How To Make Website Traffic Increase – Russell Brunson’s New Book Revealed!

Traffic Secrets Book & Course

The Online Internet Marketing world is a buzz … Russell Brunson is about to launch his new book Traffic SecretsHow To Make Website Traffic Increase

Writing a review about a book that has not been launched is a little difficult – but what is essential to comprehend is the background of Traffic Secrets.

How To Make Website Traffic Increase Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has actually evolved into the new Russell Brunson book about to be introduced.

Most notably, why should you care? After all, isn’t this just another marketing book by a so called web guru to make money?

If know anything about Russell Brunson, and if you don’t I hope this post changes that, you will know that Russell never ever does anything unless it adds a huge quantity of value to the reader. His entire marketing and sales philosophy is how can he stack the value in favour of the buyer – which is a really revitalizing view.

However more importantly he is now discussing the subject which should be at the heart of all company. How do you get traffic, potential clients, to your service?

Let’s discover.

What Is “Traffic” and Why Is It So Crucial?

There are numerous reasons that a service might not endure – but without a doubt one of the biggest is a lack of traffic! With no paying consumers, or traffic, you simply don’t have an organisation.

And yet it is among the areas that is both over-looked, and hard to specify. I think it is since it is a hard subject, a lot of service owners just neglect it. They take the “construct it and they will come” technique – which plainly doesn’t work.

It does seem insane that with all the “traffic” on the web why isn’t every online organisation squashing it! Daily there is close to $7 billion exchanged with individuals purchasing services and products online – in every niche imaginable. Yet for a lot of online companies they seem like they remain in the middle of the desert – not swimming in the endless ocean of paying consumer traffic.

Why is that the case?

Why do some online business owners and service make it look so basic and appear to have an endless supply of traffic? The majority of remain stuck and having a hard time?. How To Make Website Traffic Increase

That is the Secret of Traffic in a sales funnel. That is why it is essential and so crucial to a service success, and why everybody in business must be buying education around this subject.

Now there are a huge number of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be easy? However that is not the case otherwise everyone would have broken it.

Also, let’s state that you have actually discovered a traffic source and your organisation is doing terrific. What would happen if that source was shut down – or more most likely Zuckerberg decides he’s had enough of other’s making excessive money and increases the expense of advertising by x10. What would you do then?

That is why you require to understand traffic at an in-depth level. See when you understand it, how it works and where you can get it (from numerous sources), you eliminate the shackles. You are now in control of your organisation and totally free to take it anywhere you want.

Who Is Russel Brunson How To Make Website Traffic Increase

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. The concept of sales funnels has been around given that there were sales individuals (permanently!), but that is the power of marketing a message– it becomes your own. And Russel has actually managed to do that.

Russel Brunson
Russell Brunson

Russel has actually composed numerous books which are amazing worth each on their own. I strongly suggest you include it to your todo list if you have not read them!

Russel built the ClickFunnels platform on the idea of making sales funnels simple. And this appears to be his approach to everything. How can you take an intricate task or concept and make it basic. How do you simplify to basic elements that can be executed on and after that duplicated to scale.

It is frequently stated that there is nothing new – and that the more things change, the more they remain the same. This holds true with numerous of Russell’s items.

You see much of what Russell sells are in fact concepts and concepts that somebody else developed. Does this mean that he “stole” the ideas – no I do not think so, as he ALWAYS gives credit to where the concept originated from.

Russell has actually stayed a trainee – which is absolutely the best way to be. In any discipline he has set his mind to, he has actually made sure he studies it in information, surrounds himself with amazing coaches, and ends up being a master of it. In doing so he will pick up essential concepts.

Russell is likewise an incredible story teller. He has an amazing capability to take ideas that may be challenging to comprehend, and retell them in an easy, easy to understand manner. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a method to craft your email sequence to take the reader on a journey – moving them from where they are stuck to where you have an option for them.

The SOS sequence really came from Andre Chaperon, who Russell does in fact give the credit and point out. His way of retelling what the SOS sequence is, and how you can utilize it, now has his name mostly associated with it.

It is more than that. Russell is deep in the trenches as an internet online marketer. He has actually done it tough and suffered lots of numerous set-backs and failures. So when he takes an idea and retells it – he does it from a location of understanding how it works in the real life. The guidance and experience he twists around the concept is valuable.

What does this mean?

I think it implies that practically anything Russell contributes to producing is of the highest value. He takes the very best of the very best and replays it to us in a way that we can comprehend and implement into our company.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly different background than many of Russell’s other items.  How To Make Website Traffic Increase

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item established by John Reese, the legendary online marketer who as soon as made $1 million dollars in 18 hours. When many of us barely knew what the Internet even was, John was building an online organisation back!

The product that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John rapidly ended up being popular, at least in the reasonably small tight web marketing circle – as it was back then. And he ended up being somebody Russell appreciated, and followed closely.

The genuine remarkable part of the story is that several years later on Russell still saw the big worth in the traffic secrets course – and he handled to persuade John to offer it to him … for another cool $1 million dollars!

As Russel constantly does, he took something already offering, and turned it on it’s head. Rather of continuing to sell it as a stand alone item, it ended up being an upsell to his other products. He found a method to utilize it to develop even more worth in his sales funnels … in normal Russell style.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – but with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the preliminary feedback has been incredible.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in specific how to inform your story. Traffic Secrets now provides the final piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are normally readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first launched back in 2015.

DotCom Secrets Book

When numerous so called master’s were attempting to keep everything about online success a secret, the book was launched at a time. But in normal Russell Brunson design, he released all the secrets available for anybody who took the time to read and comprehend the book.

It contains a step-by-step actionable blueprint for any who is new to online marketing.

A few of the principles covered include;

  • The Value Ladder; how to construct increasing worth in your sales procedure to enhance your product sell price.
  • How to find your dream consumers; how to turn prospective clients into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your perfect clients so they wish to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your prospective customers and have them eagerly awaiting your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and finest usage one.

This book has been called “life-altering” by numerous people, consisting of the similarity Steve Larson, who has actually gone on to develop his on multi-million dollar online business.

Expert Secrets

To me, Expert Secrets is a must check out book for any entrepreneur – especially if you plan to construct an online organisation. It shares the secrets around producing a regional following of fans who will become repeat purchasers of your items.

Expert Secrets Book

Some of the core ideas covered consist of;

  • Creating your mass movement; Building on the concept f an appealing character, how do you start to get your message out in properly to draw in individuals.
  • Creating belief; How to produce a belief in individuals that they can accomplish the result you are offering. A lot of people are simply stuck, and that is why they have not bought yet – so this processes gets them moving.
  • Hero’s Journey; The art of telling a story, that both draws in, then engages the audience taking them on a journey. The location naturally is the point where they understand they absolutely need the product you are promoting.
  • Selling with Authenticity; This is making certain that the worth your customer is receiving is much greater than the amount they spend for it.

In numerous methods this book is a script for how Russell has learnt to market and offer over numerous years online. It is the same process and tools he utilizes everyday in his business to make it the huge success that it is.  How To Make Website Traffic Increase

Traffic Secret Course Review

While we are all awaiting the new Traffic Secret’s Book to be launched, I though I ‘d give a quick run down on the existing Traffic Secret’s course. As I’ve pointed out the key themes and topics will be drawn from this initial course – so it’s a good place to start.

The initial John Reese Traffic Secrets course is extremely comprehensive – with 24 quite comprehensive modules! So let’s take a quick look what is covered in every one.

Traffic Secrets Course

You need to bear in mind this is John’s course, so it’s John that is in fact the one providing the topics.

Module 1 – The Foundation: This is the foundation of the course and presents to fundamental principles that will be constructed on. These consist of domain names, branding and target audience. , if your are a rookie to online marketing this first module is so crucial to begin that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to learn about discovering your target market, including where they hang out, the keywords to discover them and the advertisement copy that they will respond to. You likewise discover the finest traffic sources so you don’t waste time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is easily neglected. It’s one thing to get traffic to your business, but if your copy is bad, they will bounce back out again – quicker than a seagull chasing after a chip!

Module 4 – Keyword Science: Now this is a very crucial topic, and one close to my heart as I like using SEO as a key traffic source in my service. Do this part right and you have limitless complimentary traffic for many years. You will find out the essentials of keyword research study, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important possession and traffic source, and you’ll need to find out how to grow it and likewise take care of it as it grows. This module teaches tested email marketing tactics and methods that work. You’ll discover how to automate email projects and create traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not spend for it until there is a sale! It’s called affiliate marketing – where you develop your own affiliate program around your items. If done right the process is straightforward. Start an affiliate program, hire affiliates to promote for your business and wait on sales to roll in.

Module 7- Shopping Engines & Amazon: This module consists of amazing techniques that you can utilize to produce traffic via e-commerce. You will find out how you can utilize Amazon’s item marketing API to increase the trustworthiness of your own e-commerce site.

Module 8 – Traffic Formulas: This is an extremely essential module as it teaches you the standard theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the three core ways to grow an organisation consisting of, lower your expense per visitor, boost traffic volume and raise your typical invest per client.

Module 9 – Buying Media & Sponsorships: Here you’ll find out precisely how to purchase media Ads and sponsorships. John likewise reveals you how to get your Ads running throughout major news sites like CNN, Fox News, and ESPN. And, you’ll discover proven strategies for running all sorts of ads like banner ads, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It includes over two dozen specific lessons on how to utilize the Google Ads platform to drive traffic to your website. It covers whatever from high scoring landing pages, optimise ad copy and using tactical keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now neglected. Podcasts can and still do drive a massive quantity of traffic to your website. This module reveals you what you need to start, consisting of how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of individuals daily. Picture if you had an app individuals were using, that might drive traffic to your organisation! You’ll find out how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, however focused particularly on software application and widgets throughout platforms. The key concept is to utilize it as a lead magnet to increase your email list and create leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook advertisements. Advertising on the Facebook platform is tricky, and while this module does cover all the basics, if it is something you are keen to master, you will probably need to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a prospective customer, who visited your site without purchasing? That is what you are taught here – how you retarget people who have pertained to your website, but not yet made a purchase. If you are using paid marketing to get them there in the very first location, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your offer into worldwide markets, consisting of various languages. Typically there are untapped markets merely due to the truth t that they don’t speak English. Translate your deal into their language and you have a massive traffic source.

Module 17 – Social Media Strategy: This is the backbone of many internet marketing. It has ended up being the major source of traffic and leads for most online service owners. Here John strolls you through the significant social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your site visitors into lead magnets themselves to deliver other warm traffic. Particularly you find out techniques like leveraging Facebook likes and shares, and integrating various social networks represent cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is without a doubt my preferred method! John covers the key principles such as on and off-page SEO. While some of the tools gone over are a little outdated, the methods have actually actually stayed the very same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can produce quality content that will rank in the search engines and supply worth to your audience. If this isn’t your thing, you are also shown how to outsource the writing aspect.

Module 21 – Content Curation Methods: How do you lawfully utilize other individuals’s material? Well this module shows you how, consisting of concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd greatest search engine (behind Google), it stands to reason it should be such a high traffic source for any company. That and the reality that it is in fact owned by Google implies it is a platform that all organisation must be leveraging somehow for traffic.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is really important to spread your danger throughout other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that knowledge it would be incredibly easy to end up being overwhelmed and distracted. {So a well laid-out a master strategy to assist you remain focused and arranged is really essential.

Phew that is a lot! It actually is remarkable value when you break it down across all the module. Anybody of these modules would blow away the training programs appearing by “experts” who have actually only been around for a few months!  How To Make Website Traffic Increase

Just How Much Does Traffic Secrets Cost?

Today we are still waiting to discover out the final pricing for the Traffic Secrets book. While it looks like it will be readily available from book resellers (like Amazon), it will be at a premium given the content.

As usual it looks like Russel and the team will be releasing the book online totally free, plus the expense of shipping. There are likewise rumours that there will be a box set of all 3 “secrets” books – which is some special!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the private modules. Currently there is no chance to purchase the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only offered as part of a package or an upsell from among the other ClickFunnel’s products.

Probably the easiest and most cost effective method to access the Traffic Secrets course is as an upsell to the One Funnel Away challenge. If you haven’t taken the challenge yet, then what are you believing???!!! It is one of the best training programs for anyone trying to wrap their head around internet marketing in basic. Check out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is typically available for $297 as an upsell to the OFA obstacle. This truly is remarkable worth for what you get, and is a fantastic compliment to the actual OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Obviously there are pros, and cons, with the course that people have discovered.

What People Like About The Course?

Explore the entire world of traffic generation alternatives with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get in-depth, actionable online marketing advice from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for offer big value.

What People Don’t Like So Much?

Some information and tools talked about in the course are a bit out-dated and need to be refreshed. It is anticipated that will be fixed in Russell’s brand-new book.
The module on copywriting is a little light – provided how crucial this subject is.
You can’t purchase the Traffic Secrets course only. It is only offered as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post ended up so long!  How To Make Website Traffic Increase

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

How To Make Website Traffic Increase - Traffic Secrets Book

In general, the Traffic Secrets course might be the most detailed course on traffic generation and acquisition ever produced. This is why Russell saw worth in purchasing it for $1 million dollars years after it was first launched.

While it’s not best it is one of the fastest ways to learn about the lots of various traffic sources available on the internet. It is of enormous worth for any organisation owner or business owner aiming to build and increase their online traffic.

Based on Russell’s previous books, and his value driven technique, I can only assume that the new Traffic Secrets book will be incredible.