Best Traffic Sources For Products – Russell Brunson’s New Book Revealed!

Traffic Secrets Book & Course

The Online Internet Marketing world is a buzz … Russell Brunson is about to release his brand-new book Traffic SecretsBest Traffic Sources For Products

Composing a review about a book that has not been launched is a little difficult – however what is essential to understand is the background of Traffic Secrets.

Best Traffic Sources For Products Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has actually evolved into the new Russell Brunson book about to be released.

Most importantly, why should you care? After all, isn’t this simply another marketing book by a so called web master to generate income?

If know anything about Russell Brunson, and if you don’t I hope this post alters that, you will understand that Russell never ever does anything unless it adds a big quantity of value to the reader. His entire marketing and sales approach is how can he stack the value in favour of the purchaser – which is a truly rejuvenating view.

More significantly he is now talking about the topic which ought to be at the heart of all business. How do you get traffic, potential customers, to your business?

Let’s discover.

What Is “Traffic” and Why Is It So Significant?

There are lots of reasons a company may not survive – however by far among the greatest is an absence of traffic! With no paying clients, or traffic, you just do not have an organisation.

And yet it is one of the locations that is both over-looked, and challenging to define. I think it is due to the fact that it is a tough topic, so many company owners simply neglect it. They take the “construct it and they will come” technique – which plainly does not work.

It does seem insane that with all the “traffic” on the internet why isn’t every online business squashing it! Daily there is close to $7 billion exchanged with individuals purchasing services and products online – in every specific niche imaginable. Yet for a lot of online services they seem like they remain in the middle of the desert – not swimming in the endless ocean of paying consumer traffic.

Why is that the case?

Why do some online business owners and organisation make it look so basic and appear to have an unlimited supply of traffic? But a lot of remain stuck and having a hard time?. Best Traffic Sources For Products

That is the Secret of Traffic in a sales funnel. That is why it is so essential and fundamental to a business success, and why everyone in business ought to be purchasing education around this topic.

Right now there are a big variety of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be simple? But that is not the case otherwise everyone would have split it.

Let’s state that you have actually found a traffic source and your company is doing great. What would take place if that source was closed down – or more most likely Zuckerberg decides he’s had enough of other’s making excessive cash and increases the cost of advertising by x10. What would you do then?

That is why you require to comprehend traffic at an in-depth level. See as soon as you understand it, how it works and where you can get it (from several sources), you get rid of the shackles. You are now in control of your organisation and totally free to take it anywhere you want.

So Who Is Russel Brunson Best Traffic Sources For Products

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has actually managed to do that.

Russel Brunson
Russell Brunson

Russel has composed a number of books which are incredible worth each on their own. If you haven’t read them, then I strongly suggest you add it to your todo list!

Russel developed the ClickFunnels platform on the concept of making sales funnels basic. And this appears to be his technique to whatever. How can you take a complex job or idea and make it basic. How do you break it down to simple parts that can be carried out on and then duplicated to scale.

It is often said that there is nothing new – which the more things change, the more they remain the same. This holds true with much of Russell’s products.

You see much of what Russell offers are actually concepts and ideas that somebody else developed. Does this mean that he “took” the concepts – no I do not think so, as he ALWAYS offers credit to where the concept came from.

Russell has actually stayed a student – which is definitely the finest way to be. In any discipline he has set his mind to, he has actually made sure he studies it in information, surrounds himself with fantastic coaches, and ends up being a master of it. In doing so he will get crucial ideas.

Russell is also a fantastic story teller. He has an extraordinary capability to take concepts that may be tricky to understand, and retell them in a simple, simple to understand manner. This is a genuine present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a way to craft your email sequence to take the reader on a journey – moving them from where they are stuck to where you have an option for them.

The SOS series actually originated from Andre Chaperon, who Russell does actually offer the credit and point out. His method of retelling what the SOS series is, and how you can utilize it, now has his name mostly associated with it.

Russell is deep in the trenches as a web online marketer. When he takes an idea and retells it – he does it from a place of understanding how it works in the real world.

What does this mean?

I believe it means that nearly anything Russell contributes to producing is of the greatest worth. He takes the finest of the very best and replays it to us in a method that we can execute and understand into our organisation.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly various background than most of Russell’s other items.  Best Traffic Sources For Products

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item developed by John Reese, the famous online marketer who as soon as made $1 million dollars in 18 hours. John was building an online company back when the majority of us hardly understood what the Internet even was!

The item that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John rapidly ended up being famous, a minimum of in the fairly little tight online marketing circle – as it was at that time. And he ended up being someone Russell admired, and followed carefully.

The real fascinating part of the story is that numerous years later Russell still saw the big worth in the traffic secrets course – and he managed to convince John to sell it to him … for another cool $1 million dollars!

As Russel constantly does, he took something currently offering, and turned it on it’s head. Instead of continuing to sell it as a stand alone item, it ended up being an upsell to his other products. He found a way to utilize it to produce much more worth in his sales funnels … in normal Russell fashion.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the preliminary feedback has actually been amazing.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now provides the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are typically readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first released back in 2015.

DotCom Secrets Book

When numerous so called expert’s were attempting to keep everything about online success a secret, the book was launched at a time. In common Russell Brunson style, he published all the secrets offered for anybody who took the time to check out and understand the book.

It contains a detailed actionable blueprint for any who is new to online marketing.

A few of the concepts covered include;

  • The Value Ladder; how to build increasing value in your sales process to enhance your product sell price.
  • How to find your dream customers; how to turn potential customers into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your ideal consumers so they wish to hear what you are promoting.
  • The well-known Soap Opera Sequence; How to hook your possible consumers and have them eagerly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to develop and finest usage one.

This book has actually been called “life-altering” by many people, including the likes of Steve Larson, who has gone on to create his on multi-million dollar online organisation.

Expert Secrets

To me, Expert Secrets is a must check out book for any business owner – specifically if you plan to build an online service. It shares the secrets around creating a local following of fans who will end up being repeat buyers of your products.

Expert Secrets Book

A few of the core ideas covered include;

  • Creating your mass motion; Building on the idea f an attractive character, how do you begin to get your message out in properly to attract people.
  • Creating belief; How to create a belief in people that they can accomplish the outcome you are offering. Many people are just stuck, which is why they haven’t purchased yet – so this processes gets them moving.
  • Hero’s Journey; The art of informing a story, that both attracts, then engages the audience taking them on a journey. The location obviously is the point where they understand they absolutely require the item you are promoting.
  • Selling with Authenticity; This is making certain that the worth your customer is receiving is much higher than the amount they spend for it.

In numerous ways this book is a script for how Russell has actually discovered to market and offer over many years online. It is the same process and tools he uses everyday in his business to make it the big success that it is.  Best Traffic Sources For Products

Traffic Secret Course Review

While we are all waiting for the brand-new Traffic Secret’s Book to be launched, I though I ‘d provide a fast run down on the existing Traffic Secret’s course. As I’ve discussed the key themes and subjects will be taken from this initial course – so it’s a great location to begin.

The original John Reese Traffic Secrets course is incredibly in-depth – with 24 quite extensive modules! So let’s take a fast look what is covered in each one.

Traffic Secrets Course

You need to remember this is John’s course, so it’s John that is really the one providing the topics.

Module 1 – The Foundation: This is the structure of the course and introduces to standard ideas that will be built on. These include domain names, branding and target audience. If your are a newbie to internet marketing this very first module is so essential to begin that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to learn about finding your target market, consisting of where they hang out, the keywords to discover them and the advertisement copy that they will react to. You also learn about the very best traffic sources so you don’t waste time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is easily neglected. It’s one thing to get traffic to your business, but if your copy is bad, they will bounce back out once again – quicker than a seagull going after a chip!

Module 4 – Keyword Science: Now this is a really essential topic, and one near to my heart as I enjoy using SEO as an essential traffic source in my business. Do this part right and you have unlimited free traffic for several years. You will discover the basics of keyword research study, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important asset and traffic source, and you’ll need to find out how to grow it and also look after it as it grows. This module teaches proven email marketing tactics and techniques that work. You’ll discover how to automate email campaigns and create traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not pay for it till there is a sale! Start an affiliate program, recruit affiliates to promote for your organisation and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains unbelievable tactics that you can utilize to generate traffic through e-commerce. You will find out how you can use Amazon’s product advertising API to improve the trustworthiness of your own e-commerce website.

Module 8 – Traffic Formulas: This is a really crucial module as it teaches you the fundamental theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the 3 core ways to grow a company including, lower your cost per visitor, increase traffic volume and raise your average spend per consumer.

Module 9 – Buying Media & Sponsorships: Here you’ll find out precisely how to purchase media Ads and sponsorships. John also shows you how to get your Ads running across major news sites like CNN, Fox News, and ESPN. And, you’ll learn tested strategies for running all sorts of advertisements like banner ads, sponsorships, text ads and so on.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It includes over 2 lots private lessons on how to leverage the Google Ads platform to drive traffic to your site. It covers whatever from high scoring landing pages, optimise advertisement copy and using strategic keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now neglected. Podcasts can and still do drive a massive quantity of traffic to your site. This module reveals you what you require to begin, consisting of how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Envision if you had an app individuals were utilizing, that might drive traffic to your company! You’ll discover how to get your mobile app made, utilize it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, but focused particularly on software and widgets across platforms. The essential concept is to utilize it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to learn about Facebook ads. Marketing on the Facebook platform is difficult, and while this module does cover all the basics, if it is something you are eager to master, you will most likely need to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a prospective customer, who visited your website without buying? That is what you are taught here – how you retarget individuals who have actually come to your website, but not yet purchased. If you are utilizing paid marketing to get them there in the first place, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your offer into worldwide markets, consisting of different languages. Typically there are untapped markets just due to the reality t that they don’t speak English. Equate your deal into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the backbone of the majority of internet marketing. It has actually ended up being the major source of traffic and leads for many online company owners. Here John strolls you through the major social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your website visitors into lead magnets themselves to deliver other warm traffic. Specifically you learn methods like leveraging Facebook likes and shares, and incorporating different social media accounts for cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is without a doubt my preferred strategy! John covers the key principles such as on and off-page SEO. While a few of the tools talked about are a little out-of-date, the methods have actually truly remained the same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can develop quality material that will rank in the online search engine and offer value to your audience. You are likewise demonstrated how to contract out the writing component if this isn’t your thing.

Module 21 – Content Curation Methods: How do you lawfully take advantage of other individuals’s material? Well this module shows you how, consisting of concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd biggest search engine (behind Google), it stands to reason it needs to be such a high traffic source for any service. That and the reality that it is in fact owned by Google indicates it is a platform that all business should be leveraging in some way for traffic.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is really crucial to spread your threat across other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that understanding it would be super easy to become overwhelmed and distracted. {So a well laid-out a master plan to help you stay focused and organised is truly crucial.

Phew that is a lot! When you break it down across all the module, it truly is incredible worth. Anyone of these modules would blow away the training programs popping up by “gurus” who have actually just been around for a couple of months!  Best Traffic Sources For Products

How Much Does Traffic Secrets Cost?

Right now we are still waiting to learn the final pricing for the Traffic Secrets book. While it looks like it will be available from book resellers (like Amazon), it will be at a premium given the material.

But as typical it appears like Russel and the team will be releasing the book online free, plus the cost of shipping. There are also rumours that there will be a box set of all 3 “secrets” books – which is some special!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the private modules. Currently there is no chance to purchase the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is only readily available as part of a package offer or an upsell from among the other ClickFunnel’s products.

Probably the easiest and most cost reliable method to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you have not taken the obstacle yet, then what are you thinking???!!! It is one of the very best training programs for anybody trying to wrap their head around online marketing in general. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is usually available for $297 as an upsell to the OFA obstacle. This really is remarkable value for what you get, and is an excellent compliment to the actual OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Naturally there are pros, and cons, with the course that people have discovered.

What People Like About The Course?

Explore the entire world of traffic generation alternatives with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get comprehensive, actionable internet marketing suggestions from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for offer big value.

What People Don’t Like So Much?

Some information and tools gone over in the course are a bit out-dated and need to be refreshed. But it is expected that will be fixed in Russell’s brand-new book.
The module on copywriting is a little light – given how crucial this topic is.
You can’t buy the Traffic Secrets course only. It is just offered as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post ended up so long!  Best Traffic Sources For Products

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Best Traffic Sources For Products - Traffic Secrets Book

In general, the Traffic Secrets course may be the most extensive course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was first released.

While it’s not best it is one of the fastest methods to discover the many different traffic sources available on the internet. It is of enormous worth for any entrepreneur or business owner seeking to develop and increase their online traffic.

Based on Russell’s previous books, and his worth driven method, I can only assume that the new Traffic Secrets book will be remarkable.