How To Increase Traffic On My Website For Free – Russell Brunson’s New Book Revealed!

Traffic Secrets Book & Course

The Online Internet Marketing world is a buzz … Russell Brunson will launch his brand-new book Traffic SecretsHow To Increase Traffic On My Website For Free

Composing a review about a book that has actually not been released is a little difficult – however what is very important to understand is the background of Traffic Secrets.

How To Increase Traffic On My Website For Free Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has developed into the brand-new Russell Brunson book about to be launched.

Most importantly, why should you care? Isn’t this just another marketing book by a so called internet guru to make money?

If understand anything about Russell Brunson, and if you do not I hope this post changes that, you will understand that Russell never does anything unless it adds a substantial quantity of worth to the reader. His whole marketing and sales approach is how can he stack the worth in favour of the buyer – which is an actually refreshing view.

More notably he is now talking about the topic which should be at the heart of all organisation. How do you get traffic, possible consumers, to your organisation?

Let’s learn.

What Is “Traffic” and Why Is It So Important?

There are many reasons a business may not endure – however by far among the greatest is an absence of traffic! Without any paying customers, or traffic, you just do not have a company.

And yet it is one of the areas that is both over-looked, and hard to specify. I think it is because it is a challenging subject, many entrepreneur just ignore it. They take the “build it and they will come” technique – which plainly doesn’t work.

It does appear insane that with all the “traffic” on the web why isn’t every online service crushing it! Everyday there is close to $7 billion exchanged with people purchasing services and products online – in every niche imaginable. For most online businesses they feel like they are in the middle of the desert – not swimming in the limitless ocean of paying client traffic.

Why is that the case?

Why do some online entrepreneurs and service make it look so easy and appear to have an endless supply of traffic? But most remain stuck and having a hard time?. How To Increase Traffic On My Website For Free

That is the Secret of Traffic in a sales funnel. That is why it is so important and fundamental to a service success, and why everyone in organisation must be investing in education around this subject.

Right now there are a big variety of possible traffic sources for your service on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be simple? But that is not the case otherwise everybody would have broken it.

Also, let’s state that you have found a traffic source and your service is doing excellent. What would occur if that source was closed down – or more likely Zuckerberg decides he’s had enough of other’s making excessive cash and increases the expense of advertising by x10. What would you do then?

That is why you need to understand traffic at a detailed level. See when you understand it, how it works and where you can get it (from several sources), you eliminate the shackles. You are now in control of your service and free to take it anywhere you want.

So Who Is Russel Brunson How To Increase Traffic On My Website For Free

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, a minimum of in the online world. The principle of sales funnels has actually been around given that there were sales people (permanently!), however that is the power of marketing a message– it becomes your own. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has actually composed numerous books which are incredible value each on their own. I strongly recommend you include it to your todo list if you have not read them!

Russel built the ClickFunnels platform on the principle of making sales funnels easy. How can you take a complex job or concept and make it simple.

It is typically stated that there is nothing brand-new – which the more things alter, the more they stay the very same. This is the case with numerous of Russell’s products.

You see much of what Russell offers are actually ideas and principles that another person developed. Does this mean that he “took” the concepts – no I don’t believe so, as he ALWAYS provides credit to where the idea came from.

Russell has actually remained a student – which is absolutely the finest method to be. In any discipline he has actually set his mind to, he has ensured he studies it in information, surrounds himself with amazing mentors, and ends up being a master of it. In doing so he will get essential ideas.

Russell is likewise a remarkable story teller. He has an unbelievable ability to take ideas that may be challenging to comprehend, and retell them in an easy, simple to comprehend way. This is a genuine present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are adhered to where you have a service for them.

The SOS sequence really originated from Andre Chaperon, who Russell does really offer the credit and discuss. His way of retelling what the SOS sequence is, and how you can use it, now has his name mostly associated with it.

However it is more than that. Russell is deep in the trenches as a web online marketer. He has actually done it difficult and suffered lots of numerous set-backs and failures. When he takes a concept and retells it – he does it from a location of knowing how it works in the real world. The advice and experience he twists around the principle is invaluable.

What does this mean?

I believe it suggests that practically anything Russell has a hand in producing is of the greatest value. He takes the very best of the finest and replays it to us in such a way that we can understand and execute into our service.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly various background than many of Russell’s other products.  How To Increase Traffic On My Website For Free

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was a product established by John Reese, the legendary online marketer who when made $1 million dollars in 18 hours. When many of us hardly understood what the Internet even was, John was constructing an online organisation back!

The product that John was offering to break that “4-minute mile” turning point was… Traffic Secrets!

John rapidly became famous, at least in the reasonably small tight internet marketing circle – as it was back then. And he ended up being somebody Russell admired, and followed closely.

The real remarkable part of the story is that several years later Russell still saw the huge worth in the traffic secrets course – and he managed to persuade John to offer it to him … for another cool $1 million dollars!

As Russel constantly does, he took something currently selling, and turned it on it’s head. So instead of continuing to offer it as a stand alone item, it became an upsell to his other products. He found a method to utilize it to create a lot more value in his sales funnels … in typical Russell fashion.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – but with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the preliminary feedback has actually been fantastic.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now delivers the final piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are generally available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first launched back in 2015.

DotCom Secrets Book

The book was launched at a time when lots of so called expert’s were attempting to keep whatever about online success a trick. But in common Russell Brunson design, he released all the secrets offered for anyone who made the effort to read and comprehend the book.

It consists of a step-by-step actionable blueprint for any who is new to internet marketing.

A few of the principles covered consist of;

  • The Value Ladder; how to construct increasing worth in your sales procedure to improve your product sell price.
  • How to find your dream customers; how to turn potential clients into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your perfect customers so they wish to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your possible clients and have them eagerly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and best usage one.

This book has actually been called “life-changing” by many individuals, consisting of the similarity Steve Larson, who has gone on to create his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a must check out book for any business owner – particularly if you plan to develop an online business. It shares the secrets around developing a regional following of fans who will end up being repeat purchasers of your items.

Expert Secrets Book

Some of the core ideas covered consist of;

  • Creating your mass movement; Building on the idea f an attractive character, how do you begin to get your message out in properly to draw in individuals.
  • Creating belief; How to develop a belief in people that they can accomplish the result you are offering. The majority of people are merely stuck, which is why they haven’t purchased yet – so this processes gets them moving.
  • Hero’s Journey; The art of narrating, that both attracts, then engages the audience taking them on a journey. The location of course is the point where they understand they definitely require the product you are promoting.
  • Selling with Authenticity; This is ensuring that the value your customer is receiving is much higher than the amount they pay for it.

In lots of methods this book is a script for how Russell has found out to market and offer over many years online. It is the very same process and tools he uses everyday in his organisation to make it the huge success that it is.  How To Increase Traffic On My Website For Free

Traffic Secret Course Review

While we are all waiting on the brand-new Traffic Secret’s Book to be launched, I though I ‘d provide a fast run down on the existing Traffic Secret’s course. As I’ve mentioned the crucial themes and topics will be drawn from this initial course – so it’s a good location to start.

The original John Reese Traffic Secrets course is exceptionally detailed – with 24 quite comprehensive modules! So let’s take a peek what is covered in every one.

Traffic Secrets Course

You need to bear in mind this is John’s course, so it’s John that is actually the one presenting the subjects.

Module 1 – The Foundation: This is the structure of the course and presents to basic concepts that will be built on. These include domain names, branding and target audience. , if your are a novice to online marketing this very first module is so crucial to start that gentle introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to learn about finding your target market, consisting of where they hang out, the keywords to find them and the advertisement copy that they will react to. You likewise discover the very best traffic sources so you don’t waste time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is among those abilities that is quickly neglected. It’s one thing to get traffic to your organisation, however if your copy is bad, they will get better out once again – quicker than a seagull going after a chip! This is more of an introduction to copywriting. You are best to have a look at Jim Edwards book, Copywriting Secrets for a much deeper appearance into copywriting.

Module 4 – Keyword Science: Now this is a really important subject, and one near to my heart as I enjoy using SEO as a crucial traffic source in my business. Do this part right and you have endless complimentary traffic for many years. You will learn the basics of keyword research study, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important asset and traffic source, and you’ll require to discover how to grow it and likewise take care of it as it grows. This module teaches tested email marketing techniques and techniques that work. You’ll learn how to automate email campaigns and create traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you don’t pay for it until there is a sale! It’s called affiliate marketing – where you develop your own affiliate program around your products. If done right the procedure is uncomplicated. Start an affiliate program, hire affiliates to promote for your business and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains incredible techniques that you can use to create traffic through e-commerce. You will discover how you can utilize Amazon’s product marketing API to increase the reliability of your own e-commerce site.

Module 8 – Traffic Formulas: This is a really crucial module as it teaches you the standard theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the 3 core ways to grow a company including, lower your expense per visitor, increase traffic volume and raise your typical spend per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll find out exactly how to purchase media Ads and sponsorships. John also shows you how to get your Ads encountering major news websites like CNN, Fox News, and ESPN. And, you’ll discover proven techniques for running all sorts of advertisements like banner advertisements, sponsorships, text advertisements and so on.

Module 10 – Google Adwords: This is the longest module in the course, provided the depth covered. It contains over two lots individual lessons on how to utilize the Google Ads platform to drive traffic to your website.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now neglected. Podcasts can and still do drive a huge amount of traffic to your website. This module shows you what you require to begin, including how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of people daily. Think of if you had an app individuals were using, that could drive traffic to your service! You’ll find out how to get your mobile app made, use it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, but focused specifically on software and widgets across platforms. The essential concept is to use it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to understand about Facebook ads. Advertising on the Facebook platform is tricky, and while this module does cover all the fundamentals, if it is something you are keen to master, you will probably require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a prospective consumer, who visited your site without buying? That is what you are taught here – how you retarget people who have actually come to your website, however not yet bought. If you are utilizing paid advertising to get them there in the first place, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your offer into international markets, consisting of various languages. Frequently there are untapped markets simply due to the fact t that they do not speak English. Equate your deal into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the backbone of the majority of online marketing. It has actually ended up being the significant source of traffic and leads for the majority of online company owner. Here John walks you through the significant social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your site visitors into lead magnets themselves to deliver other warm traffic. Particularly you find out techniques like leveraging Facebook shares and likes, and incorporating various social media represent cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is without a doubt my preferred technique! John covers the essential principles such as on and off-page SEO. While a few of the tools discussed are a little out-of-date, the techniques have really remained the very same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can produce quality material that will rank in the online search engine and supply value to your audience. You are also revealed how to outsource the writing element if this isn’t your thing.

Module 21 – Content Curation Methods: How do you lawfully leverage other individuals’s material? Well this module reveals you how, consisting of concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd most significant online search engine (behind Google), it stands to reason it should be such a high traffic source for any business. That and the reality that it is actually owned by Google indicates it is a platform that all organisation must be leveraging in some way for traffic. How do you optimise your channel, keywords and material for Youtube? Discover in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is really crucial to spread your threat throughout other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that knowledge it would be incredibly easy to become overloaded and sidetracked. {So a well laid-out a master strategy to assist you stay focused and organised is truly important.

Phew that is a lot! When you break it down throughout all the module, it truly is incredible value. Anybody of these modules would blow away the training programs appearing by “masters” who have actually just been around for a couple of months!  How To Increase Traffic On My Website For Free

Just How Much Does Traffic Secrets Cost?

Right now we are still waiting to find out the last pricing for the Traffic Secrets book. While it looks like it will be readily available from book resellers (like Amazon), it will be at a premium provided the content.

As typical it looks like Russel and the group will be releasing the book online free, plus the expense of shipping. There are also rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the specific modules. Presently there is no chance to buy the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only offered as part of a package or an upsell from among the other ClickFunnel’s items.

Probably the most convenient and most cost efficient way to access the Traffic Secrets course is as an upsell to the One Funnel Away challenge. If you have not taken the difficulty yet, then what are you thinking???!!! It is among the best training programs for anyone attempting to cover their head around online marketing in general. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is usually available for $297 as an upsell to the OFA challenge. This really is remarkable worth for what you get, and is an excellent compliment to the actual OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Of course there are pros, and cons, with the course that individuals have discovered.

What People Like About The Course?

Explore the entire world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get comprehensive, actionable internet marketing recommendations from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for deal huge worth.

What People Don’t Like So Much?

Some information and tools talked about in the course are a bit out-dated and need to be refreshed. But it is expected that will be fixed in Russell’s new book.
The module on copywriting is a little light – provided how essential this subject is.
You can’t purchase the Traffic Secrets course just. It is just offered as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post turned out so long!  How To Increase Traffic On My Website For Free

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

How To Increase Traffic On My Website For Free - Traffic Secrets Book

Overall, the Traffic Secrets course might be the most thorough course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was first launched.

While it’s not ideal it is among the fastest methods to find out about the numerous different traffic sources offered on the web. It is of massive worth for any entrepreneur or entrepreneur seeking to construct and increase their online traffic.

Based upon Russell’s previous books, and his value driven method, I can only presume that the brand-new Traffic Secrets book will be amazing.