Increase Website Traffic Through Social Media – Russell Brunson’s New Book Revealed!

Traffic Secrets Book & Course

The Online Internet Marketing world is a buzz … Russell Brunson will release his brand-new book Traffic SecretsIncrease Website Traffic Through Social Media

Composing a review about a book that has not been released is a little difficult – however what is very important to understand is the background of Traffic Secrets.

Increase Website Traffic Through Social Media Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has evolved into the brand-new Russell Brunson book about to be launched.

Most significantly, why should you care? Isn’t this just another marketing book by a so called internet expert to make money?

If know anything about Russell Brunson, and if you do not I hope this post alters that, you will understand that Russell never ever does anything unless it includes a huge quantity of value to the reader. His entire marketing and sales viewpoint is how can he stack the value in favour of the buyer – which is a really rejuvenating view.

More significantly he is now talking about the topic which must be at the heart of all business. How do you get traffic, potential customers, to your business?

Let’s discover out.

What Is “Traffic” and Why Is It So Crucial?

There are lots of reasons why a company might not make it through – however without a doubt among the biggest is an absence of traffic! Without any paying consumers, or traffic, you simply do not have a business.

And yet it is among the areas that is both over-looked, and challenging to specify. I think it is due to the fact that it is a hard subject, so lots of business owners just disregard it. They take the “develop it and they will come” method – which plainly does not work.

It does seem crazy that with all the “traffic” on the internet why isn’t every online organisation squashing it! Everyday there is close to $7 billion exchanged with individuals buying product or services online – in every niche you can possibly imagine. Yet for the majority of online companies they seem like they remain in the middle of the desert – not swimming in the limitless ocean of paying client traffic.

Why is that the case?

Why do some online business owners and service make it look so basic and appear to have an endless supply of traffic? A lot of stay stuck and having a hard time?. Increase Website Traffic Through Social Media

That is the Secret of Traffic in a sales funnel. That is why it is basic and so essential to a company success, and why everybody in company ought to be buying education around this topic.

Now there are a substantial number of possible traffic sources for your service on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be simple? That is not the case otherwise everybody would have cracked it.

Let’s say that you have actually discovered a traffic source and your organisation is doing terrific. What would occur if that source was shut down – or most likely Zuckerberg chooses he’s had enough of other’s making too much cash and increases the expense of advertising by x10. What would you do then?

That is why you need to comprehend traffic at a comprehensive level. See as soon as you understand it, how it works and where you can get it (from multiple sources), you eliminate the shackles. You are now in control of your company and free to take it anywhere you want.

Who Is Russel Brunson Increase Website Traffic Through Social Media

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. The principle of sales funnels has actually been around considering that there were sales people (forever!), however that is the power of marketing a message– it becomes your own. And Russel has actually handled to do that.

Russel Brunson
Russell Brunson

Russel has composed numerous books which are extraordinary value each by themselves. If you haven’t read them, then I strongly suggest you include it to your todo list!

Russel developed the ClickFunnels platform on the idea of making sales funnels basic. How can you take a complicated task or concept and make it easy.

It is frequently stated that there is absolutely nothing brand-new – and that the more things change, the more they remain the same. This holds true with a number of Russell’s items.

You see much of what Russell offers are really concepts and concepts that somebody else developed. Does this mean that he “took” the concepts – no I don’t believe so, as he ALWAYS gives credit to where the idea originated from.

Russell has actually stayed a trainee – which is definitely the very best method to be. In any discipline he has actually set his mind to, he has actually made sure he studies it in detail, surrounds himself with fantastic coaches, and becomes a master of it. In doing so he will get crucial concepts.

Russell is likewise a remarkable story teller. He has an extraordinary ability to take concepts that may be challenging to understand, and retell them in a simple, simple to comprehend way. This is a real present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a method to craft your email series to take the reader on a journey – moving them from where they are adhered to where you have a solution for them.

The SOS sequence really originated from Andre Chaperon, who Russell does really give the credit and discuss. His method of retelling what the SOS series is, and how you can utilize it, now has his name mostly associated with it.

Russell is deep in the trenches as a web online marketer. When he takes a concept and retells it – he does it from a location of understanding how it works in the genuine world.

What does this suggest?

I think it means that almost anything Russell has a hand in producing is of the greatest value. He takes the finest of the finest and replays it to us in a manner that we can carry out and understand into our service.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat various background than many of Russell’s other items.  Increase Website Traffic Through Social Media

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was a product established by John Reese, the legendary online marketer who once made $1 million dollars in 18 hours. John was constructing an online organisation back when the majority of us hardly understood what the Internet even was!

The item that John was selling to break that “4-minute mile” milestone was… Traffic Secrets!

John rapidly became famous, a minimum of in the fairly small tight internet marketing circle – as it was back then. And he became somebody Russell appreciated, and followed carefully.

The real fascinating part of the story is that several years later on Russell still saw the substantial worth in the traffic secrets course – and he managed to persuade John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something already selling, and turned it on it’s head. So instead of continuing to sell it as a stand alone product, it became an upsell to his other items. He discovered a way to utilize it to develop a lot more value in his sales funnels … in typical Russell style.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – but with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies currently in the wild (some early release copies for top ClickFunnel’s affiliates), and the initial feedback has been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now delivers the final piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are normally available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first introduced back in 2015.

DotCom Secrets Book

When lots of so called expert’s were trying to keep everything about online success a trick, the book was released at a time. However in typical Russell Brunson style, he released all the secrets available for anyone who put in the time to check out and comprehend the book.

It includes a step-by-step actionable blueprint for any who is new to online marketing.

A few of the principles covered include;

  • The Value Ladder; how to develop increasing worth in your sales procedure to enhance your product sell price.
  • How to find your dream consumers; how to turn possible customers into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your ideal customers so they wish to hear what you are promoting.
  • The well-known Soap Opera Sequence; How to hook your possible clients and have them eagerly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and best use one.

This book has actually been called “life-altering” by numerous people, consisting of the similarity Steve Larson, who has actually gone on to produce his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a need to read book for any entrepreneur – particularly if you prepare to build an online organisation. It shares the secrets around developing a regional following of fans who will end up being repeat buyers of your items.

Expert Secrets Book

A few of the core concepts covered include;

  • Creating your mass movement; Building on the principle f an attractive character, how do you start to get your message out in the proper way to draw in individuals.
  • Creating belief; How to create a belief in people that they can achieve the outcome you are selling. Many people are simply stuck, and that is why they have not bought yet – so this processes gets them moving.
  • Hero’s Journey; The art of narrating, that both draws in, then engages the audience taking them on a journey. The destination obviously is the point where they realise they absolutely need the item you are promoting.
  • Selling with Authenticity; This is making sure that the value your client is getting is much greater than the quantity they pay for it.

In many ways this book is a script for how Russell has learnt to market and offer over numerous years online. It is the same process and tools he utilizes daily in his company to make it the big success that it is.  Increase Website Traffic Through Social Media

Traffic Secret Course Review

While we are all waiting for the brand-new Traffic Secret’s Book to be released, I though I ‘d offer a quick run down on the existing Traffic Secret’s course. As I’ve discussed the key styles and subjects will be drawn from this initial course – so it’s a great location to begin.

The initial John Reese Traffic Secrets course is exceptionally detailed – with 24 quite extensive modules! So let’s take a fast appearance what is covered in each one.

Traffic Secrets Course

You need to keep in mind this is John’s course, so it’s John that is in fact the one presenting the topics.

Module 1 – The Foundation: This is the structure of the course and presents to standard ideas that will be constructed on. These consist of domain, branding and target audience. If your are a novice to online marketing this first module is so essential to begin that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to learn about discovering your target audience, including where they hang out, the keywords to find them and the advertisement copy that they will react to. You likewise find out about the very best traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is among those abilities that is easily ignored. It’s one thing to get traffic to your organisation, however if your copy is bad, they will recover out again – quicker than a seagull chasing after a chip! This is more of an introduction to copywriting. You are best to have a look at Jim Edwards book, Copywriting Secrets for a much deeper look into copywriting.

Module 4 – Keyword Science: Now this is a very essential topic, and one close to my heart as I enjoy using SEO as a crucial traffic source in my organisation. Do this part right and you have unlimited free traffic for several years. You will learn the basics of keyword research study, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important possession and traffic source, and you’ll require to find out how to grow it and likewise look after it as it grows. This module teaches tested email marketing methods and strategies that work. You’ll learn how to automate email campaigns and generate traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you don’t pay for it until there is a sale! Start an affiliate program, hire affiliates to promote for your company and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains amazing techniques that you can utilize to create traffic via e-commerce. You will discover how you can utilize Amazon’s product advertising API to increase the reliability of your own e-commerce website.

Module 8 – Traffic Formulas: This is a very crucial module as it teaches you the fundamental theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the 3 core ways to grow an organisation consisting of, lower your expense per visitor, increase traffic volume and raise your average invest per client.

Module 9 – Buying Media & Sponsorships: Here you’ll learn exactly how to buy media Ads and sponsorships. John also reveals you how to get your Ads stumbling upon major news sites like CNN, Fox News, and ESPN. And, you’ll find out proven methods for running all sorts of advertisements like banner ads, sponsorships, text ads and so on.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It contains over 2 dozen individual lessons on how to utilize the Google Ads platform to drive traffic to your website. It covers whatever from high scoring landing pages, optimise ad copy and using strategic keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now ignored. Podcasts can and still do drive a massive amount of traffic to your site. This module reveals you what you require to get begun, including how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of individuals daily. Envision if you had an app people were utilizing, that could drive traffic to your organisation! You’ll find out how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, but focused particularly on software application and widgets across platforms. The crucial idea is to use it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to understand about Facebook advertisements. Advertising on the Facebook platform is difficult, and while this module does cover all the essentials, if it is something you are keen to master, you will probably need to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a prospective customer, who visited your website without purchasing? That is what you are taught here – how you retarget individuals who have pertained to your website, but not yet made a purchase. This is a must if you are utilizing paid marketing to get them there in the very first location!

Module 16 – International Opportunities: This module teaches you how to take your deal into international markets, consisting of different languages. Frequently there are untapped markets merely due to the reality t that they do not speak English. Equate your offer into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the backbone of the majority of online marketing. It has actually ended up being the significant source of traffic and leads for most online entrepreneur. Here John walks you through the significant social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your site visitors into lead magnets themselves to provide other warm traffic. Specifically you learn techniques like leveraging Facebook shares and likes, and incorporating different social networks accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is without a doubt my favourite strategy! John covers the key principles such as on and off-page SEO. While a few of the tools gone over are a little out-of-date, the methods have actually actually remained the very same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality material that will rank in the search engines and supply value to your audience. If this isn’t your thing, you are likewise shown how to outsource the writing component.

Module 21 – Content Curation Methods: How do you lawfully utilize other individuals’s material? Well this module reveals you how, consisting of concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second most significant online search engine (behind Google), it stands to reason it ought to be such a high traffic source for any company. That and the fact that it is in fact owned by Google means it is a platform that all service need to be leveraging in some way for traffic. So how do you optimise your channel, keywords and material for Youtube? Learn in this module.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is very important to spread your threat across other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that understanding it would be incredibly simple to end up being overwhelmed and distracted. {So a well laid-out a master strategy to help you stay focused and arranged is really crucial.

Phew that is a lot! When you break it down throughout all the module, it really is incredible value. Anyone of these modules would blow away the training programs turning up by “gurus” who have actually just been around for a couple of months!  Increase Website Traffic Through Social Media

How Much Does Traffic Secrets Cost?

Right now we are still waiting to learn the final pricing for the Traffic Secrets book. While it looks like it will be offered from book resellers (like Amazon), it will be at a premium provided the content.

As normal it looks like Russel and the team will be releasing the book online free, plus the expense of shipping. There are also rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the individual modules. Presently there is no other way to buy the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is just available as part of a package or an upsell from among the other ClickFunnel’s products.

Probably the easiest and most cost efficient way to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you haven’t taken the challenge yet, then what are you believing???!!! It is among the very best training programs for anyone attempting to cover their head around internet marketing in basic. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is normally available for $297 as an upsell to the OFA obstacle. This really is remarkable worth for what you get, and is a great compliment to the actual OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Obviously there are pros, and cons, with the course that people have found.

What People Like About The Course?

Explore the whole world of traffic generation alternatives with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get detailed, actionable internet marketing suggestions from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for deal substantial worth.

What People Don’t Like So Much?

Some details and tools discussed in the course are a bit out-dated and require to be revitalized. It is anticipated that will be repaired in Russell’s brand-new book.
The module on copywriting is a little light – provided how crucial this subject is.
You can’t buy the Traffic Secrets course just. It is only readily available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post turned out so long!  Increase Website Traffic Through Social Media

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Increase Website Traffic Through Social Media - Traffic Secrets Book

In general, the Traffic Secrets course might be the most extensive course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was very first launched.

While it’s not ideal it is among the fastest methods to learn more about the numerous different traffic sources available on the web. It is of huge worth for any service owner or entrepreneur seeking to construct and increase their online traffic.

Based upon Russell’s previous books, and his worth driven approach, I can only assume that the new Traffic Secrets book will be amazing.