Clickfunnels Zoho Books – Russell Brunson’s New Book Revealed!

Traffic Secrets Book & Course

The Online Marketing world is a buzz … Russell Brunson will release his new book Traffic SecretsClickfunnels Zoho Books

Writing a review about a book that has not been released is a little tricky – however what is essential to comprehend is the background of Traffic Secrets.

Clickfunnels Zoho Books Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has actually developed into the new Russell Brunson book about to be released.

Most significantly, why should you care? After all, isn’t this just another marketing book by a so called internet expert to earn money?

If know anything about Russell Brunson, and if you do not I hope this post changes that, you will understand that Russell never does anything unless it adds a substantial quantity of worth to the reader. His entire marketing and sales approach is how can he stack the worth in favour of the buyer – which is a really rejuvenating view.

More notably he is now talking about the subject which must be at the heart of all company. How do you get traffic, potential consumers, to your organisation?

Let’s find out.

What Is “Traffic” and Why Is It So Significant?

There are many reasons that a company may not endure – however by far among the most significant is an absence of traffic! Without any paying consumers, or traffic, you merely don’t have an organisation.

And yet it is among the areas that is both over-looked, and tough to define. I think it is since it is a hard topic, so many company owners just disregard it. They take the “develop it and they will come” method – which clearly does not work.

It does appear insane that with all the “traffic” on the web why isn’t every online service crushing it! Daily there is close to $7 billion exchanged with people purchasing services and products online – in every niche you can possibly imagine. For most online services they feel like they are in the middle of the desert – not swimming in the limitless ocean of paying customer traffic.

Why is that the case?

Why do some online business owners and business make it look so simple and appear to have an unlimited supply of traffic? However most stay stuck and having a hard time?. Clickfunnels Zoho Books

That is the Secret of Traffic in a sales funnel. That is why it is so important and basic to a business success, and why everybody in organisation must be purchasing education around this subject.

Now there are a huge number of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be easy? That is not the case otherwise everyone would have broken it.

Let’s say that you have actually discovered a traffic source and your business is doing fantastic. What would happen if that source was closed down – or most likely Zuckerberg chooses he’s had enough of other’s making too much money and increases the expense of marketing by x10. What would you do then?

That is why you require to understand traffic at a comprehensive level. See as soon as you understand it, how it works and where you can get it (from multiple sources), you get rid of the shackles. You are now in control of your company and free to take it anywhere you desire.

Who Is Russel Brunson Clickfunnels Zoho Books

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has actually handled to do that.

Russel Brunson
Russell Brunson

Russel has actually written a number of books which are unbelievable worth each on their own. If you haven’t read them, then I strongly suggest you include it to your todo list!

Russel developed the ClickFunnels platform on the concept of making sales funnels basic. And this seems his approach to whatever. How can you take an intricate job or idea and make it simple. How do you break it down to basic components that can be performed on and then repeated to scale.

It is often stated that there is absolutely nothing new – and that the more things change, the more they remain the very same. This is the case with a lot of Russell’s products.

You see much of what Russell offers are in fact concepts and concepts that another person produced. Does this mean that he “stole” the concepts – no I do not believe so, as he ALWAYS offers credit to where the idea came from.

Russell has stayed a trainee – which is absolutely the best way to be. In any discipline he has set his mind to, he has made certain he studies it in detail, surrounds himself with incredible coaches, and becomes a master of it. In doing so he will select up crucial concepts.

Russell is also a remarkable story teller. He has an extraordinary capability to take ideas that might be difficult to grasp, and retell them in a basic, easy to comprehend way. This is a real present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a method to craft your email sequence to take the reader on a journey – moving them from where they are stuck to where you have an option for them.

The SOS series truly originated from Andre Chaperon, who Russell does actually mention and provide the credit. His method of retelling what the SOS series is, and how you can utilize it, now has his name mainly associated with it.

It is more than that. Russell is deep in the trenches as a web online marketer. He has done it hard and suffered many numerous set-backs and failures. When he takes a concept and retells it – he does it from a location of knowing how it works in the genuine world. The guidance and experience he twists around the principle is priceless.

So what does this suggest?

I think it means that nearly anything Russell contributes to producing is of the highest value. He takes the very best of the very best and replays it to us in such a way that we can carry out and comprehend into our service.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly different background than the majority of Russell’s other products.  Clickfunnels Zoho Books

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was a product developed by John Reese, the famous online marketer who once made $1 million dollars in 18 hours. John was building an online organisation back when many of us barely understood what the Internet even was!

The item that John was offering to break that “4-minute mile” turning point was… Traffic Secrets!

John quickly ended up being popular, at least in the fairly small tight internet marketing circle – as it was back then. And he became somebody Russell appreciated, and followed closely.

The genuine remarkable part of the story is that lots of years later on Russell still saw the big worth in the traffic secrets course – and he managed to convince John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something currently selling, and turned it on it’s head. So rather of continuing to sell it as a stand alone item, it became an upsell to his other items. He discovered a method to use it to create a lot more value in his sales funnels … in typical Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – however with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the initial feedback has actually been amazing.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in particular how to inform your story. Traffic Secrets now provides the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are normally readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first released back in 2015.

DotCom Secrets Book

When numerous so called master’s were attempting to keep whatever about online success a secret, the book was launched at a time. In common Russell Brunson style, he released all the secrets readily available for anybody who took the time to read and comprehend the book.

It contains a step-by-step actionable plan for any who is brand-new to online marketing.

Some of the ideas covered consist of;

  • The Value Ladder; how to develop increasing worth in your sales process to improve your product sell price.
  • How to find your dream clients; how to turn prospective clients into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your ideal consumers so they wish to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your prospective clients and have them eagerly awaiting your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to develop and finest usage one.

This book has been called “life-altering” by numerous people, including the similarity Steve Larson, who has actually gone on to create his on multi-million dollar online organisation.

Expert Secrets

To me, Expert Secrets is a need to read book for any business owner – particularly if you plan to build an online organisation. It shares the secrets around creating a regional following of fans who will end up being repeat purchasers of your items.

Expert Secrets Book

A few of the core concepts covered include;

  • Creating your mass motion; Building on the principle f an attractive character, how do you begin to get your message out in the proper way to attract people.
  • Creating belief; How to produce a belief in individuals that they can accomplish the result you are selling. The majority of people are simply stuck, and that is why they have not bought yet – so this procedures gets them moving.
  • Hero’s Journey; The art of informing a story, that both draws in, then engages the audience taking them on a journey. The destination naturally is the point where they realise they definitely need the item you are promoting.
  • Selling with Authenticity; This is ensuring that the value your customer is receiving is much greater than the quantity they spend for it.

In lots of methods this book is a script for how Russell has learnt to market and sell over several years online. It is the same procedure and tools he utilizes everyday in his company to make it the huge success that it is.  Clickfunnels Zoho Books

Traffic Secret Course Review

While we are all waiting for the brand-new Traffic Secret’s Book to be released, I though I ‘d offer a quick run down on the existing Traffic Secret’s course. As I’ve pointed out the key styles and topics will be drawn from this initial course – so it’s a great place to begin.

The original John Reese Traffic Secrets course is incredibly detailed – with 24 rather comprehensive modules! Let’s take a fast appearance what is covered in each one.

Traffic Secrets Course

You require to bear in mind this is John’s course, so it’s John that is really the one presenting the topics.

Module 1 – The Foundation: This is the foundation of the course and presents to basic ideas that will be developed on. These include domain, branding and target audience. , if your are a beginner to online marketing this first module is so essential to start that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to understand about finding your target market, consisting of where they hang out, the keywords to discover them and the ad copy that they will respond to. You likewise discover about the finest traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is among those skills that is easily ignored. It’s one thing to get traffic to your organisation, however if your copy is bad, they will bounce back out again – quicker than a seagull chasing a chip! This is more of an introduction to copywriting. You are best to have a look at Jim Edwards book, Copywriting Secrets for a much deeper look into copywriting.

Module 4 – Keyword Science: Now this is a very essential topic, and one close to my heart as I love using SEO as a crucial traffic source in my company. Do this part right and you have unlimited free traffic for several years. You will learn the fundamentals of keyword research, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable asset and traffic source, and you’ll require to find out how to grow it and likewise take care of it as it grows. This module teaches tested email marketing strategies and strategies that work. You’ll learn how to automate email campaigns and produce traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not pay for it till there is a sale! Start an affiliate program, hire affiliates to promote for your service and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module consists of amazing strategies that you can utilize to produce traffic via e-commerce. You will find out how you can utilize Amazon’s item advertising API to improve the reliability of your own e-commerce website.

Module 8 – Traffic Formulas: This is a very crucial module as it teaches you the basic theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the three core ways to grow a business consisting of, lower your cost per visitor, increase traffic volume and raise your typical spend per client.

Module 9 – Buying Media & Sponsorships: Here you’ll find out exactly how to purchase media Ads and sponsorships. John likewise shows you how to get your Ads stumbling upon major news websites like CNN, Fox News, and ESPN. And, you’ll find out proven techniques for running all sorts of advertisements like banner ads, sponsorships, text ads etc.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It consists of over 2 dozen specific lessons on how to take advantage of the Google Ads platform to drive traffic to your website.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now ignored. Podcasts can and still do drive an enormous quantity of traffic to your website. This module reveals you what you require to start, including how you can outsource the whole thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of people daily. Envision if you had an app people were using, that might drive traffic to your organisation! You’ll learn how to get your mobile app made, use it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, however focused specifically on software application and widgets throughout platforms. The crucial concept is to use it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook advertisements. Marketing on the Facebook platform is difficult, and while this module does cover all the basics, if it is something you are eager to master, you will most likely need to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a possible customer, who visited your site without buying? That is what you are taught here – how you retarget people who have actually concerned your site, however not yet bought. This is a must if you are using paid marketing to get them there in the very first location!

Module 16 – International Opportunities: This module teaches you how to take your deal into worldwide markets, including various languages. Frequently there are untapped markets just due to the fact t that they do not speak English. Equate your deal into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the foundation of many internet marketing. It has ended up being the major source of traffic and leads for most online entrepreneur. Here John strolls you through the major social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your website visitors into lead magnets themselves to deliver other warm traffic. Particularly you discover strategies like leveraging Facebook likes and shares, and integrating various social media represent cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is without a doubt my preferred technique! John covers the essential ideas such as on and off-page SEO. While a few of the tools talked about are a little outdated, the techniques have actually really remained the exact same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can develop quality content that will rank in the online search engine and supply worth to your audience. You are likewise demonstrated how to contract out the writing element if this isn’t your thing.

Module 21 – Content Curation Methods: How do you lawfully leverage other people’s content? Well this module shows you how, consisting of concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second most significant search engine (behind Google), it stands to reason it ought to be such a high traffic source for any organisation. That and the fact that it is really owned by Google indicates it is a platform that all service must be leveraging in some way for traffic.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is extremely important to spread your danger throughout other traffic sources.

Module 24 – The Master Plan: Here we bring everything together. With all that understanding it would be extremely simple to end up being overloaded and distracted. {So a well laid-out a master strategy to help you stay focused and arranged is actually important.

Phew that is a lot! When you break it down throughout all the module, it actually is incredible worth. Anybody of these modules would blow away the training programs popping up by “gurus” who have actually only been around for a few months!  Clickfunnels Zoho Books

How Much Does Traffic Secrets Cost?

Right now we are still waiting to discover out the final pricing for the Traffic Secrets book. While it appears like it will be readily available from book resellers (like Amazon), it will be at a premium provided the content.

However as normal it appears like Russel and the team will be launching the book online complimentary, plus the expense of shipping. There are also rumours that there will be a box set of all three “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the private modules. Presently there is no way to buy the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is just offered as part of a bundle deal or an upsell from among the other ClickFunnel’s items.

Probably the simplest and most cost effective way to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you haven’t taken the difficulty yet, then what are you believing???!!! It is one of the very best training programs for anyone attempting to wrap their head around internet marketing in general. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is usually offered for $297 as an upsell to the OFA difficulty. This really is incredible value for what you get, and is an excellent compliment to the actual OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Of course there are pros, and cons, with the course that individuals have actually found.

What People Like About The Course?

Explore the entire world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get in-depth, actionable internet marketing recommendations from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for offer huge value.

What People Don’t Like So Much?

Some information and tools discussed in the course are a bit out-dated and require to be revitalized. It is expected that will be fixed in Russell’s brand-new book.
The module on copywriting is a little light – offered how important this subject is.
You can’t purchase the Traffic Secrets course just. It is only offered as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post ended up so long!  Clickfunnels Zoho Books

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Clickfunnels Zoho Books - Traffic Secrets Book

In general, the Traffic Secrets course may be the most thorough course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was first released.

While it’s not perfect it is among the fastest methods to learn about the lots of different traffic sources available on the internet. It is of enormous worth for any organisation owner or business owner wanting to develop and increase their online traffic.

Based upon Russell’s previous books, and his worth driven approach, I can just presume that the brand-new Traffic Secrets book will be amazing.