Digital Marketing Training For Corporates – Why I Loved The OFA Challenge!

One Funnel Away Challenge

The One Funnel Away Challenge is the current signature training program from ClickFunnels.  Digital Marketing Training For Corporates

I truly felt like saying “The ClickFunnels One Funnel Away Challenge = Just Do It!!!!” – shortest blog post ever! And ideally once you have inspected this blog out you will see just how much worth there actually remains in doing the challenge.

I actually do not think people understand the advantages of the challenge – otherwise they would have already done it. If you are beginning an online company, or have a service that is not yet at the six figure mark, then this challenge is important training to super-charge your organisation.

The One Funnel Away Challenge takes you through the steps in producing a successful sales funnel. It teaches you the different components that make up a sales funnel and most importantly has you develop one yourself. You complete the training challenge with your own working sales funnel geared around your service.

I believe you will see from whatever below, there is a lot that is put into the One Funnel Away Challenge training program – the worth is really quite fantastic.

What Is The One Funnel Away Challenge?

The One Funnel Away Challenge is really a training program, developed to help you develop an effective sales funnel for your company. Now this is not just merely cranking out a couple of web-pages or landing pages. It is the development of all the components around an effective, top carrying out sales funnel.

The program is so extensive, that I know of lots of people that go through it multiple times. If they have a new funnel they are putting together, they choose to go through the training once again, to make sure they have covered whatever correctly.

The training is stated to cover 4 weeks, but actually it is more like 5-6 weeks. There is a pre-training week, that focuses totally on getting you in the right state of mind. This is quite essential, offered there is a lot that will be covered, you will need to have your believing clear to keep the momentum up.

The core of the training roles out over the next 4 weeks, with key themes or topics weekly. The everyday training sessions then build on each topic, with everyday actions left as ‘research’. Secret areas covered include;

  • Creating an irresistible item offer
  • Psychology of sales
  • The value of stories in the selling process
  • What hooks a prospective consumer
  • Building an effective sales funnel
  • Creating a ‘Value Ladder’ and Offer Stack
  • And far more …

This is an essential point – this is not a passive training course. To get the most out of it you will be required to do research practically daily! Then how else will you end up with a working sales funnel if you’re not developing it out as you go.

Digital Marketing Training For Corporates OFA Challenge

The challenge initially began as a ‘live’ event, with parts of training provided through Facebook lives. So it didn’t run that typically. Nevertheless, due to the success of the training, both in variety of trainees and the success stories that are coming out, the training is now run over 2 week.

Aspects that were live are now previous lives that have actually been recorded since of that. To be truthful I didn’t feel that anything was lost from this. The reality that it had been live suggested that people were asking concerns – much of which remained in line with what I was questioning.

The last thing to bear in mind is that it is a “challenge” – indicating there is a time limitation. In basic, it is so simple to postpone jobs to tomorrow, and after that question why we don’t make great progress. So by setting this as a challenge it drives that competitive part of us to wish to achieve success.

As the challenge begins to draw to a close you end up being more proud of what you have achieved, and can’t await everything to go live. Specifically when other individuals are beginning to publish in the Facebook group their success and sales coming through!

Oh, and if you haven’t figured it out yet, the whole challenge draws from the Mission Impossible theme, which is a cool touch. But I hope you like the original theme, as you’re going to hear it a lot!

So How Much Does It Cost?  {OFTraining1}

The basic answer is $100 – which is simply amazing value. There are courses out there that charge 10 times or more this amount and do not come close to the worth received. At $100 it’s like a no-brainer. Digital Marketing Training For Corporates

If you can’t manage the $100 to invest in your education, particularly with a program like this, then to be truthful I think you will struggle in your business.

One Funnel Away Challenge Cost

This $100 will conserve you more time and dollars later on, so it ought to end up being a really simple choice.

The other cost, of course, is your time. The training does move fast, provided how much is covered.

The time component will frequently be much more difficult than the $100. Like I stated it will become obvious why the $100 is excellent worth – however many individuals will struggle with the time component. If you really desire your business to begin cranking then you simply need to make the time!

What Do You Get With The Challenge?

Or the basic training pack when you signup to the training you now have the choice of choosing a 100% digital package. The digital version is just that, all the components listed below are merely offered for download online. With the the standard pack you will require to cover shipping (

However, if this is your first time doing the challenge, then I highly suggest getting the physical pack. Not simply so you get your hands on the goodies, but there is something about having a physical workbook to scribble notes in for future recommendation.

So what is included in the challenge?

One Funnel Away Value Stack

Digital Marketing Training For Corporates}

The Training Portal – All the training is available online through a dedicated training website. All the video lessons, pdf’s and links to other training products are available in this website. Access to each day’s training is only offered one day at a time, so you can’t race ahead. It keeps you grounded, and makes certain you make the effort to complete every day’s tasks, rather than skip ahead and leave the challenge half finished.

The Challenge Workbook – You receive a spiral bound workbook covering the training material. This sets out each objective consisting of the crucial components covered, inspect list of jobs you need to complete and locations for you to make your own notes. Every day is also offered for download as a soft copy – but there is something to be said about doodling your notes in a devoted workbook as you are finding out.

MP3 Player – This holds all the lessons recorded for you ready to go. It supplies an easy way to absorb the training and listen “missions” in any idle time you may have (on the commute to work for example).

Committed Facebook Group – Each new challenge has a dedicated Facebook group, which is very effective. Numerous updates and notes are published here from the coaches and mentors, and you get to post any concerns or struggles you have. But significantly this is the group of people who are going through the training exactly like you are. This provides the support structure you require – simply like a study group back in school or uni.

Bonus offers

There are a variety of benefits that are offered in addition to the basic One Funnel Away training. The 2 crucial items are;

Thirty Days Summit

ClickFunnels 30 Days Summit
30 Days Summit

The 30 Days Summit is developed on the concept of a basic question; if you lost everything what would you perform in the next 30 days to develop back your business (knowing what you know now)? Excellent question to ask people who have been crushing it in their online service. You receive both a book, with a chapter from each specialist, and a video from each discussing the actions they would take every day to restore their company. You might quickly copy just one method, and be well on your way to your first online company.

Affiliate Bootcamp

ClickFunnels Affiliate Bootcamp
Affiliate Bootcamp

The Affiliate Bootcamp is planned to be the starting point for anybody who is brand name new to online marketing, and wants to be an affiliate marketer. It is a video series of 15 digital business owners, each giving their actions they would use to develop an affiliate business from scratch. Each person has been extremely effective in their picked specific niche, and share rather freely the important things they learnt that assisted achieve that success.

All of these are available through the One Funnel Away Challenge training site. You are provided life time access to the rewards by going through the challenge. Once again the value in these rewards alone make the $100 appear outrageous.

The Coaches

The Challenge education and coaching sessions is provided by Russell Brunson, Steve Larsen and Julie Stoian. As you will see below, there is definitely no lack of abilities and talent in the coaches.

Russell Brunson

Russell Brunson
Russell Brunson

Russell Brunson is the “Leader” of the challenge, who sets the scene and introduces the essential subjects every day.

Russell is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, a minimum of in the online world. The idea of sales funnels has been around considering that there were sales people (forever!), however that is the power of marketing a message – it becomes your own. And Russel has actually handled to do that.

Russell has actually written several books which are extraordinary worth each by themselves.

Russell built the ClickFunnels platform on the idea of making sales funnels basic. And this seems his approach to everything. How can you take an intricate job or idea and make it easy. How do you simplify to easy components that can be carried out on and then repeated to scale.

Russell’s design is likewise extremely easy to listen to, making his training sessions truly satisfying!

Steve Larsen

Steve Larson
Steve Larson

Steve Larson resembles the drill sergeant of the training. He is the one that shows up each day to hammer house the principles Russel presented. Importantly, he is also your state of mind coach. He bring an enthusiasm and level of enthusiasm which is contagious and tough to disregard.

Steve really understands his things and used to be the Lead Funnel Builder at ClickFunnels, developing hundreds in not thousands of funnels. He decided to carry on and produce his own agency teaching and structure sales funnels for others. Steve has his own podcast, Sales Funnel Radio, where he just shares his journey and what he has actually learnt in his entrepreneurial organisation.

Oh, and a work of warning … which your head phones when Steve begins … you’ll see what I suggest.

Julie Stoian

Julie Stoain
Julie Stoian

Julie Stoian resembles the ‘great police officer’ to Steves ‘bad cop’ and spends time detailing more of the specifics behind the tasks. Julie shows us more of the “how” you go about doing something. This consists of on-screen demo’s how you set somethings up step by action.

Again, Julie is an extremely successful entrepreneur in her own right. She began using ClickFunnels as a core part of her organisation and had so much success Russel asked her to join his team. , if you follow Juiie on social media you will see she spends a lot of time teaching how to balance the life of an entrepreneur with house life.

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Live Coaches

In addition to the main three coaches, there are also live coaches designated to each challenge mate. These coaches have actually been successful structure out sales funnels in their companies, and hold live training sessions through-out the week.

Importantly you get any responses you might have looked at and attended to in real time (not just recordings). The coaches are situated in various part of the world, so the live sessions are available at sensible times for everybody.

What is covered in the Training.

The one thing that sticks out with the One Funnel Away Challenge is how structured everything is. Much thought has actually gone through how it has actually been put together and every effort made to get you engaged right from the start. Each “objective” builds on the last, as does weekly – all building up to your sales funnels being completed with the crucial elements.

The challenge topics and training are broken down as follows.

One Funnel Away Challeneg Process

Digital Marketing Training For Corporates

Pre-training: Belief

Russel kicks things off by striving on our beliefs. Most importantly he wants us to acquire faith in ourselves that we can do this. Without that faith, we are most likely to stumble at the first difficulty. You truly likewise require to keep your eyes open, as a variety of sales methods are revealed – they’re not presented as such, however they are quite there.

You are presented to “the perfect webinar” script, which is an entire sales funnel by itself. I think it is to get your ideas in the right circulation for what is to come. Weeks of sales procedure is compressed into 90 mins, and its incredible to see Russel unpack it.

Todays objectives are;.

  • You Must Believe.
  • Failure & What it Teaches Us.
  • The Who Not The How.
  • 10x Secrets.
  • Ladyboss Did it … So Can You!

Week 1: Hook, Story, Offer

This is the first week, which focuses on what your deal actually is. What are you offering and why? You are introduced to the idea of “stacking” your deal so that the value far out-weighs the expense. You begin to build out your offer and the ‘possessions’ you will consist of in your ‘stack’.

The concept is, if your deal suffices, and compelling enough, it will make up for any errors made later. Very little can repair a bad offer.

This weeks missions are;.

  • Offer Hacking.
  • The Greatest Showman.
  • Offer Sequencing.
  • eCovers and Offer Assets.
  • Create!

Week 2: Hooks & Stories

It’s everything about the story! Russel actually is a master story teller, and today he shares his secrets and has us working on our own stories to take advantage of. You actually dig into your story (what got you here), and how you can utilize it to both develop relationship and ‘hook’ potential customers.

There is also a massive push for you to start publishing your own material – which I am a substantial believer of! Don’t freak out – this is where Steve really assists us comprehend why, and how we can make it a little easier than it sounds.

This weeks missions are;.

  • Publishing.
  • Epiphany Bridge.
  • Your Origin Story.
  • Hooks, Hooks & More Hooks.

Week 3: The Funnel

Here’s the interesting point – you are 3 weeks in prior to you begin to develop the funnel (utilizing ClickFunnels obviously). And in real truth you are even given a template funnel (share funnel) to deal with.

Again that point is this training is not about simply how to construct a landing page, and what buttons to put where. It truly has to do with constructing out the entire sales funnels.

So in this week you are taking the pieces from the very first 2 weeks and building them into a digital representation. It ends up being a digitised sales process that leads your prospective clients through your virtual shop. Here you will also be taught the core funnel strategy.

Todays objectives are;.

  • Core Funnel Strategy.
  • Your Share Funnel.
  • The Squeeze Page.
  • The Sales Page & Order Form.
  • The OTO Page.
  • The Members Area.
  • Testing & Review.

Week 4: Traffic

The final week, and the one where you start to see how you can bring traffic through your funnel you have produced. Your entire sales process and funnel isn’t worth much if no one is moving through it. It’s like trying to sell something to an empty shop.

Here Russel and the group cover how you are going to get traffic, or possible buyers to come into your funnel. The concept of organic (earned) traffic versus paid traffic is gone over – so depending upon your favored approach and marketing budget you are covered.

Todays objectives are;.

  • The Three Types of Traffic.
  • The Dream 100.
  • Earn Your Way In.
  • Buy Your Way In.
  • Funnel Audibles.

Who Is The One Funnel Away Challenge For?

I ‘d like to simply say EVERYONE! However that’s not quite true (but almost) … If you are just starting out in the online business world, then this course is a must. It will help you comprehend the essentials that makes an excellent sales funnel – and you will real have a working sales funnel by the end of it.  Digital Marketing Training For Corporates

If you currently have a business, however it’s not rather at the 6 future income yet, then I ‘d highly suggest examining it out. The concepts covered and taught will absolutely enhance your organisation sales procedure.

If you are brand-spanking brand-new to online company, and never had any training, have not started selling anything, then this course will be a bit of a challenge. That does not suggest you should not do it – but feel in one’s bones that you will feel like you are consuming from a fire hose. It is more than likely you will wish to duplicate it again later, when you have a bit more experience (which is a perfectly fine method).

Who Is The Challenge NOT For

If you are actually struggling with the $100, then I believe there may be larger issues you need to attend to. Trying to construct an organisation originating from a frame of mind of deficiency is really hard – so get your cash circulation covered. And then be prepared to purchase yourself – particularly when the training value is so high.

As I said previously, if you do not have the time to commit 1-2 hours daily, then I would stop briefly until you do. To get the real value from the training you need the time to do the research! However I would also ask you to examine then where are you investing your time? If it’s on an inadequately developed (or chaotic) sales procedure, then you should stop that and do this challenge to iron it out.

Frequently Asked Questions

Does the Challenge work for any niche?

Yes it does. This point is rammed house again and once again by Steve in his coaching. It does not matter what specific niche you are in, or the item you are offering, the principles all work – “It’s not about the product” Steve yells!

Exists a refund guarantee?

Something that makes many individuals feel a little more comfortable is if there is some kind of guarantee on the quality of the product. Here there definitely is, with a complete cash back ensure if the challenge and training does not satisfy your expectations (as not likely as that is).

Do I Need Any Previous Experience or Skills?

Nope. Having a little understanding in online service and what it implies doesn’t hurt. This challenge is designed even for a brand name beginner.

What If I Don’t Have A Product?

No problems. As Steve keeps stating, it’s not about the item. You can utilize what you discover to offer anything online – and will get a host of ideas and examples to get you began. You might even pick to be an affiliate for ClickFunnels and construct a funnel around that.

Is the a Support Community?

Yes. Each brand-new challenge has a separate Facebook group so that you have a team of people you are going through the challenge with. ClickFunnels likewise has a number of support groups likewise on Facebook you can join for larger assistance as your service grows.

What If I miss out on the Live Training?

Everything is tape-recorded for you, including the live coaching sessions through the week. If you miss out on anything you can go back a listen/watch the recordings. There is usually a catch-up day weekly, which is a good time to see anything you may have missed out on, or review something you might not have actually comprehended the very first time.

Conclusion

The One Funnel Away Challenge truly is among those unique pieces of education that really provides. My experience has been that ‘sales’ is typically a ‘filthy’ word, and is something that lots of people shy away from. Without sales almost all companies just can’t exist.

So if you stay in business and want to offer something online, then the One Funnel Away Challenge is for you! Particularly if you are brand-new to online company, or your service is still building and you are yet to strike the six figure mark.

The worth in the training is worth method more than the $100 price tag. And after that when you think about the bonus offer material you get, it ends up being a must.

I can’t advise taking this challenge enough. It will make you entirely change the way you have been looking at online selling, and significantly leave you with something tangible – a working online sales funnel!  Digital Marketing Training For Corporates