How To Increase Website Traffic For Website – Russell Brunson’s New Book Revealed!

Traffic Secrets Book & Course

The Online Internet Marketing world is a buzz … Russell Brunson will release his brand-new book Traffic SecretsHow To Increase Website Traffic For Website

Composing a review about a book that has not been launched is a little tricky – but what is important to comprehend is the background of Traffic Secrets.

How To Increase Website Traffic For Website Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has actually evolved into the new Russell Brunson book about to be introduced.

Most notably, why should you care? Isn’t this just another marketing book by a so called web guru to make money?

If know anything about Russell Brunson, and if you do not I hope this post alters that, you will know that Russell never ever does anything unless it adds a substantial quantity of worth to the reader. His whole marketing and sales viewpoint is how can he stack the value in favour of the buyer – which is a truly revitalizing view.

More notably he is now talking about the topic which ought to be at the heart of all service. How do you get traffic, prospective customers, to your organisation?

Let’s learn.

What Is “Traffic” and Why Is It So Vital?

There are many factors why a service may not survive – but without a doubt one of the biggest is a lack of traffic! With no paying clients, or traffic, you just don’t have a service.

And yet it is among the locations that is both over-looked, and hard to specify. I think it is because it is a hard topic, many entrepreneur simply disregard it. They take the “build it and they will come” method – which clearly doesn’t work.

It does seem insane that with all the “traffic” on the web why isn’t every online company squashing it! Everyday there is close to $7 billion exchanged with individuals purchasing services and products online – in every niche you can possibly imagine. For many online companies they feel like they are in the middle of the desert – not swimming in the unlimited ocean of paying client traffic.

Why is that the case?

Why do some online entrepreneurs and organisation make it look so easy and appear to have an unlimited supply of traffic? But most stay stuck and having a hard time?. How To Increase Website Traffic For Website

That is the Secret of Traffic in a sales funnel. That is why it is basic and so important to a service success, and why everyone in service should be investing in education around this topic.

Now there are a substantial number of possible traffic sources for your service on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. So tapping into among these should be easy right? That is not the case otherwise everyone would have broken it.

Likewise, let’s say that you have found a traffic source and your business is doing great. What would happen if that source was closed down – or more likely Zuckerberg decides he’s had enough of other’s making excessive money and increases the cost of advertising by x10. What would you do then?

That is why you require to understand traffic at a detailed level. See when you comprehend it, how it works and where you can get it (from numerous sources), you remove the shackles. You are now in control of your organisation and free to take it anywhere you want.

So Who Is Russel Brunson How To Increase Website Traffic For Website

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has composed numerous books which are incredible value each by themselves. If you have not read them, then I highly recommend you add it to your todo list!

Russel built the ClickFunnels platform on the idea of making sales funnels simple. How can you take an intricate job or idea and make it basic.

It is typically said that there is nothing brand-new – and that the more things alter, the more they remain the very same. This holds true with numerous of Russell’s items.

You see much of what Russell sells are actually concepts and principles that somebody else produced. Does this mean that he “stole” the concepts – no I do not believe so, as he ALWAYS provides credit to where the concept originated from.

Russell has actually remained a student – which is definitely the very best way to be. In any discipline he has set his mind to, he has actually made certain he studies it in information, surrounds himself with incredible coaches, and ends up being a master of it. In doing so he will pick up crucial concepts.

Russell is likewise a remarkable story teller. He has an extraordinary capability to take concepts that might be challenging to grasp, and retell them in an easy, simple to understand manner. This is a genuine present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a method to craft your email sequence to take the reader on a journey – moving them from where they are stuck to where you have a solution for them.

The SOS sequence really originated from Andre Chaperon, who Russell does in fact mention and offer the credit. His method of retelling what the SOS sequence is, and how you can use it, now has his name mainly associated with it.

However it is moreover. Russell is deep in the trenches as a web marketer. He has done it tough and suffered lots of numerous set-backs and failures. So when he takes a concept and retells it – he does it from a place of knowing how it works in the real life. The recommendations and experience he covers around the concept is invaluable.

So what does this mean?

I believe it suggests that nearly anything Russell contributes to producing is of the greatest value. He takes the best of the best and replays it to us in a manner that we can execute and understand into our company.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly different background than most of Russell’s other items.  How To Increase Website Traffic For Website

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was a product developed by John Reese, the legendary online marketer who when made $1 million dollars in 18 hours. John was constructing an online organisation back when many of us hardly knew what the Internet even was!

The item that John was selling to break that “4-minute mile” milestone was… Traffic Secrets!

John rapidly became popular, at least in the fairly small tight web marketing circle – as it was at that time. And he became someone Russell looked up to, and followed carefully.

The genuine fascinating part of the story is that numerous years later Russell still saw the big value in the traffic secrets course – and he handled to encourage John to offer it to him … for another cool $1 million dollars!

As Russel always does, he took something currently selling, and turned it on it’s head. So rather of continuing to offer it as a stand alone item, it ended up being an upsell to his other items. He found a way to use it to produce a lot more value in his sales funnels … in typical Russell fashion.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – however with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the initial feedback has been fantastic.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in particular how to inform your story. Traffic Secrets now provides the final piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are generally available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first released back in 2015.

DotCom Secrets Book

When many so called guru’s were trying to keep whatever about online success a trick, the book was released at a time. In common Russell Brunson design, he published all the secrets available for anybody who took the time to read and understand the book.

It includes a detailed actionable blueprint for any who is new to online marketing.

Some of the concepts covered consist of;

  • The Value Ladder; how to build increasing value in your sales process to improve your product sell price.
  • How to find your dream clients; how to turn prospective clients into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your ideal customers so they desire to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your prospective clients and have them excitedly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and finest use one.

This book has been called “life-altering” by many people, including the likes of Steve Larson, who has gone on to create his on multi-million dollar online organisation.

Expert Secrets

To me, Expert Secrets is a should read book for any business owner – specifically if you prepare to build an online organisation. It shares the secrets around developing a regional following of fans who will end up being repeat buyers of your items.

Expert Secrets Book

Some of the core ideas covered consist of;

  • Creating your mass motion; Building on the concept f an appealing character, how do you begin to get your message out in the proper way to draw in individuals.
  • Creating belief; How to create a belief in people that they can accomplish the result you are offering. Many people are merely stuck, and that is why they haven’t purchased yet – so this procedures gets them moving.
  • Hero’s Journey; The art of narrating, that both draws in, then engages the audience taking them on a journey. The location of course is the point where they realise they absolutely need the product you are promoting.
  • Selling with Authenticity; This is making certain that the value your client is getting is much greater than the amount they spend for it.

In many methods this book is a script for how Russell has actually learnt to market and sell over lots of years online. It is the same procedure and tools he uses daily in his organisation to make it the big success that it is.  How To Increase Website Traffic For Website

Traffic Secret Course Review

While we are all waiting on the new Traffic Secret’s Book to be launched, I though I ‘d provide a fast run down on the existing Traffic Secret’s course. As I’ve pointed out the key themes and topics will be taken from this initial course – so it’s an excellent location to start.

The initial John Reese Traffic Secrets course is incredibly detailed – with 24 quite extensive modules! Let’s take a quick look what is covered in each one.

Traffic Secrets Course

You need to remember this is John’s course, so it’s John that is really the one providing the topics.

Module 1 – The Foundation: This is the structure of the course and presents to standard concepts that will be built on. These include domain, branding and target audience. If your are a rookie to internet marketing this first module is so crucial to begin that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to know about discovering your target market, including where they hang out, the keywords to discover them and the advertisement copy that they will react to. You likewise learn about the very best traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is among those skills that is quickly overlooked. It’s something to get traffic to your company, however if your copy is bad, they will recover out again – quicker than a seagull chasing after a chip! This is more of an introduction to copywriting. You are best to take a look at Jim Edwards book, Copywriting Secrets for a much deeper look into copywriting.

Module 4 – Keyword Science: Now this is a very important topic, and one near my heart as I love utilizing SEO as a key traffic source in my company. Do this part right and you have endless complimentary traffic for many years. You will learn the fundamentals of keyword research, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important property and traffic source, and you’ll need to find out how to grow it and also take care of it as it grows. This module teaches tested email marketing techniques and strategies that work. You’ll discover how to automate email campaigns and create traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you don’t spend for it until there is a sale! It’s called affiliate marketing – where you develop your own affiliate program around your products. , if done right the procedure is straightforward.. Start an affiliate program, hire affiliates to promote for your business and await sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes amazing techniques that you can utilize to produce traffic through e-commerce. You will find out how you can use Amazon’s item advertising API to boost the trustworthiness of your own e-commerce site.

Module 8 – Traffic Formulas: This is a really crucial module as it teaches you the standard theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the three core ways to grow a service consisting of, lower your expense per visitor, increase traffic volume and raise your average spend per client.

Module 9 – Buying Media & Sponsorships: Here you’ll find out exactly how to purchase media Ads and sponsorships. John likewise shows you how to get your Ads running across major news websites like CNN, Fox News, and ESPN. And, you’ll find out tested techniques for running all sorts of advertisements like banner ads, sponsorships, text advertisements and so on.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It contains over two dozen private lessons on how to take advantage of the Google Ads platform to drive traffic to your website.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now ignored. Podcasts can and still do drive a huge amount of traffic to your site. This module reveals you what you need to start, consisting of how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Imagine if you had an app individuals were using, that might drive traffic to your organisation! You’ll discover how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, however focused particularly on software application and widgets across platforms. The essential idea is to utilize it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to learn about Facebook ads. Marketing on the Facebook platform is tricky, and while this module does cover all the fundamentals, if it is something you are eager to master, you will most likely require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a potential consumer, who visited your website without buying? That is what you are taught here – how you retarget people who have actually come to your website, however not yet bought. This is a must if you are using paid advertising to get them there in the very first place!

Module 16 – International Opportunities: This module teaches you how to take your offer into global markets, consisting of various languages. Frequently there are untapped markets merely due to the fact t that they don’t speak English. Equate your offer into their language and you have a massive traffic source.

Module 17 – Social Media Strategy: This is the foundation of most internet marketing. It has actually ended up being the significant source of traffic and leads for the majority of online entrepreneur. Here John strolls you through the significant social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your site visitors into lead magnets themselves to provide other warm traffic. Particularly you learn techniques like leveraging Facebook shares and likes, and incorporating various social networks accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my preferred strategy! John covers the crucial concepts such as on and off-page SEO. While a few of the tools discussed are a little outdated, the techniques have actually actually remained the exact same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality content that will rank in the search engines and supply value to your audience. If this isn’t your thing, you are likewise shown how to outsource the writing component.

Module 21 – Content Curation Methods: How do you legally take advantage of other individuals’s content? Well this module reveals you how, consisting of concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd biggest search engine (behind Google), it stands to reason it ought to be such a high traffic source for any organisation. That and the reality that it is really owned by Google indicates it is a platform that all company must be leveraging in some way for traffic.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is very crucial to spread your threat throughout other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that knowledge it would be super easy to end up being overloaded and distracted. {So a well laid-out a master plan to assist you remain focused and organised is really essential.

Phew that is a lot! When you break it down across all the module, it actually is fantastic worth. Anyone of these modules would blow away the training programs popping up by “gurus” who have actually just been around for a few months!  How To Increase Website Traffic For Website

How Much Does Traffic Secrets Cost?

Now we are still waiting to find out the last pricing for the Traffic Secrets book. While it looks like it will be available from book resellers (like Amazon), it will be at a premium provided the content.

However as normal it looks like Russel and the group will be launching the book online totally free, plus the cost of shipping. There are also rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the individual modules. Currently there is no way to purchase the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is just readily available as part of a package or an upsell from among the other ClickFunnel’s items.

Most likely the easiest and most cost effective way to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you have not taken the difficulty yet, then what are you believing???!!! It is one of the best training programs for anyone trying to wrap their head around online marketing in basic. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is generally offered for $297 as an upsell to the OFA obstacle. This really is incredible value for what you get, and is a terrific compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Naturally there are pros, and cons, with the course that individuals have discovered.

What People Like About The Course?

Explore the whole world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get detailed, actionable internet marketing advice from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for deal huge worth.

What People Don’t Like So Much?

Some details and tools talked about in the course are a bit out-dated and require to be refreshed. But it is expected that will be repaired in Russell’s brand-new book.
The module on copywriting is a little light – given how important this subject is.
You can’t purchase the Traffic Secrets course only. It is just offered as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post ended up so long!  How To Increase Website Traffic For Website

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

How To Increase Website Traffic For Website - Traffic Secrets Book

In general, the Traffic Secrets course may be the most comprehensive course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was first launched.

While it’s not best it is among the fastest methods to learn about the numerous various traffic sources offered on the web. It is of enormous value for any entrepreneur or entrepreneur wanting to build and increase their online traffic.

Based on Russell’s previous books, and his worth driven method, I can only assume that the brand-new Traffic Secrets book will be amazing.