Digital Marketing Training Resources – Why I Loved The OFA Challenge!

One Funnel Away Challenge

The One Funnel Away Challenge is the current signature training program from ClickFunnels.  Digital Marketing Training Resources

I really seemed like saying “The ClickFunnels One Funnel Away Challenge = Just Do It!!!!” – fastest article ever! As soon as you have examined this blog site out you will see how much value there really is in doing the challenge, and hopefully.

I truly don’t think individuals comprehend the advantages of the challenge – otherwise they would have currently done it. If you are starting an online service, or have an organisation that is not yet at the 6 figure mark, then this challenge is necessary training to super-charge your business.

The One Funnel Away Challenge takes you through the steps in producing a successful sales funnel. It teaches you the different aspects that make up a sales funnel and most importantly has you build one yourself. You complete the training challenge with your own working sales funnel geared around your business.

I think you will see from whatever below, there is so much that is put into the One Funnel Away Challenge training program – the worth is truly rather fantastic.

What Is The One Funnel Away Challenge?

The One Funnel Away Challenge is really a training program, designed to help you develop an effective sales funnel for your service. Now this is not just merely cranking out a couple of web-pages or landing pages. It is the development of all the elements around a successful, leading performing sales funnel.

The program is so comprehensive, that I know of many individuals that go through it numerous times. If they have a new funnel they are assembling, they choose to go through the training again, to ensure they have covered everything correctly.

The training is said to cover 4 weeks, but truly it is more like 5-6 weeks. There is a pre-training week, that focuses totally on getting you in the right frame of mind. This is quite essential, given there is a lot that will be covered, you will require to have your believing clear to keep the momentum up.

The core of the training functions out over the next 4 weeks, with key styles or topics every week. The daily training sessions then build on each subject, with daily actions left as ‘research’. Secret locations covered consist of;

  • Creating a tempting product deal
  • Psychology of sales
  • The value of stories in the selling procedure
  • What hooks a prospective consumer
  • Building an effective sales funnel
  • Creating a ‘Value Ladder’ and Offer Stack
  • And far more …

This is a key point – this is not a passive training course. To get the most out of it you will be required to do homework almost daily! Then how else will you end up with a working sales funnel if you’re not constructing it out as you go.

Digital Marketing Training Resources OFA Challenge

The challenge originally began as a ‘live’ event, with parts of coaching delivered via Facebook lives. It didn’t run that typically. Due to the success of the training, both in number of trainees and the success stories that are coming out, the training is now run over 2 week.

Due to the fact that of that, components that were live are now previous lives that have been tape-recorded. To be truthful I didn’t feel that anything was lost from this. The fact that it had actually been live implied that people were asking concerns – a lot of which remained in line with what I was questioning.

The last thing to keep in mind is that it is a “challenge” – meaning there is a time limit. In general, it is so simple to delay jobs to tomorrow, and after that wonder why we don’t make great progress. By setting this as a challenge it drives that competitive part of us to desire to be effective.

As the challenge starts to wane you become more proud of what you have achieved, and can’t await everything to go live. When other people are beginning to publish in the Facebook group their success and sales coming through, specifically!

Oh, and if you have not figured it out yet, the whole challenge draws from the Mission Impossible style, which is a cool touch. However I hope you like the original theme, as you’re going to hear it a lot!

So How Much Does It Cost?  {OFTraining1}

The basic answer is $100 – which is merely amazing value. There are courses out there that charge 10 times or more this quantity and do not come close to the value received. At $100 it’s like a no-brainer. Digital Marketing Training Resources

If you can’t pay for the $100 to buy your education, particularly with a program like this, then to be sincere I think you will struggle in your organisation.

One Funnel Away Challenge Cost

This $100 will conserve you more time and dollars later, so it should become an extremely easy choice.

The other expense, of course, is your time. The training does move fast, offered how much is covered.

The time component will frequently be much harder than the $100. Like I stated it will end up being apparent why the $100 is great worth – but many individuals will have a hard time with the time aspect. If you truly desire your service to begin cranking then you just require to make the time!

What Do You Get With The Challenge?

When you signup to the training you now have the choice of picking a 100% digital package, or the basic training pack. The digital version is just that, all the components listed below are merely readily available for download online. With the the standard pack you will require to cover shipping (

If this is your first time doing the challenge, then I strongly suggest getting the physical pack. Not simply so you get your hands on the goodies, however there is something about having a physical workbook to scribble notes in for future reference.

What is included in the challenge?

One Funnel Away Value Stack

Digital Marketing Training Resources}

The Training Portal – All the training is readily available online through a dedicated training website. All the video lessons, pdf’s and links to other training items are offered in this portal. Access to each day’s training is just offered one day at a time, so you can’t race ahead. It keeps you grounded, and ensures you take the time to finish each day’s jobs, instead of avoid ahead and leave the challenge half finished.

The Challenge Workbook – You get a spiral bound workbook covering the training material. This lays out each objective consisting of the crucial elements covered, examine list of jobs you require to finish and locations for you to make your own notes. Each day is also offered for download as a soft copy – but there is something to be said about scribbling your notes in a dedicated workbook as you are learning.

MP3 Player – This holds all the lessons taped for you ready to go. It supplies a simple method to listen and digest the training “missions” in any idle time you might have (on the commute to work for example).

Dedicated Facebook Group – Each new challenge has a devoted Facebook group, which is really powerful. Notably this is the group of people who are going through the training exactly like you are.

Bonuses

There are a variety of bonus offers that are readily available in addition to the standard One Funnel Away training. The two crucial items are;

30 Days Summit

ClickFunnels 30 Days Summit
30 Days Summit

The 30 Days Summit is developed on the idea of a simple question; if you lost whatever what would you carry out in the next 30 days to build back your service (understanding what you know now)? Great question to ask people who have been squashing it in their online organisation. You receive both a book, with a chapter from each expert, and a video from each discussing the actions they would take each day to rebuild their organisation. You could quickly copy just one strategy, and be well on your way to your first online service.

Affiliate Bootcamp

ClickFunnels Affiliate Bootcamp
Affiliate Bootcamp

The Affiliate Bootcamp is meant to be the beginning point for anybody who is brand new to online marketing, and desires to be an affiliate marketer. It is a video series of 15 digital entrepreneurs, each providing their steps they would utilize to build an affiliate organisation from scratch. Everyone has actually been exceptionally effective in their chosen specific niche, and share quite freely the things they learnt that helped achieve that success.

All of these are readily available through the One Funnel Away Challenge training site. You are offered lifetime access to the bonus offers by going through the challenge. Again the value in these rewards alone make the $100 appear ridiculous.

The Coaches

The Challenge education and training sessions is delivered by Russell Brunson, Steve Larsen and Julie Stoian. As you will see below, there is absolutely no shortage of skills and skill in the coaches.

Russell Brunson

Russell Brunson
Russell Brunson

Russell Brunson is the “Leader” of the challenge, who sets the scene and presents the essential subjects every day.

Russell is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, a minimum of in the online world. The idea of sales funnels has been around given that there were sales individuals (permanently!), however that is the power of marketing a message – it becomes your own. And Russel has actually managed to do that.

Russell has written several books which are amazing worth each on their own.

Russell constructed the ClickFunnels platform on the principle of making sales funnels easy. How can you take a complex job or idea and make it simple.

Russell’s design is also extremely simple to listen to, making his training sessions really enjoyable!

Steve Larsen

Steve Larson
Steve Larson

Steve Larson resembles the drill sergeant of the training. He is the one that shows up each day to hammer home the principles Russel presented. But importantly, he is also your state of mind coach. He bring an enthusiasm and level of enthusiasm which is tough and infectious to overlook.

Steve actually knows his stuff and utilized to be the Lead Funnel Builder at ClickFunnels, constructing hundreds in not thousands of funnels. He decided to move on and develop his own agency teaching and building sales funnels for others. Steve has his own podcast, Sales Funnel Radio, where he merely shares his journey and what he has actually learnt in his entrepreneurial organisation.

Oh, and a work of caution … which your head phones when Steve begins … you’ll see what I indicate.

Julie Stoian

Julie Stoain
Julie Stoian

Julie Stoian is like the ‘good police’ to Steves ‘bad cop’ and hangs out detailing more of the specifics behind the tasks. So Julie reveals us more of the “how” you tackle doing something. This consists of on-screen demo’s how you set somethings up step by action.

Again, Julie is a really effective entrepreneur in her own right. She began utilizing ClickFunnels as a core part of her organisation and had so much success Russel asked her to join his team. If you follow Juiie on social networks you will see she invests a great deal of time mentor how to balance the life of an entrepreneur with home life.

Live Coaches

In addition to the primary 3 coaches, there are also live coaches designated to each challenge friend. These coaches have achieved success building out sales funnels in their companies, and hold live training sessions through-out the week.

Notably you get any answers you may have looked at and attended to in real time (not just recordings). The coaches lie in different part of the world, so the live sessions are readily available at sensible times for everybody.

What is covered in the Training.

The one thing that sticks out with the One Funnel Away Challenge is how structured it all is. A lot idea has actually gone through how it has been put together and every effort made to get you engaged right from the start. Each “objective” builds on the last, as does weekly – all developing to your sales funnels being finished with the essential components.

The challenge topics and training are broken down as follows.

One Funnel Away Challeneg Process

Digital Marketing Training Resources

Pre-training: Belief

Russel kicks things off by working hard on our beliefs. You actually likewise require to keep your eyes open, as a number of sales techniques are revealed – they’re not introduced as such, but they are very much there.

You are presented to “the best webinar” script, which is an entire sales funnel by itself. I think it is to get your ideas in the right flow for what is to come. Weeks of sales procedure is compressed into 90 minutes, and its amazing to watch Russel unload it.

This weeks objectives are;.

  • You Must Believe.
  • Failure & What it Teaches United States.
  • The Who Not The How.
  • 10x Secrets.
  • Ladyboss Did it … So Can You!

Week 1: Hook, Story, Offer

This is the first week, which focuses on what your deal in fact is. You start to construct out your offer and the ‘possessions’ you will consist of in your ‘stack’.

The concept is, if your deal is excellent enough, and engaging enough, it will make up for any mistakes made later on. But really little can fix a bad offer.

Todays missions are;.

  • Offer Hacking.
  • The Greatest Showman.
  • Offer Sequencing.
  • eCovers and Offer Assets.
  • Create!

Week 2: Hooks & Stories

It’s all about the story! Russel actually is a master story teller, and today he shares his secrets and has us dealing with our own stories to leverage. You really dig into your story (what got you here), and how you can use it to both build relationship and ‘hook’ prospective customers.

There is likewise a huge push for you to start releasing your own content – which I am a substantial believer of! Do not freak out – this is where Steve truly assists us comprehend why, and how we can make it a little easier than it sounds.

This weeks missions are;.

  • Publishing.
  • Epiphany Bridge.
  • Your Origin Story.
  • Hooks, Hooks & More Hooks.

Week 3: The Funnel

Here’s the intriguing point – you are three weeks in before you start to construct the funnel (using ClickFunnels obviously). And in actual reality you are even given a design template funnel (share funnel) to deal with.

Again that point is this training is not about merely how to construct a landing page, and what buttons to put where. It truly has to do with constructing out the entire sales funnels.

In this week you are taking the pieces from the very first 2 weeks and developing them into a digital representation. It becomes a digitised sales process that leads your potential consumers through your virtual shop. Here you will likewise be taught the core funnel strategy.

This weeks objectives are;.

  • Core Funnel Strategy.
  • Your Share Funnel.
  • The Squeeze Page.
  • The Sales Page & Order Form.
  • The OTO Page.
  • The Members Area.
  • Testing & Review.

Week 4: Traffic

The last week, and the one where you begin to see how you can bring traffic through your funnel you have actually produced. After all your whole sales procedure and funnel isn’t worth much if no one is moving through it. It’s like trying to sell something to an empty store.

Here Russel and the group cover how you are going to get traffic, or potential buyers to come into your funnel. The idea of organic (made) traffic versus paid traffic is discussed – so depending upon your preferred method and marketing budget plan you are covered.

This weeks objectives are;.

  • The Three Types of Traffic.
  • The Dream 100.
  • Earn Your Way In.
  • Buy Your Way In.
  • Funnel Audibles.

Who Is The One Funnel Away Challenge For?

I ‘d like to merely state EVERYONE! However that’s not rather real (however nearly) … If you are just starting in the online service world, then this course is a must. It will help you understand the essentials that makes a good sales funnel – and you will real have a working sales funnel by the end of it.  Digital Marketing Training Resources

If you already have a service, however it’s not quite at the 6 future earnings yet, then I ‘d highly suggest checking it out. The ideas taught and covered will definitely improve your business sales process.

If you are brand-spanking new to online company, and never had any training, have not begun offering anything, then this course will be a bit of a challenge. That doesn’t imply you shouldn’t do it – however simply understand that you will feel like you are drinking from a fire tube. It is more than likely you will want to duplicate it once again later on, when you have a bit more experience (which is a completely great technique).

Who Is The Challenge NOT For

If you are really fighting with the $100, then I believe there might be bigger problems you need to address initially. Attempting to construct a service coming from a frame of mind of scarcity is truly tough – so get your capital covered. And then be prepared to buy yourself – especially when the training value is so high.

As I stated earlier, if you don’t have the time to devote 1-2 hours daily, then I would pause up until you do. To get the genuine value from the training you require the time to do the homework! However I would likewise ask you to inspect then where are you spending your time? You should stop that and do this challenge to iron it out if it’s on an inadequately developed (or disorderly) sales procedure.

Frequently Asked Questions

Does the Challenge work for any niche?

Yes it does. In reality this point is rammed home once again and once again by Steve in his training. It does not matter what niche you are in, or the product you are selling, the ideas all work – “It’s not about the item” Steve screams!

Is there a refund guarantee?

Yes. Something that makes the majority of people feel a little bit more comfortable is if there is some form of assurance on the quality of the item. Here there absolutely is, with a full money back ensure if the challenge and training does not meet your expectations (as unlikely as that is). You just need to return the physical pack you got.

Do I Need Any Previous Experience or Skills?

Nope. Having a little knowledge in online service and what it means does not hurt. But this challenge is created even for a brand name beginner.

What If I Don’t Have A Product Yet?

No problems. As Steve keeps stating, it’s not about the item. You can utilize what you find out to offer anything online – and will get a host of examples and ideas to get you started. You might even choose to be an affiliate for ClickFunnels and develop a funnel around that.

Is the a Support Community?

Yes. Each brand-new challenge has a different Facebook group so that you have a group of individuals you are going through the challenge with. ClickFunnels also has a variety of support system likewise on Facebook you can join for wider assistance as your business grows.

What If I miss the Live Training?

Everything is recorded for you, consisting of the live training sessions through the week. If you miss out on anything you can go back a listen/watch the recordings. There is usually a catch-up day weekly, which is a good time to enjoy anything you may have missed, or review something you might not have comprehended the first time.

Conclusion

The One Funnel Away Challenge really is one of those unique pieces of education that truly delivers. My experience has actually been that ‘sales’ is typically a ‘unclean’ word, and is something that many individuals avoid. However, without sales nearly all services merely can’t exist.

So if you are in organisation and wish to offer something online, then the One Funnel Away Challenge is for you! Especially if you are brand-new to online company, or your organisation is still developing and you are yet to strike the six figure mark.

The worth in the training deserves way more than the $100 price. And then when you think about the bonus offer product you get, it ends up being a must.

I can’t advise taking this challenge enough. It will make you totally alter the way you have actually been looking at online selling, and significantly leave you with something tangible – a working online sales funnel!  Digital Marketing Training Resources